{"id":43181,"date":"2024-11-27T15:04:12","date_gmt":"2024-11-27T14:04:12","guid":{"rendered":"https:\/\/invoicefly.com\/?p=43181"},"modified":"2026-02-13T10:36:23","modified_gmt":"2026-02-13T09:36:23","slug":"que-es-un-numero-po","status":"publish","type":"post","link":"https:\/\/invoicefly.com\/es\/academy\/what-is-a-po-number\/","title":{"rendered":"\u00bfQu\u00e9 es un n\u00famero de orden de compra? La gu\u00eda definitiva"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"43181\" class=\"elementor elementor-43181\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d4fbe3 e-flex e-con-boxed e-con e-parent\" data-id=\"1d4fbe3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0c28679 elementor-widget elementor-widget-text-editor\" data-id=\"0c28679\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">What is a PO Number?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re running or starting up a small business\u2014such as a <\/span><span style=\"font-weight: 400;\"><a href=\"https:\/\/invoicefly.com\/academy\/how-to-start-a-cleaning-business\/\" target=\"_blank\" rel=\"noopener\">cleaning service<\/a><\/span><span style=\"font-weight: 400;\">&nbsp;or a <\/span><a href=\"https:\/\/invoicefly.com\/academy\/how-to-start-a-landscaping-busines\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">landscaping company<\/span><\/a><span style=\"font-weight: 400;\">\u2014you\u2019ve probably heard about PO numbers (Purchase Order numbers).&nbsp;<\/span><\/p><p><span style=\"font-weight: 400;\">But if you\u2019re juggling clients, invoices, and a growing to-do list, you might not have had time to figure out exactly what they are or why they matter.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s the good news: PO numbers are not as complicated as they sound, and they can actually make running your business a whole lot easier. They\u2019re like a tracking number for your jobs, helping you stay organized, avoid mistakes, and get paid faster.&nbsp;<\/span><\/p><p><span style=\"font-weight: 400;\">Whether you\u2019re ordering supplies or invoicing clients, using PO numbers can add a level of professionalism that builds trust and keeps things running smoothly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this guide, we\u2019ll break it all down in simple terms\u2014what PO numbers are, how they work, and how to start using them in your small business.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c335694 e-flex e-con-boxed e-con e-parent\" data-id=\"c335694\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc59b50 elementor-widget elementor-widget-heading\" data-id=\"fc59b50\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What is a PO? And How Does It Work?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2dcf9c2 elementor-widget elementor-widget-text-editor\" data-id=\"2dcf9c2\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong><\/strong><\/p><p><span style=\"color: #ffffff;\">Think of a Purchase Order (PO) as a written agreement between you (the buyer) and a supplier or client.\u00a0<\/span><\/p><p><span style=\"color: #ffffff;\">A PO outlines what\u2019s being ordered, how much it costs, and when it will be delivered. The PO number is just a unique code attached to that order, making it easier for everyone involved to keep track of it.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b0823d e-flex e-con-boxed e-con e-parent\" data-id=\"1b0823d\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddfce1b elementor-widget elementor-widget-text-editor\" data-id=\"ddfce1b\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: var(--postx_preset_contrast_2_color); font-family: var(--e-global-typography-text-font-family); font-size: var(--font-size-paragraphs); letter-spacing: 0em; text-align: inherit;\">Here\u2019s how it works in your day-to-day operations:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Creating the PO:<\/b><span style=\"font-weight: 400;\"> Say you need to order supplies\u2014like cleaning products or landscaping equipment. You create a PO listing exactly what you\u2019re buying, how much it costs, and when you expect delivery.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Assigning a PO Number:<\/b><span style=\"font-weight: 400;\"> Once the PO is approved (even if it\u2019s just you approving it!), you assign it a unique number for tracking.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sending it to the Supplier:<\/b><span style=\"font-weight: 400;\"> You send the PO to your supplier, so they know what to prepare for you.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Fulfilling the Order:<\/b><span style=\"font-weight: 400;\"> The supplier ships your products or completes the service. Sometimes, they\u2019ll send back an order confirmation to make sure everyone\u2019s on the same page.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b style=\"font-family: var(--e-global-typography-text-font-family); font-size: var(--font-size-paragraphs); letter-spacing: 0em; text-align: inherit;\">Invoicing and Payment:<\/b><span style=\"color: var(--postx_preset_contrast_2_color); font-family: var(--e-global-typography-text-font-family); font-size: var(--font-size-paragraphs); letter-spacing: 0em; text-align: inherit;\"> When the supplier sends you the invoice, they reference the PO number. This helps you match the invoice to your original order, so you know exactly what you\u2019re paying for.<\/span><\/li>\n<\/ol>\n<div><span style=\"font-family: Manrope;\"><strong>RELATED ARTICLE:<\/strong> <a href=\"https:\/\/invoicefly.com\/academy\/what-is-an-invoice\/\" target=\"_blank\" rel=\"noopener\">What Is An Invoice? Everything You Need To Know<\/a><\/span><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2bff4fc e-flex e-con-boxed e-con e-parent\" data-id=\"2bff4fc\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9010c1f elementor-widget elementor-widget-image\" data-id=\"9010c1f\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"776\" height=\"517\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-02.jpg\" class=\"attachment-large size-large wp-image-43467\" alt=\"What is a PO Number?\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-02.jpg 776w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-02-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-02-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-02-710x473.jpg 710w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4628aa5 e-flex e-con-boxed e-con e-parent\" data-id=\"4628aa5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eba7590 elementor-widget elementor-widget-heading\" data-id=\"eba7590\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why Should You Use PO Numbers in Your Small Business?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4f8c8f1 e-flex e-con-boxed e-con e-parent\" data-id=\"4f8c8f1\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-29b4631 elementor-widget elementor-widget-text-editor\" data-id=\"29b4631\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">As a small business owner, you might be wondering, \u201cDo I really need PO numbers?\u201d The answer is a resounding yes\u2014especially if you want to keep things running smoothly, avoid costly mistakes, and make a great impression on your clients. Here\u2019s why PO numbers are a game-changer for small businesses:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>They Keep You Organized:<\/b><span style=\"font-weight: 400;\"> Managing incoming supplies or outgoing invoices can get chaotic. PO numbers provide a simple way to track every order, so you always know what\u2019s happening at a glance.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>They Prevent Mistakes:<\/b><span style=\"font-weight: 400;\"> By referencing a PO number, you ensure that everyone\u2014suppliers, clients, and your own team\u2014is on the same page. This reduces errors like missing items, incorrect charges, or miscommunication about the order.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>They Speed Up Payments:<\/b><span style=\"font-weight: 400;\"> Many clients won\u2019t approve an invoice without a PO number. Including it ensures your invoices are processed faster, keeping your cash flow steady.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>They Build Professionalism:<\/b><span style=\"font-weight: 400;\"> Using POs demonstrates that your business is organized, reliable, and serious about getting things right. This can help build trust and strengthen relationships with suppliers and clients.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>They Improve Operations:<\/b><span style=\"font-weight: 400;\"> PO numbers don\u2019t just streamline individual transactions\u2014they also help you<\/span><a href=\"https:\/\/link.springer.com\/content\/pdf\/10.1007\/BF03342754.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"> manage your business better<\/span><\/a><span style=\"font-weight: 400;\"> overall. They allow you to monitor spending, stick to your budget, and avoid unexpected costs. Plus, analyzing your POs over time can reveal trends in your purchasing habits, helping you spot cost-saving opportunities and make smarter financial decisions.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Incorporating PO numbers into your process might feel like a small change, but it can have a big impact on how efficiently and professionally you run your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>RELATED ARTICLE:<\/strong> <a href=\"https:\/\/invoicefly.com\/academy\/how-to-write-an-invoice\/\" target=\"_blank\" rel=\"noopener\">How To Write An Invoice: Includes Invoice Template &amp; Examples<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b8f5a6 e-flex e-con-boxed e-con e-parent\" data-id=\"1b8f5a6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div data-wrapper-link=\"{&quot;url&quot;:&quot;https:\\\/\\\/invoicefly.com\\\/appinvoicefly&quot;,&quot;is_external&quot;:&quot;on&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;}\" style=\"cursor: pointer\" class=\"elementor-element elementor-element-44b1630 elementor-widget elementor-widget-image\" data-id=\"44b1630\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg\" class=\"attachment-large size-large wp-image-28042\" alt=\"Download Invoice Fly Today!\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-21e31d6 e-flex e-con-boxed e-con e-parent\" data-id=\"21e31d6\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d80023a elementor-widget elementor-widget-heading\" data-id=\"d80023a\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Info Should You Include?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f72cce0 elementor-widget elementor-widget-text-editor\" data-id=\"f72cce0\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">If you\u2019re creating a PO for your small business, make sure it\u2019s clear and complete. Here\u2019s what to include:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>PO Number:<\/b><span style=\"font-weight: 400;\"> A unique number to track the order.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Your Business Information:<\/b><span style=\"font-weight: 400;\"> Name, address, and contact details.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Supplier Information:<\/b><span style=\"font-weight: 400;\"> Their name, address, and contact info.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Order Date:<\/b><span style=\"font-weight: 400;\"> The date the PO is created.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Delivery Date:<\/b><span style=\"font-weight: 400;\"> When you expect the order to be completed or delivered.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Description of Items\/Services:<\/b><span style=\"font-weight: 400;\"> Be specific\u2014list exactly what you\u2019re ordering or providing.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Quantities and Prices:<\/b><span style=\"font-weight: 400;\"> How many items or hours of service, and the cost for each.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Payment Terms:<\/b><span style=\"font-weight: 400;\"> When payment is due and any late fees or discounts.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Shipping Instructions:<\/b><span style=\"font-weight: 400;\"> Details for delivery, if applicable.<\/span><\/li>\n<\/ul>\n<p>Having all this info in one place helps avoid misunderstandings, whether you\u2019re placing an order or billing a client.<\/p>\n<p><strong>RELATED ARTICLE:<\/strong>\u00a0<a href=\"https:\/\/invoicefly.com\/academy\/what-is-a-proforma-invoice\/\" target=\"_blank\" rel=\"noopener\">What Is a Proforma Invoice? Meaning, Purpose and Examples<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dc504de e-flex e-con-boxed e-con e-parent\" data-id=\"dc504de\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cf73f01 elementor-widget elementor-widget-heading\" data-id=\"cf73f01\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How Do You Create a PO Number?\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-91ddcc8 e-flex e-con-boxed e-con e-parent\" data-id=\"91ddcc8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ea958a elementor-widget elementor-widget-text-editor\" data-id=\"0ea958a\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Creating a PO number doesn\u2019t have to be complicated. Here are three simple tips to set up an organized numbering system:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Keep It Simple:<\/b><span style=\"font-weight: 400;\"> Start with a basic, sequential system like PO-001, PO-002, and so on. This is perfect if you\u2019re just getting started and want an easy way to track orders.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Use Dates:<\/b><span style=\"font-weight: 400;\"> Add the date to your PO numbers to make them more specific. For example, if you\u2019re creating a PO on November 1, 2024, you could use PO-20241101-001. This helps you find orders by date if you ever need to.<\/span><\/li>\n<\/ol>\n<p><b>Add Client or Supplier Codes:<\/b><span style=\"font-weight: 400;\"> For example, if you\u2019re working with a supplier called GreenTools and your client is Johnson Landscaping, you could create a PO like PO-GT-JL-001. This adds an extra layer of organization, especially if you\u2019re managing multiple clients and suppliers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>RELATED ARTICLE:<\/strong> <a href=\"https:\/\/invoicefly.com\/academy\/invoice-vs-bill-what-is-the-difference\/\" target=\"_blank\" rel=\"noopener\">Invoice vs. Bill: What is the difference?<\/a><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-69e7f87 e-flex e-con-boxed e-con e-parent\" data-id=\"69e7f87\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e36901 elementor-widget elementor-widget-image\" data-id=\"1e36901\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"776\" height=\"517\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-01.jpg\" class=\"attachment-large size-large wp-image-43466\" alt=\"What is a PO Number?\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-01.jpg 776w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-01-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-01-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/11\/What-is-a-PO-Number-01-710x473.jpg 710w\" sizes=\"(max-width: 776px) 100vw, 776px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5246a79 e-flex e-con-boxed e-con e-parent\" data-id=\"5246a79\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b4f0a3d elementor-widget elementor-widget-heading\" data-id=\"b4f0a3d\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Steps to Start Using PO Numbers\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0623117 e-flex e-con-boxed e-con e-parent\" data-id=\"0623117\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99863c5 elementor-widget elementor-widget-text-editor\" data-id=\"99863c5\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Ready to start using PO numbers in your business? Follow these steps:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Set a Policy:<\/b><span style=\"font-weight: 400;\"> Decide which types of transactions require a PO. For example, you might use POs for supply orders or larger client jobs.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pick a Numbering System:<\/b><span style=\"font-weight: 400;\"> Choose a system that works for you\u2014simple sequential numbers, date-based codes, or something more detailed.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Train Your Team:<\/b><span style=\"font-weight: 400;\"> If you have employees, make sure they know how to create and use POs correctly.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Use Software:<\/b><span style=\"font-weight: 400;\"> Accounting tools like <\/span><a href=\"https:\/\/invoicefly.com\/product\/invoice-maker\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Invoice Fly<\/span><\/a><span style=\"font-weight: 400;\"> can automate the process, helping you create, track, and manage POs with ease.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b style=\"font-family: var(--e-global-typography-text-font-family); font-size: var(--font-size-paragraphs); letter-spacing: 0em; text-align: inherit;\">Review Regularly:<\/b><span style=\"color: var(--postx_preset_contrast_2_color); font-family: var(--e-global-typography-text-font-family); font-size: var(--font-size-paragraphs); letter-spacing: 0em; text-align: inherit;\"> Check your PO system periodically to make sure it\u2019s working well and helping you stay organized.<\/span><\/li>\n<\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7dc39bf e-flex e-con-boxed e-con e-parent\" data-id=\"7dc39bf\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba8822d elementor-widget elementor-widget-heading\" data-id=\"ba8822d\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Final Thoughts\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a7ce596 elementor-widget elementor-widget-text-editor\" data-id=\"a7ce596\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">PO numbers might seem like a small detail, but they can have a big impact on how you run your business. They help you stay organized, avoid mistakes, and ensure you get paid on time\u2014all while making your business look more professional.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ready to take control of your invoices and orders?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Try <a href=\"https:\/\/invoicefly.com\/product\/invoice-maker\/\" target=\"_blank\" rel=\"noopener\">Invoice Fly<\/a> to streamline your PO process and keep your business running smoothly.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5281d09 e-flex e-con-boxed e-con e-parent\" data-id=\"5281d09\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ddb5cbc elementor-widget elementor-widget-heading\" data-id=\"ddb5cbc\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs for Small Business Owners<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b26bc9 elementor-widget__width-initial elementor-widget elementor-widget-elementskit-accordion\" data-id=\"8b26bc9\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-69d0300c14dae\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-8b26bc9\">\n                        <a href=\"#collapse-8065b3c69d0300c14dae\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-8065b3c69d0300c14dae\" aria-expanded=\"true\" aria-controls=\"Collapse-8065b3c69d0300c14dae\">\n                            \n                            <span class=\"ekit-accordion-title\">1. Do I need PO numbers if my business is small?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-8065b3c69d0300c14dae\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-8b26bc9\" data-parent=\"#accordion-69d0300c14dae\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Yes! Even small businesses benefit from using PO numbers. They keep you organized, improve communication with suppliers and clients, and prevent payment delays.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-8b26bc9\">\n                        <a href=\"#collapse-62fc7d969d0300c14dae\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-62fc7d969d0300c14dae\" aria-expanded=\"true\" aria-controls=\"Collapse-62fc7d969d0300c14dae\">\n                            \n                            <span class=\"ekit-accordion-title\">2. What\u2019s the difference between a PO and an invoice?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-62fc7d969d0300c14dae\" class=\" show collapse\" aria-labelledby=\"primaryHeading-1-8b26bc9\" data-parent=\"#accordion-69d0300c14dae\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>A PO is created by you (the buyer) to request goods or services. An invoice is sent by the supplier to request payment after fulfilling the order.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-8b26bc9\">\n                        <a href=\"#collapse-4bc397a69d0300c14dae\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-4bc397a69d0300c14dae\" aria-expanded=\"true\" aria-controls=\"Collapse-4bc397a69d0300c14dae\">\n                            \n                            <span class=\"ekit-accordion-title\">3. Can I use PO numbers for digital services?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-4bc397a69d0300c14dae\" class=\" show collapse\" aria-labelledby=\"primaryHeading-2-8b26bc9\" data-parent=\"#accordion-69d0300c14dae\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Absolutely! PO numbers are just as useful for things like software subscriptions or online marketing services as they are for physical goods.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-8b26bc9\">\n                        <a href=\"#collapse-1e59cd569d0300c14dae\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-1e59cd569d0300c14dae\" aria-expanded=\"true\" aria-controls=\"Collapse-1e59cd569d0300c14dae\">\n                            \n                            <span class=\"ekit-accordion-title\">4. Are PO numbers required for every transaction?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-1e59cd569d0300c14dae\" class=\" show collapse\" aria-labelledby=\"primaryHeading-3-8b26bc9\" data-parent=\"#accordion-69d0300c14dae\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Not always, but they\u2019re highly recommended for larger orders, complex jobs, or anything that requires detailed tracking.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. 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If you\u2019re running or starting up a small business\u2014such as a cleaning service&nbsp;or a landscaping company\u2014you\u2019ve probably heard about PO numbers (Purchase Order numbers).&nbsp; But if you\u2019re juggling clients, invoices, and a growing to-do list, you might not have had time to figure out exactly what they are or why [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":43468,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[153,150],"tags":[],"ppma_author":[100],"class_list":["post-43181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-billing","category-invoicing-and-billing","author-jennifer-allerson"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is PO Number on Invoices? The Ultimate Guide - Invoice Fly<\/title>\n<meta name=\"description\" content=\"You need to send an Invoice and don&#039;t know what is a PO Number? This article covers it&#039;s meaning and how to use it when invoicing customers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/invoicefly.com\/es\/academia\/que-es-un-numero-po\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a Purchase Order (PO) Number: The Ultimate Guide\" \/>\n<meta property=\"og:description\" content=\"You need to send an Invoice and don&#039;t know what is a PO Number? 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Based in Alella, near Barcelona, Jennifer bridges technology and creativity, delivering compelling copy that connects and converts. Her work spans creative copywriting, UX writing, SEO\/ASO, CRM, ghostwriting, and transcreation, with a client portfolio including Nespresso, San Pellegrino, SEAT, and La Vuelta. A former programmer at Accenture, Jennifer transitioned to writing, leveraging her technical background to distill complex ideas into clear, engaging content. Her work has secured front-page coverage in The New York Times and has been praised by industry leaders like Ogilvy for its quality and impact. Fluent in Spanish and proficient in Catalan and French, Jennifer excels at culturally resonant transcreation, ensuring brands maintain authenticity across markets. Qualifications MBA in Marketing &amp; Economics, Stockholm School of Economics, Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration, University of Illinois, USA (Graduated in Top 10%, 2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018) Areas of Specialization Creative Copywriting: Crafting brand messaging for ads, websites, blogs, product descriptions, social posts, and scripts that inspire action. UX Writing: Developing intuitive microcopy, onboarding flows, and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites, blogs, and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails, SMS, and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn, X, Forbes, and blogs that reflect client expertise. Transcreation &amp; Localization: Adapting content for US, UK, and European markets in English, Spanish, Catalan, and French. Content Strategy: Aligning content with business goals, user journeys, and brand identity for maximum impact. Professional Experience Creative Copywriter | Ogilvy, Barcelona, Spain (2016 \u2013 Present) Craft creative copy for brand campaigns for Nespresso and San Pellegrino, driving engagement across digital and print channels. Serve as UX Writer for SEAT\u2019s digital platforms, enhancing user journeys with clear, intuitive copy. Recognized by the Ogilvy Experience Team for consistently delivering \u201cgreat work.\u201d Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Spain (2017 \u2013 Present) Develop brand messaging and transcreation for clients like Cepsa (Moeve), ensuring cultural relevance in English and Spanish markets. Collaborate with design teams to create cohesive brand identities. Creative Copywriter &amp; Transcreator | Gravita, Madrid, Spain (2022 \u2013 Present) Write creative copy for brands like La Vuelta, focusing on event-driven campaigns and localized content. Optimize content for SEO to increase visibility and engagement. Ghostwriter | KA Consulting, USA (2023 \u2013 Present) Produce thought-leadership content, including LinkedIn posts, websites, and Forbes articles, for US-based executives and philanthropists. Ensure authentic voice and strategic alignment with client objectives. SEO Writer | Steve IVA Consulting, EU (2023 \u2013 Present) Create SEO-optimized content for global e-commerce accounts, improving search rankings and conversions. Creative Copywriter, UX Writer &amp; Marketing Consultant | PillSorted, UK (2023 \u2013 Present) Develop creative copy and UX content for an online pharmacy, enhancing user engagement and brand trust. Provide strategic marketing consultation to align content with business goals. SEO Writer | LabHouse, Barcelona, Spain (2024 \u2013 Present) Write SEO content for financial technology apps, driving organic traffic and user acquisition. Creative Copywriter, UX Writer &amp; Marketing Consultant | ifeel, Madrid, Spain (2024 \u2013 Present) Craft creative and UX copy for a digital mental health provider, improving user onboarding and engagement. Conduct content testing and provide marketing strategy insights. Past Roles Creative Copywriter | VML, Madrid\/UK (2024): Wrote copy for Vuse, a mixed London and Madrid-based account. Creative Copywriter, Sales Email Writer &amp; Ghostwriter | Miros (AI), EU (2021 \u2013 2023): Produced content for AI-driven platforms. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 \u2013 2021): Led branding strategy, including a TV ad and annual data reports, securing The New York Times front-page coverage. Global Head of Communication, PR &amp; Marketing | Fon (Telco), Madrid (2008 \u2013 2013): Oversaw B2C-to-B2B branding transition. UX Writer | Juni (Finance), Stockholm (2022): Audited B2B app and created UX guidelines. Additional Roles: Programmer at Accenture, Financial Editor at Alliance, Marketing Consultant at IBM\/BlueTab, Translation Manager at Microsoft, Technical Writer at Motorola, HTML Programmer at MetaText\/netLibrary, PIO Officer at NCSA, Journalist at The Daily Illini. Teaching Experience Teacher, UX Writing and Content Strategy | AW Tech, Barcelona (2021 \u2013 2022): Taught courses on UX writing and content strategy. Teacher, UX Writing | BTS, Barcelona Technology School (University of Barcelona) (2019 \u2013 2021): Delivered workshops on UX content creation. Previous Achievements Secured front-page coverage in The New York Times for Qustodio\u2019s data reports (2020). Developed UX guidelines for Juni\u2019s B2B app, improving user retention by 18% (2022). Created Nespresso\u2019s brand campaign copy, increasing engagement by 22% across digital channels (2023). Transcreated Cepsa\u2019s Moeve campaign, achieving a 15% increase in brand awareness in Spanish markets (2022). Published ghostwritten Forbes articles for US executives, enhancing their thought-leadership profiles (2023\u20132024). References Ogilvy Experience Team, Barcelona: \u201cAs always, great work.\u201d Available Upon Request: Additional references from Design Bridge, Gravita, and Qustodio. Contact For collaboration inquiries or to discuss your project, reach out to Jennifer at jallerso@gmail.com or connect via LinkedIn. 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Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca copywriting creativo, UX writing, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta. Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en The New York Times y ha sido elogiado por l\u00edderes del sector como Ogilvy por su calidad e impacto. Habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s. Jennifer destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados. Cualificaciones MBA en Marketing y Econom\u00eda, Escuela de Econom\u00eda de Estocolmo, Suecia (Graduada en 2010) Licenciada en Ciencias Aplicadas a la Administraci\u00f3n de Empresas, Universidad de Illinois, EE.UU. (Graduada en el Top 10%, 2006) Certificaciones Profesionales: Certificaci\u00f3n en redacci\u00f3n UX (2020) Certificaci\u00f3n en SEO y optimizaci\u00f3n ASO (2019) Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018) \u00c1reas de especializaci\u00f3n Redacci\u00f3n creativa: Redacci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones sociales y guiones que inspiran a la acci\u00f3n. Redacci\u00f3n UX: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas. Redacci\u00f3n SEO\/ASO: Redacci\u00f3n de contenido optimizado para sitios web, blogs y descripciones de tiendas de aplicaciones para impulsar las clasificaciones y las conversiones. Redacci\u00f3n CRM: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones en aplicaciones para fomentar las relaciones con los clientes. Escritura fantasma: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente. Transcreaci\u00f3n y localizaci\u00f3n: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s. Estrategia de contenidos: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto. Experiencia Profesional Redactor Creativo | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente) Creaci\u00f3n de textos creativos para campa\u00f1as de marca para Nespresso y San Pellegrino, impulsando el compromiso a trav\u00e9s de canales digitales e impresos. Trabajar como UX Writer para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos. Reconocido por el Equipo de Experiencia de Ogilvy por su \u201cgran trabajo\u201d. Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente) Desarrollar mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), asegurando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol. Colaborar con equipos de dise\u00f1o para crear identidades de marca cohesivas. Redactor creativo y transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente) Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndome en campa\u00f1as orientadas a eventos y contenidos localizados. Optimizar el contenido para SEO para aumentar la visibilidad y el compromiso. Ghostwriter | KA Consulting, EE.UU. (2023 - Presente) Producir contenido de liderazgo de pensamiento, incluyendo publicaciones de LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en EE.UU.. Garantizar la autenticidad de la voz y la alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente. Redactor SEO | Steve IVA Consulting, EU (2023 - Presente) Crear contenido optimizado para SEO para cuentas globales de comercio electr\u00f3nico, mejorando los rankings de b\u00fasqueda y las conversiones. Redactor creativo, redactor UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente) Desarrollo de contenido creativo y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca. Proporcionar consultor\u00eda estrat\u00e9gica de marketing para alinear el contenido con los objetivos de negocio. Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente) Redactar contenido SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la adquisici\u00f3n de usuarios. Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente) Redactar textos creativos y UX para un proveedor digital de salud mental, mejorando la integraci\u00f3n y el compromiso de los usuarios. Llevar a cabo pruebas de contenido y proporcionar ideas de estrategia de marketing. Funciones anteriores Redactor creativo | VML, Madrid\/Reino Unido (2024): Redacci\u00f3n de textos para Vuse, una cuenta mixta con sede en Londres y Madrid. Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023): Producci\u00f3n de contenidos para plataformas basadas en IA. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021): Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando la cobertura de primera plana de The New York Times. Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013): Supervisi\u00f3n de la transici\u00f3n de B2C a B2B. Redactor UX | Juni (Finanzas), Estocolmo (2022): Auditor\u00eda de aplicaci\u00f3n B2B y creaci\u00f3n de directrices UX. Otras funciones: Programador en Accenture, redactor financiero en Alliance, consultor de marketing en IBM\/BlueTab, director de traducci\u00f3n en Microsoft, redactor t\u00e9cnico en Motorola, programador HTML en MetaText\/netLibrary, responsable de informaci\u00f3n p\u00fablica en NCSA, periodista en The Daily Illini. Experiencia docente Profesora, UX Writing and Content Strategy | AW Tech, Barcelona (2021 - 2022): Impartici\u00f3n de cursos sobre escritura UX y estrategia de contenidos. Profesor, UX Writing | BTS, Barcelona Technology School (Universidad de Barcelona) (2019 - 2021): Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX. Logros anteriores Cobertura de portada en The New York Times para los informes de datos de Qustodio (2020). Desarrollo de directrices de UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022). Creaci\u00f3n del copy de la campa\u00f1a de marca de Nespresso, aumentando el engagement en 22% a trav\u00e9s de los canales digitales (2023). Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, logrando un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022). Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo de pensamiento (2023-2024). Referencias Ogilvy Experience Team, Barcelona: \u201cComo siempre, un gran trabajo\u201d. Disponible a petici\u00f3n: Referencias adicionales de Design Bridge, Gravita y Qustodio. Contacto Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o con\u00e9ctese a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.","sameAs":["https:\/\/www.jenallerson.com","https:\/\/www.linkedin.com\/in\/jenallerson\/"],"gender":"Female","award":["MBA in Marketing & Economics","Stockholm School of Economics","Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration","University of Illinois","USA (Graduated in Top 10%","2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018)"],"knowsAbout":["Creative Copywriting: Crafting brand messaging for ads","websites","blogs","product descriptions","social posts","and scripts that inspire action. UX Writing: Developing intuitive microcopy","onboarding flows","and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites","blogs","and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails","SMS","and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn","X","Forbes","and blogs that reflect client expertise. Transcreation & Localization: Adapting content for US","UK","and European markets in English","Spanish","Catalan","and French. Content Strategy: Aligning content with business goals","user journeys","and brand identity for maximum impact."],"knowsLanguage":["English","Spanish"],"jobTitle":"Senior Copywriter and Content Strategist","worksFor":"Senior Copywriter and Content Strategist","url":"https:\/\/invoicefly.com\/es\/academy\/author\/jennifer-allerson\/"}]}},"authors":[{"term_id":100,"user_id":7,"is_guest":0,"slug":"jennifer-allerson","display_name":"Jennifer Allerson","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/b983fa8154f6647a2af0b11ff239540dfb06d261587b76ae5385abd8a6856798?s=96&d=blank&r=g","author_category":"1","first_name":"Jennifer","last_name":"Allerson","user_url":"https:\/\/www.jenallerson.com","job_title":"Senior Copywriter and Content Strategist","description":"<h3>Jennifer Allerson - Perfil del autor<\/h3>\r\n<p dir=\"ltr\"><strong>Nombre<\/strong>: Jennifer Allerson\r\n<strong>Correo electr\u00f3nico<\/strong>: jallerso@gmail.com\r\n<strong>LinkedIn<\/strong>: <a href=\"https:\/\/www.linkedin.com\/in\/jenallerson\">linkedin.com\/in\/jenallerson<\/a>\r\n<strong>Estatuto profesional<\/strong>: Redactor Senior y Estratega de Contenidos\r\n<strong>Ubicaci\u00f3n<\/strong>: Alella (Barcelona), Espa\u00f1a<\/p>\r\n\r\n<h3 dir=\"ltr\">Sobre Jennifer Allerson<\/h3>\r\n<p dir=\"ltr\">Jennifer Allerson es una experimentada redactora y estratega de contenidos con m\u00e1s de una d\u00e9cada de experiencia en la creaci\u00f3n de narrativas impactantes para marcas globales, agencias y startups. Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca la redacci\u00f3n creativa, la escritura UX, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta.<\/p>\r\n<p dir=\"ltr\">Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en <em>El New York Times<\/em> y ha sido elogiada por l\u00edderes del sector como Ogilvy por su calidad e impacto. Jennifer, que habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s, destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados.<\/p>\r\n\r\n<h3 dir=\"ltr\">Cualificaciones<\/h3>\r\n<p dir=\"ltr\"><strong>MBA en Marketing y Econom\u00eda<\/strong>, Escuela de Econom\u00eda de Estocolmo, Suecia (Licenciada en 2010)<\/p>\r\n<p dir=\"ltr\"><strong>Licenciatura en Ciencias Aplicadas a la Administraci\u00f3n de Empresas<\/strong>, Universidad de Illinois, EE.UU. (Graduado en el Top 10%, 2006)<\/p>\r\n<p dir=\"ltr\"><strong>Certificaciones profesionales<\/strong>:<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n de redacci\u00f3n UX (2020)<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n en optimizaci\u00f3n SEO y ASO (2019)<\/p>\r\n<p dir=\"ltr\">Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018)<\/p>\r\n\r\n<h3 dir=\"ltr\">\u00c1reas de especializaci\u00f3n<\/h3>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n creativa<\/strong>: Elaboraci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones en redes sociales y guiones que inspiren la acci\u00f3n.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n UX<\/strong>: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n SEO\/ASO<\/strong>: Redacci\u00f3n de contenidos optimizados para sitios web, blogs y descripciones de tiendas de aplicaciones con el fin de impulsar las clasificaciones y las conversiones.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n de CRM<\/strong>: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones dentro de la aplicaci\u00f3n para fomentar las relaciones con los clientes.<\/p>\r\n<p dir=\"ltr\"><strong>Escritura fantasma<\/strong>: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente.<\/p>\r\n<p dir=\"ltr\"><strong>Transcreaci\u00f3n y localizaci\u00f3n<\/strong>: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s.<\/p>\r\n<p dir=\"ltr\"><strong>Estrategia de contenidos<\/strong>: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia profesional<\/h3>\r\n<p dir=\"ltr\">Redactora creativa | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente)<\/p>\r\n<p dir=\"ltr\">Elaboraci\u00f3n de textos creativos para campa\u00f1as de marca de Nespresso y San Pellegrino, impulsando la participaci\u00f3n en los canales digitales e impresos.<\/p>\r\n<p dir=\"ltr\">Trabajar como redactor de UX para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos.<\/p>\r\n<p dir=\"ltr\">Reconocido por el Equipo de Experiencia de Ogilvy por ofrecer sistem\u00e1ticamente un \u201cgran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\">Redactor creativo y transcreador | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollo de mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), garantizando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol.<\/p>\r\n<p dir=\"ltr\">Colaborar con los equipos de dise\u00f1o para crear identidades de marca cohesivas.<\/p>\r\n<p dir=\"ltr\">Redactor Creativo y Transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndose en campa\u00f1as orientadas a eventos y contenidos localizados.<\/p>\r\n<p dir=\"ltr\">Optimice el contenido para SEO con el fin de aumentar la visibilidad y la participaci\u00f3n.<\/p>\r\n<p dir=\"ltr\">Escritor fantasma | KA Consulting, EE.UU. (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Producir contenidos de liderazgo intelectual, como publicaciones en LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en Estados Unidos.<\/p>\r\n<p dir=\"ltr\">Garantizar una voz aut\u00e9ntica y una alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | Steve IVA Consulting, EU (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Cree contenido optimizado para SEO para cuentas de comercio electr\u00f3nico globales, mejorando las clasificaciones de b\u00fasqueda y las conversiones.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor de UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollar contenidos creativos de copy y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca.<\/p>\r\n<p dir=\"ltr\">Proporcionar asesoramiento estrat\u00e9gico de marketing para alinear los contenidos con los objetivos empresariales.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar contenidos SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la captaci\u00f3n de usuarios.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n de textos creativos y de experiencia de usuario para un proveedor digital de servicios de salud mental, con el fin de mejorar la integraci\u00f3n y el compromiso de los usuarios.<\/p>\r\n<p dir=\"ltr\">Realice pruebas de contenido y proporcione informaci\u00f3n sobre estrategias de marketing.<\/p>\r\n\r\n<h3>Funciones anteriores<\/h3>\r\n<p dir=\"ltr\"><strong>Redactor creativo | VML, Madrid\/Reino Unido (2024)<\/strong>: Redact\u00f3 textos para Vuse, una cuenta mixta con sede en Londres y Madrid.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023)<\/strong>: Producci\u00f3n de contenidos para plataformas basadas en IA.<\/p>\r\n<p dir=\"ltr\"><strong>VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021)<\/strong>: Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando <em>El New York Times<\/em> cobertura en portada.<\/p>\r\n<p dir=\"ltr\"><strong>Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013)<\/strong>: Supervis\u00f3 la transici\u00f3n de la marca B2C a B2B.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor UX | Junio (Finanzas), Estocolmo (2022)<\/strong>: Auditor\u00eda de aplicaciones B2B y creaci\u00f3n de directrices UX.<\/p>\r\n<p dir=\"ltr\"><strong>Funciones adicionales<\/strong>: Programador en Accenture, Redactor financiero en Alliance, Consultor de marketing en IBM\/BlueTab, Gestor de traducciones en Microsoft, Redactor t\u00e9cnico en Motorola, Programador HTML en MetaText\/netLibrary, Oficial de informaci\u00f3n p\u00fablica en NCSA, Periodista en <em>El Daily Illini<\/em>.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia docente<\/h3>\r\n<p dir=\"ltr\"><strong>Profesor, Escritura UX y Estrategia de Contenidos | AW Tech, Barcelona (2021 - 2022)<\/strong>: Imparti\u00f3 cursos sobre redacci\u00f3n de UX y estrategia de contenidos.<\/p>\r\n<p dir=\"ltr\"><strong>Profesor, UX Writing | BTS, Escuela Tecnol\u00f3gica de Barcelona (Universidad de Barcelona) (2019 - 2021)<\/strong>: Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX.<\/p>\r\n\r\n<h3 dir=\"ltr\">Logros anteriores<\/h3>\r\n<p dir=\"ltr\">Cobertura de portada en <em>El New York Times<\/em> para los informes de datos de Qustodio (2020).<\/p>\r\n<p dir=\"ltr\">Desarrollo de directrices UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022).<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n del texto de la campa\u00f1a de la marca Nespresso, aumentando la participaci\u00f3n en 22% en todos los canales digitales (2023).<\/p>\r\n<p dir=\"ltr\">Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, consiguiendo un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022).<\/p>\r\n<p dir=\"ltr\">Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo intelectual (2023-2024).<\/p>\r\n\r\n<h3 dir=\"ltr\">Referencias<\/h3>\r\n<p dir=\"ltr\"><strong>Equipo Ogilvy Experience<\/strong>, Barcelona: \u201cComo siempre, un gran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\"><strong>Disponible previa petici\u00f3n<\/strong>: Referencias adicionales de Design Bridge, Gravita y Qustodio.<\/p>\r\n\r\n<h3 dir=\"ltr\">Contacto<\/h3>\r\n<p dir=\"ltr\">Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.<\/p>"}],"_links":{"self":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/43181","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/comments?post=43181"}],"version-history":[{"count":1,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/43181\/revisions"}],"predecessor-version":[{"id":88759,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/43181\/revisions\/88759"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media\/43468"}],"wp:attachment":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media?parent=43181"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/categories?post=43181"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/tags?post=43181"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/ppma_author?post=43181"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}