{"id":64408,"date":"2025-05-23T15:18:54","date_gmt":"2025-05-23T14:18:54","guid":{"rendered":"https:\/\/invoicefly.com\/?p=64408"},"modified":"2026-02-13T11:49:40","modified_gmt":"2026-02-13T10:49:40","slug":"nota-de-agradecimiento-al-cliente-por-seleccionar-nuestros-servicios","status":"publish","type":"post","link":"https:\/\/invoicefly.com\/es\/academy\/thank-you-note-to-client-for-selecting-our-services\/","title":{"rendered":"Nota de agradecimiento al cliente: Agradecimiento por habernos elegido"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"64408\" class=\"elementor elementor-64408\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1d19a4d8 e-flex e-con-boxed e-con e-parent\" data-id=\"1d19a4d8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4dd3c521 elementor-widget elementor-widget-text-editor\" data-id=\"4dd3c521\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p>A simple \u201cthank you\u201d goes a long way in life. And in business, it can go even further. When someone chooses your business over dozens of others, showing gratitude isn\u2019t just polite\u2014it\u2019s powerful. It helps build trust, keep customers coming back, and turn happy clients into loyal fans.<\/p>\n\n<p>In this guide, we\u2019ll break down everything you need to know about saying thanks to your customers. You\u2019ll get easy thank you messages to copy, tips on how to send them, and real-world ideas that make your appreciation stand out.<\/p>\n\n<p>Whether you\u2019re a solo freelancer, small business owner, or growing team, a thoughtful thank you note can help you build stronger relationships and grow your brand.<\/p>\n\n<h2 id=\"h-why-should-you-send-thank-you-notes-to-clients\" class=\"wp-block-heading\"><strong>Why Should You Send Thank You Notes?<\/strong><\/h2>\n\n<p>In the busy world of business, a simple thank you note can work like magic. Let&#8217;s explore why these small gestures deliver such big results.<\/p>\n\n<h3 id=\"h-1-they-create-lasting-connections\" class=\"wp-block-heading\"><strong>1. They Create Lasting Connections<\/strong><\/h3>\n\n<p>Take Sarah, a freelance graphic designer who started sending handwritten thank you cards to her clients. &#8220;Almost all of my first 10 clients are still with me today,&#8221; she shares. &#8220;And every single one mentioned how much that thank you note meant to them.&#8221; These notes transform one-time customers into long-term relationships.<\/p>\n\n<h3 id=\"h-2-they-make-you-memorable\" class=\"wp-block-heading\"><strong>2. They Make You Memorable<\/strong><\/h3>\n\n<p>In today&#8217;s digital flood of automated emails, chatbots, and social media notifications, a sincere thank you creates a genuine human moment. Most small businesses don\u2019t send thank you notes regularly. This means this small effort immediately puts you in the top tier of customer service.<\/p>\n\n<h3 id=\"h-3-they-keep-business-flowing-back-to-you\" class=\"wp-block-heading\"><strong>3. They Keep Business Flowing Back to You<\/strong><\/h3>\n\n<p>A thoughtful note after completing a project subtly reminds clients of their positive experience with you. When they receive your message a few days after your work is done, it creates another positive touchpoint and keeps your business fresh in their mind when they need services again.<\/p>\n\n<h3 id=\"h-4-they-turn-clients-into-your-marketing-team\" class=\"wp-block-heading\"><strong>4. They Turn Clients Into Your Marketing Team<\/strong><\/h3>\n\n<p>Mark, a financial advisor in Denver, adds one powerful line to his thank you emails: &#8220;The best compliment you can give is a referral.&#8221; This simple sentence consistently brings in more new business than his paid advertising campaigns. Satisfied customers who feel appreciated are eager to recommend you to others.<\/p>\n\n<h3 id=\"h-5-they-strengthen-your-brand-without-being-pushy\" class=\"wp-block-heading\"><strong>5. They Strengthen Your Brand<\/strong><\/h3>\n\n<p>Every client interaction is an opportunity to reinforce what makes your business special. Thank you notes allow you to showcase your brand values without coming across as salesy. They remind clients exactly why they chose you in the first place.<\/p>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"341\" class=\"wp-image-28042\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg\" alt=\"Invoice-Fly-Blog-Banner-02\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 id=\"h-what-should-you-include-in-your-thank-you-notes\" class=\"wp-block-heading\"><strong>What Should You Include?<\/strong><\/h2>\n\n<p>Keep it simple. Here\u2019s a five-part recipe:<\/p>\n\n<ol class=\"wp-block-list\">\n<li><strong>Use Their Name<\/strong> \u2013 Always start with a personal greeting.<\/li>\n\n<li><strong>Be Specific<\/strong> \u2013 Mention exactly what you\u2019re thanking them for.<\/li>\n\n<li><strong>Add a Personal Touch<\/strong> \u2013 Refer to something unique about their project.<\/li>\n\n<li><strong>Look Ahead<\/strong> \u2013 Mention working together again in the future.<\/li>\n\n<li><strong>Close With Warmth<\/strong> \u2013 Make it feel genuine.<\/li>\n<\/ol>\n\n<h2 id=\"h-25-easy-thank-you-messages-you-can-use-right-now\" class=\"wp-block-heading\"><strong>+25 Easy Thank You Messages You Can Use<\/strong><\/h2>\n\n<p>We\u2019ve grouped these by situation to make your life easier.<\/p>\n\n<h3 id=\"h-thank-you-messages-for-new-customers\" class=\"wp-block-heading\"><strong>Thank You Messages for New Customers<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>\u201cDear [Client Name], thanks for choosing [Your Company] for your [project]. We loved working with you on [detail]. Let us know if we can help again soon!\u201d<\/li>\n\n<li>\u201cHi [Client Name], welcome! We\u2019re thrilled you picked us for your [service]. We hope it\u2019s just the beginning of a great partnership.\u201d<\/li>\n\n<li>\u201cTo [Client Name], thank you for your trust. We\u2019re here whenever you need us!\u201d<\/li>\n<\/ul>\n\n<h3 id=\"h-thank-you-notes-for-existing-clients\" class=\"wp-block-heading\"><strong>Thank You Notes for Existing Clients<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>\u201cDear [Client Name], we appreciate your continued business. Working on [recent project] was a highlight for our team!\u201d<\/li>\n\n<li>\u201cTo our valued client [Client Name], thanks for sticking with us. Your loyalty means the world!\u201d<\/li>\n\n<li>\u201cHi [Client Name], thank you for being an awesome client! We loved your project and can\u2019t wait for the next one.\u201d<\/li>\n<\/ul>\n\n<h3 id=\"h-thank-you-notes-with-referral-or-review-requests\" class=\"wp-block-heading\"><strong>Thank You Notes with Referral or Review Requests<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>\u201cThanks again for your business, [Client Name]. If you\u2019re happy with our work, we\u2019d love it if you left us a quick review on [platform] or told a friend!\u201d<\/li>\n\n<li>\u201cHi [Client Name], your trust means everything. If someone you know could use our help, feel free to pass our info along!\u201d<\/li>\n\n<li>\u201cDear [Client Name], if you enjoyed working with us, would you consider sharing your experience online? It really helps small businesses like ours!\u201d<\/li>\n<\/ul>\n\n<h3 id=\"h-invoice-thank-you-messages\" class=\"wp-block-heading\"><strong>Invoice Thank You Messages<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>\u201cThank you for your business! Please find your invoice attached. Let us know if you have any questions\u2014we\u2019re always here to help.\u201d<\/li>\n\n<li>\u201cWe enjoyed working with you on [project]. Your invoice is attached. Thanks again for choosing [Your Company]!\u201d<\/li>\n\n<li>\u201cWe appreciate your trust and support. Here\u2019s your invoice for [service]. Looking forward to next time!\u201d<\/li>\n<\/ul>\n\n<p>Want to add a thank you note to your invoices automatically? <span style=\"text-decoration: underline; color: #0044bb;\"><a style=\"color: #0044bb; text-decoration: underline;\" href=\"https:\/\/invoicefly.com\/product\/invoice-maker\/\" target=\"_blank\" rel=\"noopener\">Invoice Maker<\/a><\/span> makes it easy to create professional invoices with customized thank you messages built right in.<\/p>\n\n<h3 id=\"h-end-of-year-thank-you-messages-to-clients\" class=\"wp-block-heading\"><strong>End-of-Year Thank You Messages to Clients<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>\u201cDear [Client Name], thank you for being part of our 2025! Your support has made this a year to remember.\u201d<\/li>\n\n<li>\u201cTo [Client Name], we\u2019re so grateful for your business this year. Wishing you a joyful holiday season and a fantastic 2026!\u201d<\/li>\n\n<li>\u201cHi [Client Name], thanks for letting us be part of your journey in 2025. We look forward to what\u2019s next!\u201d<\/li>\n<\/ul>\n\n<h2 id=\"h-how-to-send-thank-you-notes-to-clients\" class=\"wp-block-heading\"><strong>How to Send Thank You Notes to Clients<\/strong><\/h2>\n\n<p>Your message matters, but how you deliver it can multiply its impact. Here are the most effective ways to send your appreciation, with real-world examples that get results:<\/p>\n\n<h3 id=\"h-1-handwritten-cards-the-gold-standard\" class=\"wp-block-heading\"><strong>1. Handwritten Cards: The Gold Standard<\/strong><\/h3>\n\n<p>Nothing communicates genuine appreciation like a handwritten note. These tangible tokens of gratitude create a physical reminder of your relationship that digital messages simply can&#8217;t match.<\/p>\n\n<p>Teresa, a web designer, sends a personalized notecard with every website launch. &#8220;My clients tell me they keep these cards on their desks for years,&#8221; she shares. &#8220;When they need updates or refer friends, they often mention how that card made them feel valued from day one.&#8221;<\/p>\n\n<p><strong>Pro Tip<\/strong>: Keep quality stationery with your logo ready to go. Set aside 15 minutes each week to write cards for completed projects.<\/p>\n\n<h3 id=\"h-2-email-notes-quick-but-powerful\" class=\"wp-block-heading\"><strong>2. Email Notes: Quick but Powerful<\/strong><\/h3>\n\n<p>For timely appreciation or clients who prefer digital communication, a thoughtfully crafted email can be highly effective. The key is making it personal rather than feeling automated.<\/p>\n\n<p><strong>Strategy<\/strong>: Create a framework template with customizable sections. This allows you to maintain your brand voice while personalizing key details about their specific project or relationship.<\/p>\n\n<p><strong>Pro Tip<\/strong>: Avoid sending on Monday mornings or Friday afternoons when your message might get lost in the shuffle. Tuesday through Thursday mornings often have the highest open rates.<\/p>\n\n<h3 id=\"h-3-thoughtful-tokens-of-appreciation\" class=\"wp-block-heading\"><strong>3. Thoughtful Tokens of Appreciation<\/strong><\/h3>\n\n<p>Small gifts that align with your client&#8217;s interests or needs show you&#8217;re paying attention to them as individuals. The monetary value matters far less than the thoughtfulness behind it.<\/p>\n\n<p>Carlos, a home inspector, sends custom refrigerator magnets with a home maintenance checklist to every client. &#8220;They&#8217;re useful, branded, and keep me top-of-mind whenever homeowners look at their fridge,&#8221; he explains. &#8220;I get calls years later from people who say, &#8216;I still have your magnet!'&#8221;<\/p>\n\n<p><strong>Ideas That Work<\/strong>: Local coffee shop gift cards, branded notebooks, relevant books, or items that connect to the client&#8217;s interests or your work together.<\/p>\n\n<h3 id=\"h-4-strategic-social-media-recognition\" class=\"wp-block-heading\"><strong>4. Strategic Social Media Recognition<\/strong><\/h3>\n\n<p>Publicly recognizing clients creates a win-win: they get exposure, and you showcase your work and appreciation simultaneously.<\/p>\n\n<p><strong>Important<\/strong>: Always get permission first. While some clients love public recognition, others may prefer privacy.<\/p>\n\n<p><strong>Maximizing Impact<\/strong>: Tag their business, include high-quality images of your work together, and craft a message that highlights what made the collaboration special. This approach turns gratitude into a powerful marketing tool for both parties.<\/p>\n\n<p>Remember: The best thank you method often depends on your client&#8217;s communication preferences. Pay attention to how they prefer to interact, and match your appreciation to their style for maximum impact.<\/p>\n\n<h2 id=\"h-3-ways-to-send-thank-you-notes-to-customers\" class=\"wp-block-heading\"><strong>3 Ways to Send Thank You Notes to Customers<\/strong><\/h2>\n\n<p>The most effective thank you strategy often combines methods. Dave, a kitchen remodeler, sends a handwritten note immediately after project completion, follows up with an email requesting a review a week later, and features exceptional projects on his social media.\u00a0<\/p>\n\n<p><strong>Best for<\/strong>: Comprehensive client appreciation strategies<\/p>\n\n<p><strong>Pro tip<\/strong>: Use <a href=\"https:\/\/invoicefly.com\/product\/invoice-maker\/\" target=\"_blank\" rel=\"noopener\">Invoice Fly<\/a>\u00a0to manage your client communications alongside your invoicing. The platform makes it easy to track which clients have received thank yous and to schedule follow-ups at strategic intervals.<\/p>\n\n<h2 id=\"h-tips-for-saying-thank-you-professionally\" class=\"wp-block-heading\"><strong>Tips for Saying Thank You Professionally<\/strong><\/h2>\n\n<ul class=\"wp-block-list\">\n<li><strong>Be prompt<\/strong> \u2013 Send your note soon after the interaction.<\/li>\n\n<li><strong>Be specific<\/strong> \u2013 Don\u2019t just say thanks\u2014say what you\u2019re thankful for.<\/li>\n\n<li><strong>Be real<\/strong> \u2013 Use your normal tone of voice. No need for stiff business-speak.<\/li>\n\n<li><strong>Be brief<\/strong> \u2013 A few heartfelt sentences go further than a long paragraph.<\/li>\n\n<li><strong>Be consistent<\/strong> \u2013 Make gratitude part of your routine, not just a one-time thing.<\/li>\n<\/ul>\n\n<h2 id=\"h-final-thoughts-the-thank-you-note-advantage\" class=\"wp-block-heading\"><strong>Final Thoughts: The Thank You Note Advantage<\/strong><\/h2>\n\n<p>In today\u2019s fast-paced world, a simple, genuine \u201cthank you\u201d can be the secret weapon that sets your business apart.<\/p>\n\n<p>Mike, a landscaping contractor, started sending thank you cards after each job. Three years later, over half his new clients come from referrals. Why? \u201cPeople remember how you make them feel,\u201d he says.<\/p>\n\n<p>Don\u2019t let this powerful tool go unused. A thank you note costs almost nothing but can build loyalty, boost referrals, and show your clients that you truly care.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1398bbd elementor-widget elementor-widget-heading\" data-id=\"1398bbd\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs about Sending Thank You Notes To Customers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-718b31e elementor-widget__width-initial elementor-widget elementor-widget-elementskit-accordion\" data-id=\"718b31e\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-69ebe3bca410b\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-718b31e\">\n                        <a href=\"#collapse-8065b3c69ebe3bca410b\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-8065b3c69ebe3bca410b\" aria-expanded=\"true\" aria-controls=\"Collapse-8065b3c69ebe3bca410b\">\n                            \n                            <span class=\"ekit-accordion-title\">1. Should I send thank you notes right away or wait until they\u2019ve used the product?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-8065b3c69ebe3bca410b\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-718b31e\" data-parent=\"#accordion-69ebe3bca410b\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Both work! You can say thanks right after the purchase, and again after they\u2019ve had time to enjoy the results.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-718b31e\">\n                        <a href=\"#collapse-f81816a69ebe3bca410b\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-f81816a69ebe3bca410b\" aria-expanded=\"true\" aria-controls=\"Collapse-f81816a69ebe3bca410b\">\n                            \n                            <span class=\"ekit-accordion-title\">2. Can I include a discount or promo code in a thank you note?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-f81816a69ebe3bca410b\" class=\" show collapse\" aria-labelledby=\"primaryHeading-1-718b31e\" data-parent=\"#accordion-69ebe3bca410b\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">It\u2019s okay if it feels like a bonus, not a pitch. For example: \u201cThanks again\u2014here\u2019s a little something to say we appreciate you!\u201d<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-718b31e\">\n                        <a href=\"#collapse-7276b1569ebe3bca410b\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-7276b1569ebe3bca410b\" aria-expanded=\"true\" aria-controls=\"Collapse-7276b1569ebe3bca410b\">\n                            \n                            <span class=\"ekit-accordion-title\">3. Should I thank a difficult client?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-7276b1569ebe3bca410b\" class=\" show collapse\" aria-labelledby=\"primaryHeading-2-718b31e\" data-parent=\"#accordion-69ebe3bca410b\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Yes! Even challenging relationships can be strengthened with appreciation. Thank them for something specific\u2014like their patience or honest feedback.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-718b31e\">\n                        <a href=\"#collapse-775155f69ebe3bca410b\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-775155f69ebe3bca410b\" aria-expanded=\"true\" aria-controls=\"Collapse-775155f69ebe3bca410b\">\n                            \n                            <span class=\"ekit-accordion-title\">4. Are texts okay for saying thanks?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-775155f69ebe3bca410b\" class=\" show collapse\" aria-labelledby=\"primaryHeading-3-718b31e\" data-parent=\"#accordion-69ebe3bca410b\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">For small jobs or follow-ups, yes. But for bigger projects or more impact, go with email or a handwritten card.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. Should I send thank you notes right away or wait until they\u2019ve used the product?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">Both work! You can say thanks right after the purchase, and again after they\u2019ve had time to enjoy the results.<\/span><\/p>\"}},{\"@type\":\"Question\",\"name\":\"2. Can I include a discount or promo code in a thank you note?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">It\u2019s okay if it feels like a bonus, not a pitch. For example: \u201cThanks again\u2014here\u2019s a little something to say we appreciate you!\u201d<\/span><\/p>\"}},{\"@type\":\"Question\",\"name\":\"3. Should I thank a difficult client?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">Yes! Even challenging relationships can be strengthened with appreciation. Thank them for something specific\u2014like their patience or honest feedback.<\/span><\/p>\"}},{\"@type\":\"Question\",\"name\":\"4. Are texts okay for saying thanks?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">For small jobs or follow-ups, yes. But for bigger projects or more impact, go with email or a handwritten card.<\/span><\/p>\"}}]}<\/script>\n                                <\/div>\n    <\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A simple \u201cthank you\u201d goes a long way in life. And in business, it can go even further. When someone chooses your business over dozens of others, showing gratitude isn\u2019t just polite\u2014it\u2019s powerful. It helps build trust, keep customers coming back, and turn happy clients into loyal fans. In this guide, we\u2019ll break down everything [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":64832,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[156,161],"tags":[],"ppma_author":[100],"class_list":["post-64408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-manage-your-business","category-marketing-and-lead-generation","author-jennifer-allerson"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Thank You Note To Your Client: How To Express Gratitude - Invoice Fly<\/title>\n<meta name=\"description\" content=\"Learn how to write a thank you note to client for selecting our services and build lasting business relationships.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/invoicefly.com\/es\/academia\/nota-de-agradecimiento-al-cliente-por-seleccionar-nuestros-servicios\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thank You Note to Client: Expressing Gratitude for Choosing Us\" \/>\n<meta property=\"og:description\" content=\"Learn how to write a thank you note to client for selecting our services and build lasting business relationships.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/invoicefly.com\/es\/academia\/nota-de-agradecimiento-al-cliente-por-seleccionar-nuestros-servicios\/\" \/>\n<meta property=\"og:site_name\" content=\"Invoice Fly\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/invoiceflyapp\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-23T14:18:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-13T10:49:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/05\/thank-you-note-to-client-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jennifer Allerson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jennifer Allerson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/invoicefly.com\/academy\/thank-you-note-to-client-for-selecting-our-services\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/thank-you-note-to-client-for-selecting-our-services\/\"},\"author\":{\"name\":\"Jennifer Allerson\",\"@id\":\"https:\/\/invoicefly.com\/#\/schema\/person\/364a995769dcba978dfe39d140c60023\"},\"headline\":\"Thank You Note to Client: Expressing Gratitude for Choosing Us\",\"datePublished\":\"2025-05-23T14:18:54+00:00\",\"dateModified\":\"2026-02-13T10:49:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/thank-you-note-to-client-for-selecting-our-services\/\"},\"wordCount\":1685,\"publisher\":{\"@id\":\"https:\/\/invoicefly.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/thank-you-note-to-client-for-selecting-our-services\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/05\/thank-you-note-to-client-scaled.jpg\",\"articleSection\":[\"Manage your business\",\"Marketing and Lead Generation\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/invoicefly.com\/academy\/thank-you-note-to-client-for-selecting-our-services\/\",\"url\":\"https:\/\/invoicefly.com\/academy\/thank-you-note-to-client-for-selecting-our-services\/\",\"name\":\"Thank You Note To Your Client: How To Express Gratitude - 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Author Profile Name: Jennifer Allerson Email: jallerso@gmail.com LinkedIn: linkedin.com\/in\/jenallerson Professional Status: Senior Copywriter and Content Strategist Location: Alella (Barcelona), Spain About Jennifer Allerson Jennifer Allerson is a seasoned Senior Copywriter and Content Strategist with over a decade of experience crafting impactful narratives for global brands, agencies, and startups. Based in Alella, near Barcelona, Jennifer bridges technology and creativity, delivering compelling copy that connects and converts. Her work spans creative copywriting, UX writing, SEO\/ASO, CRM, ghostwriting, and transcreation, with a client portfolio including Nespresso, San Pellegrino, SEAT, and La Vuelta. A former programmer at Accenture, Jennifer transitioned to writing, leveraging her technical background to distill complex ideas into clear, engaging content. Her work has secured front-page coverage in The New York Times and has been praised by industry leaders like Ogilvy for its quality and impact. Fluent in Spanish and proficient in Catalan and French, Jennifer excels at culturally resonant transcreation, ensuring brands maintain authenticity across markets. Qualifications MBA in Marketing &amp; Economics, Stockholm School of Economics, Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration, University of Illinois, USA (Graduated in Top 10%, 2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018) Areas of Specialization Creative Copywriting: Crafting brand messaging for ads, websites, blogs, product descriptions, social posts, and scripts that inspire action. UX Writing: Developing intuitive microcopy, onboarding flows, and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites, blogs, and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails, SMS, and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn, X, Forbes, and blogs that reflect client expertise. Transcreation &amp; Localization: Adapting content for US, UK, and European markets in English, Spanish, Catalan, and French. Content Strategy: Aligning content with business goals, user journeys, and brand identity for maximum impact. Professional Experience Creative Copywriter | Ogilvy, Barcelona, Spain (2016 \u2013 Present) Craft creative copy for brand campaigns for Nespresso and San Pellegrino, driving engagement across digital and print channels. Serve as UX Writer for SEAT\u2019s digital platforms, enhancing user journeys with clear, intuitive copy. Recognized by the Ogilvy Experience Team for consistently delivering \u201cgreat work.\u201d Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Spain (2017 \u2013 Present) Develop brand messaging and transcreation for clients like Cepsa (Moeve), ensuring cultural relevance in English and Spanish markets. Collaborate with design teams to create cohesive brand identities. Creative Copywriter &amp; Transcreator | Gravita, Madrid, Spain (2022 \u2013 Present) Write creative copy for brands like La Vuelta, focusing on event-driven campaigns and localized content. Optimize content for SEO to increase visibility and engagement. Ghostwriter | KA Consulting, USA (2023 \u2013 Present) Produce thought-leadership content, including LinkedIn posts, websites, and Forbes articles, for US-based executives and philanthropists. Ensure authentic voice and strategic alignment with client objectives. SEO Writer | Steve IVA Consulting, EU (2023 \u2013 Present) Create SEO-optimized content for global e-commerce accounts, improving search rankings and conversions. Creative Copywriter, UX Writer &amp; Marketing Consultant | PillSorted, UK (2023 \u2013 Present) Develop creative copy and UX content for an online pharmacy, enhancing user engagement and brand trust. Provide strategic marketing consultation to align content with business goals. SEO Writer | LabHouse, Barcelona, Spain (2024 \u2013 Present) Write SEO content for financial technology apps, driving organic traffic and user acquisition. Creative Copywriter, UX Writer &amp; Marketing Consultant | ifeel, Madrid, Spain (2024 \u2013 Present) Craft creative and UX copy for a digital mental health provider, improving user onboarding and engagement. Conduct content testing and provide marketing strategy insights. Past Roles Creative Copywriter | VML, Madrid\/UK (2024): Wrote copy for Vuse, a mixed London and Madrid-based account. Creative Copywriter, Sales Email Writer &amp; Ghostwriter | Miros (AI), EU (2021 \u2013 2023): Produced content for AI-driven platforms. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 \u2013 2021): Led branding strategy, including a TV ad and annual data reports, securing The New York Times front-page coverage. Global Head of Communication, PR &amp; Marketing | Fon (Telco), Madrid (2008 \u2013 2013): Oversaw B2C-to-B2B branding transition. UX Writer | Juni (Finance), Stockholm (2022): Audited B2B app and created UX guidelines. Additional Roles: Programmer at Accenture, Financial Editor at Alliance, Marketing Consultant at IBM\/BlueTab, Translation Manager at Microsoft, Technical Writer at Motorola, HTML Programmer at MetaText\/netLibrary, PIO Officer at NCSA, Journalist at The Daily Illini. Teaching Experience Teacher, UX Writing and Content Strategy | AW Tech, Barcelona (2021 \u2013 2022): Taught courses on UX writing and content strategy. Teacher, UX Writing | BTS, Barcelona Technology School (University of Barcelona) (2019 \u2013 2021): Delivered workshops on UX content creation. Previous Achievements Secured front-page coverage in The New York Times for Qustodio\u2019s data reports (2020). Developed UX guidelines for Juni\u2019s B2B app, improving user retention by 18% (2022). Created Nespresso\u2019s brand campaign copy, increasing engagement by 22% across digital channels (2023). Transcreated Cepsa\u2019s Moeve campaign, achieving a 15% increase in brand awareness in Spanish markets (2022). Published ghostwritten Forbes articles for US executives, enhancing their thought-leadership profiles (2023\u20132024). References Ogilvy Experience Team, Barcelona: \u201cAs always, great work.\u201d Available Upon Request: Additional references from Design Bridge, Gravita, and Qustodio. Contact For collaboration inquiries or to discuss your project, reach out to Jennifer at jallerso@gmail.com or connect via LinkedIn. 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Perfil del autor Nombre: Jennifer Allerson Correo electr\u00f3nico: jallerso@gmail.com LinkedIn: linkedin.com\/in\/jenallerson Situaci\u00f3n profesional: Redactora Senior y Estratega de Contenidos Ubicaci\u00f3n: Alella (Barcelona), Espa\u00f1a Sobre Jennifer Allerson Jennifer Allerson es una experimentada Redactora Senior y Estratega de Contenidos con m\u00e1s de una d\u00e9cada de experiencia creando narrativas impactantes para marcas globales, agencias y startups. Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca copywriting creativo, UX writing, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta. Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en The New York Times y ha sido elogiado por l\u00edderes del sector como Ogilvy por su calidad e impacto. Habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s. Jennifer destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados. Cualificaciones MBA en Marketing y Econom\u00eda, Escuela de Econom\u00eda de Estocolmo, Suecia (Graduada en 2010) Licenciada en Ciencias Aplicadas a la Administraci\u00f3n de Empresas, Universidad de Illinois, EE.UU. (Graduada en el Top 10%, 2006) Certificaciones Profesionales: Certificaci\u00f3n en redacci\u00f3n UX (2020) Certificaci\u00f3n en SEO y optimizaci\u00f3n ASO (2019) Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018) \u00c1reas de especializaci\u00f3n Redacci\u00f3n creativa: Redacci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones sociales y guiones que inspiran a la acci\u00f3n. Redacci\u00f3n UX: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas. Redacci\u00f3n SEO\/ASO: Redacci\u00f3n de contenido optimizado para sitios web, blogs y descripciones de tiendas de aplicaciones para impulsar las clasificaciones y las conversiones. Redacci\u00f3n CRM: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones en aplicaciones para fomentar las relaciones con los clientes. Escritura fantasma: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente. Transcreaci\u00f3n y localizaci\u00f3n: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s. Estrategia de contenidos: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto. Experiencia Profesional Redactor Creativo | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente) Creaci\u00f3n de textos creativos para campa\u00f1as de marca para Nespresso y San Pellegrino, impulsando el compromiso a trav\u00e9s de canales digitales e impresos. Trabajar como UX Writer para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos. Reconocido por el Equipo de Experiencia de Ogilvy por su \u201cgran trabajo\u201d. Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente) Desarrollar mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), asegurando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol. Colaborar con equipos de dise\u00f1o para crear identidades de marca cohesivas. Redactor creativo y transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente) Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndome en campa\u00f1as orientadas a eventos y contenidos localizados. Optimizar el contenido para SEO para aumentar la visibilidad y el compromiso. Ghostwriter | KA Consulting, EE.UU. (2023 - Presente) Producir contenido de liderazgo de pensamiento, incluyendo publicaciones de LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en EE.UU.. Garantizar la autenticidad de la voz y la alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente. Redactor SEO | Steve IVA Consulting, EU (2023 - Presente) Crear contenido optimizado para SEO para cuentas globales de comercio electr\u00f3nico, mejorando los rankings de b\u00fasqueda y las conversiones. Redactor creativo, redactor UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente) Desarrollo de contenido creativo y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca. Proporcionar consultor\u00eda estrat\u00e9gica de marketing para alinear el contenido con los objetivos de negocio. Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente) Redactar contenido SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la adquisici\u00f3n de usuarios. Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente) Redactar textos creativos y UX para un proveedor digital de salud mental, mejorando la integraci\u00f3n y el compromiso de los usuarios. Llevar a cabo pruebas de contenido y proporcionar ideas de estrategia de marketing. Funciones anteriores Redactor creativo | VML, Madrid\/Reino Unido (2024): Redacci\u00f3n de textos para Vuse, una cuenta mixta con sede en Londres y Madrid. Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023): Producci\u00f3n de contenidos para plataformas basadas en IA. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021): Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando la cobertura de primera plana de The New York Times. Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013): Supervisi\u00f3n de la transici\u00f3n de B2C a B2B. Redactor UX | Juni (Finanzas), Estocolmo (2022): Auditor\u00eda de aplicaci\u00f3n B2B y creaci\u00f3n de directrices UX. Otras funciones: Programador en Accenture, redactor financiero en Alliance, consultor de marketing en IBM\/BlueTab, director de traducci\u00f3n en Microsoft, redactor t\u00e9cnico en Motorola, programador HTML en MetaText\/netLibrary, responsable de informaci\u00f3n p\u00fablica en NCSA, periodista en The Daily Illini. Experiencia docente Profesora, UX Writing and Content Strategy | AW Tech, Barcelona (2021 - 2022): Impartici\u00f3n de cursos sobre escritura UX y estrategia de contenidos. Profesor, UX Writing | BTS, Barcelona Technology School (Universidad de Barcelona) (2019 - 2021): Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX. Logros anteriores Cobertura de portada en The New York Times para los informes de datos de Qustodio (2020). Desarrollo de directrices de UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022). Creaci\u00f3n del copy de la campa\u00f1a de marca de Nespresso, aumentando el engagement en 22% a trav\u00e9s de los canales digitales (2023). Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, logrando un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022). Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo de pensamiento (2023-2024). Referencias Ogilvy Experience Team, Barcelona: \u201cComo siempre, un gran trabajo\u201d. Disponible a petici\u00f3n: Referencias adicionales de Design Bridge, Gravita y Qustodio. Contacto Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o con\u00e9ctese a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.","sameAs":["https:\/\/www.jenallerson.com","https:\/\/www.linkedin.com\/in\/jenallerson\/"],"gender":"Female","award":["MBA in Marketing & Economics","Stockholm School of Economics","Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration","University of Illinois","USA (Graduated in Top 10%","2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018)"],"knowsAbout":["Creative Copywriting: Crafting brand messaging for ads","websites","blogs","product descriptions","social posts","and scripts that inspire action. UX Writing: Developing intuitive microcopy","onboarding flows","and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites","blogs","and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails","SMS","and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn","X","Forbes","and blogs that reflect client expertise. Transcreation & Localization: Adapting content for US","UK","and European markets in English","Spanish","Catalan","and French. Content Strategy: Aligning content with business goals","user journeys","and brand identity for maximum impact."],"knowsLanguage":["English","Spanish"],"jobTitle":"Senior Copywriter and Content Strategist","worksFor":"Senior Copywriter and Content Strategist","url":"https:\/\/invoicefly.com\/es\/academy\/author\/jennifer-allerson\/"}]}},"authors":[{"term_id":100,"user_id":7,"is_guest":0,"slug":"jennifer-allerson","display_name":"Jennifer Allerson","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/b983fa8154f6647a2af0b11ff239540dfb06d261587b76ae5385abd8a6856798?s=96&d=blank&r=g","author_category":"1","first_name":"Jennifer","last_name":"Allerson","user_url":"https:\/\/www.jenallerson.com","job_title":"Senior Copywriter and Content Strategist","description":"<h3>Jennifer Allerson - Perfil del autor<\/h3>\r\n<p dir=\"ltr\"><strong>Nombre<\/strong>: Jennifer Allerson\r\n<strong>Correo electr\u00f3nico<\/strong>: jallerso@gmail.com\r\n<strong>LinkedIn<\/strong>: <a href=\"https:\/\/www.linkedin.com\/in\/jenallerson\">linkedin.com\/in\/jenallerson<\/a>\r\n<strong>Estatuto profesional<\/strong>: Redactor Senior y Estratega de Contenidos\r\n<strong>Ubicaci\u00f3n<\/strong>: Alella (Barcelona), Espa\u00f1a<\/p>\r\n\r\n<h3 dir=\"ltr\">Sobre Jennifer Allerson<\/h3>\r\n<p dir=\"ltr\">Jennifer Allerson es una experimentada redactora y estratega de contenidos con m\u00e1s de una d\u00e9cada de experiencia en la creaci\u00f3n de narrativas impactantes para marcas globales, agencias y startups. Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca la redacci\u00f3n creativa, la escritura UX, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta.<\/p>\r\n<p dir=\"ltr\">Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en <em>El New York Times<\/em> y ha sido elogiada por l\u00edderes del sector como Ogilvy por su calidad e impacto. Jennifer, que habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s, destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados.<\/p>\r\n\r\n<h3 dir=\"ltr\">Cualificaciones<\/h3>\r\n<p dir=\"ltr\"><strong>MBA en Marketing y Econom\u00eda<\/strong>, Escuela de Econom\u00eda de Estocolmo, Suecia (Licenciada en 2010)<\/p>\r\n<p dir=\"ltr\"><strong>Licenciatura en Ciencias Aplicadas a la Administraci\u00f3n de Empresas<\/strong>, Universidad de Illinois, EE.UU. (Graduado en el Top 10%, 2006)<\/p>\r\n<p dir=\"ltr\"><strong>Certificaciones profesionales<\/strong>:<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n de redacci\u00f3n UX (2020)<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n en optimizaci\u00f3n SEO y ASO (2019)<\/p>\r\n<p dir=\"ltr\">Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018)<\/p>\r\n\r\n<h3 dir=\"ltr\">\u00c1reas de especializaci\u00f3n<\/h3>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n creativa<\/strong>: Elaboraci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones en redes sociales y guiones que inspiren la acci\u00f3n.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n UX<\/strong>: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n SEO\/ASO<\/strong>: Redacci\u00f3n de contenidos optimizados para sitios web, blogs y descripciones de tiendas de aplicaciones con el fin de impulsar las clasificaciones y las conversiones.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n de CRM<\/strong>: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones dentro de la aplicaci\u00f3n para fomentar las relaciones con los clientes.<\/p>\r\n<p dir=\"ltr\"><strong>Escritura fantasma<\/strong>: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente.<\/p>\r\n<p dir=\"ltr\"><strong>Transcreaci\u00f3n y localizaci\u00f3n<\/strong>: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s.<\/p>\r\n<p dir=\"ltr\"><strong>Estrategia de contenidos<\/strong>: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia profesional<\/h3>\r\n<p dir=\"ltr\">Redactora creativa | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente)<\/p>\r\n<p dir=\"ltr\">Elaboraci\u00f3n de textos creativos para campa\u00f1as de marca de Nespresso y San Pellegrino, impulsando la participaci\u00f3n en los canales digitales e impresos.<\/p>\r\n<p dir=\"ltr\">Trabajar como redactor de UX para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos.<\/p>\r\n<p dir=\"ltr\">Reconocido por el Equipo de Experiencia de Ogilvy por ofrecer sistem\u00e1ticamente un \u201cgran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\">Redactor creativo y transcreador | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollo de mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), garantizando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol.<\/p>\r\n<p dir=\"ltr\">Colaborar con los equipos de dise\u00f1o para crear identidades de marca cohesivas.<\/p>\r\n<p dir=\"ltr\">Redactor Creativo y Transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndose en campa\u00f1as orientadas a eventos y contenidos localizados.<\/p>\r\n<p dir=\"ltr\">Optimice el contenido para SEO con el fin de aumentar la visibilidad y la participaci\u00f3n.<\/p>\r\n<p dir=\"ltr\">Escritor fantasma | KA Consulting, EE.UU. (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Producir contenidos de liderazgo intelectual, como publicaciones en LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en Estados Unidos.<\/p>\r\n<p dir=\"ltr\">Garantizar una voz aut\u00e9ntica y una alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | Steve IVA Consulting, EU (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Cree contenido optimizado para SEO para cuentas de comercio electr\u00f3nico globales, mejorando las clasificaciones de b\u00fasqueda y las conversiones.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor de UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollar contenidos creativos de copy y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca.<\/p>\r\n<p dir=\"ltr\">Proporcionar asesoramiento estrat\u00e9gico de marketing para alinear los contenidos con los objetivos empresariales.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar contenidos SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la captaci\u00f3n de usuarios.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n de textos creativos y de experiencia de usuario para un proveedor digital de servicios de salud mental, con el fin de mejorar la integraci\u00f3n y el compromiso de los usuarios.<\/p>\r\n<p dir=\"ltr\">Realice pruebas de contenido y proporcione informaci\u00f3n sobre estrategias de marketing.<\/p>\r\n\r\n<h3>Funciones anteriores<\/h3>\r\n<p dir=\"ltr\"><strong>Redactor creativo | VML, Madrid\/Reino Unido (2024)<\/strong>: Redact\u00f3 textos para Vuse, una cuenta mixta con sede en Londres y Madrid.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023)<\/strong>: Producci\u00f3n de contenidos para plataformas basadas en IA.<\/p>\r\n<p dir=\"ltr\"><strong>VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021)<\/strong>: Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando <em>El New York Times<\/em> cobertura en portada.<\/p>\r\n<p dir=\"ltr\"><strong>Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013)<\/strong>: Supervis\u00f3 la transici\u00f3n de la marca B2C a B2B.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor UX | Junio (Finanzas), Estocolmo (2022)<\/strong>: Auditor\u00eda de aplicaciones B2B y creaci\u00f3n de directrices UX.<\/p>\r\n<p dir=\"ltr\"><strong>Funciones adicionales<\/strong>: Programador en Accenture, Redactor financiero en Alliance, Consultor de marketing en IBM\/BlueTab, Gestor de traducciones en Microsoft, Redactor t\u00e9cnico en Motorola, Programador HTML en MetaText\/netLibrary, Oficial de informaci\u00f3n p\u00fablica en NCSA, Periodista en <em>El Daily Illini<\/em>.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia docente<\/h3>\r\n<p dir=\"ltr\"><strong>Profesor, Escritura UX y Estrategia de Contenidos | AW Tech, Barcelona (2021 - 2022)<\/strong>: Imparti\u00f3 cursos sobre redacci\u00f3n de UX y estrategia de contenidos.<\/p>\r\n<p dir=\"ltr\"><strong>Profesor, UX Writing | BTS, Escuela Tecnol\u00f3gica de Barcelona (Universidad de Barcelona) (2019 - 2021)<\/strong>: Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX.<\/p>\r\n\r\n<h3 dir=\"ltr\">Logros anteriores<\/h3>\r\n<p dir=\"ltr\">Cobertura de portada en <em>El New York Times<\/em> para los informes de datos de Qustodio (2020).<\/p>\r\n<p dir=\"ltr\">Desarrollo de directrices UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022).<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n del texto de la campa\u00f1a de la marca Nespresso, aumentando la participaci\u00f3n en 22% en todos los canales digitales (2023).<\/p>\r\n<p dir=\"ltr\">Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, consiguiendo un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022).<\/p>\r\n<p dir=\"ltr\">Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo intelectual (2023-2024).<\/p>\r\n\r\n<h3 dir=\"ltr\">Referencias<\/h3>\r\n<p dir=\"ltr\"><strong>Equipo Ogilvy Experience<\/strong>, Barcelona: \u201cComo siempre, un gran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\"><strong>Disponible previa petici\u00f3n<\/strong>: Referencias adicionales de Design Bridge, Gravita y Qustodio.<\/p>\r\n\r\n<h3 dir=\"ltr\">Contacto<\/h3>\r\n<p dir=\"ltr\">Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.<\/p>"}],"_links":{"self":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/64408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/comments?post=64408"}],"version-history":[{"count":1,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/64408\/revisions"}],"predecessor-version":[{"id":88923,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/64408\/revisions\/88923"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media\/64832"}],"wp:attachment":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media?parent=64408"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/categories?post=64408"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/tags?post=64408"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/ppma_author?post=64408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}