{"id":66548,"date":"2025-06-30T15:37:15","date_gmt":"2025-06-30T14:37:15","guid":{"rendered":"https:\/\/invoicefly.com\/?p=66548"},"modified":"2026-02-12T17:10:01","modified_gmt":"2026-02-12T16:10:01","slug":"certificaciones-aci-hormigon","status":"publish","type":"post","link":"https:\/\/invoicefly.com\/es\/academy\/aci-concrete-certifications\/","title":{"rendered":"American Concrete Institute: C\u00f3mo obtener su certificaci\u00f3n de concreto ACI en 2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"66548\" class=\"elementor elementor-66548\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-205d4b76 e-flex e-con-boxed e-con e-parent\" data-id=\"205d4b76\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-68de5734 elementor-widget elementor-widget-text-editor\" data-id=\"68de5734\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p>Getting your <strong>American Concrete Institute (ACI) certification<\/strong> can be a game-changer for your construction career. Whether you\u2019re new to the industry or looking to take the next step, ACI certification gives you the skills and credibility that employers and clients trust.<\/p>\n\n<p>In today\u2019s competitive concrete construction market, certification sets you apart. It shows you\u2019re committed to doing quality work and following industry standards\u2014two things that really matter on any job site.<\/p>\n\n<p>This step-by-step guide will walk you through everything you need to know about earning your ACI certification in 2025. From choosing the right certification to preparing for the exam, you\u2019ll get a clear roadmap for boosting your knowledge and advancing your concrete career.<\/p>\n\n<figure class=\"wp-block-image aligncenter size-full is-resized is-style-rounded\"><img fetchpriority=\"high\" decoding=\"async\" width=\"600\" height=\"253\" class=\"wp-image-66549\" style=\"width: 600px; height: auto;\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/ContactUsMain.jpg\" alt=\"American Concrete Institute (ACI) - Farmington Hills, Michigan.\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/ContactUsMain.jpg 600w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/ContactUsMain-300x127.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\n<figcaption class=\"wp-element-caption\">American Concrete Institute (ACI) &#8211; Farmington Hills, Michigan.<\/figcaption>\n<\/figure>\n\n<h2 id=\"h-what-is-the-american-concrete-institute-aci\" class=\"wp-block-heading\"><strong>What is the American Concrete Institute (ACI)?<\/strong><\/h2>\n\n<p>The <a href=\"https:\/\/www.concrete.org\/education\/aciuniversity.aspx?gad_source=1&amp;gad_campaignid=22674328297&amp;gbraid=0AAAAADkaJHvrrXhCYAx4fKB-GQvjnPCzo&amp;gclid=CjwKCAjw9uPCBhATEiwABHN9K83ctMfg3p68ponVFekMoD9nqLB--KkofUKKPSceqr8YhpssXSOQuBoCub4QAvD_BwE\" target=\"_blank\" rel=\"noreferrer noopener\">American Concrete Institute<\/a>\u00a0 is the top authority on concrete design, construction, and safety standards in the U.S. and worldwide. Since 1904, ACI has set the bar with technical guidelines, education, and certification programs that support high-quality, code-compliant concrete work.<\/p>\n\n<p>For contractors and workers, <strong>ACI certification is a trusted mark of expertise<\/strong>. Many projects require ACI-certified personnel for testing and placement, making it a key credential for career growth. ACI offers certifications for everything from field testing to structural design\u2014ensuring you know the right methods, safety rules, and quality standards.<\/p>\n\n<h2 id=\"h-the-history-of-aci-certification\" class=\"wp-block-heading\"><strong>The History of ACI Certification<\/strong><\/h2>\n\n<p>ACI launched its certification programs in the 1960s to bring consistency to training and testing in the growing concrete industry. It began with field testing and has since expanded to include specialties like shotcrete, strength testing, and flatwork finishing.<\/p>\n\n<p>Each program is based on current industry practices and includes both written exams and hands-on testing. It ensures that certified professionals can apply their knowledge on the job.<\/p>\n\n<p>Today, ACI certifications are recognized worldwide and often required by building codes for public and high-risk projects, making them essential for serious concrete professionals.<\/p>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img decoding=\"async\" width=\"1024\" height=\"341\" class=\"wp-image-28042\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg\" alt=\"Download Invoice Fly Today!\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 id=\"h-types-of-aci-concrete-technician-certifications\" class=\"wp-block-heading\"><strong>Types of ACI Concrete Technician Certifications<\/strong><\/h2>\n\n<p>ACI offers several certification levels designed to match different job responsibilities and career stages. Understanding these options helps you choose the right certification path for your goals and experience level.<\/p>\n\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>Certification Level<\/strong><\/td>\n<td><strong>Description<\/strong><\/td>\n<td><strong>Prerequisites<\/strong><\/td>\n<td><strong>Typical Job Roles<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>ACI Concrete Field Testing Technician &#8211; Grade I<\/strong><\/td>\n<td>Basic field testing and sampling procedures<\/td>\n<td>None<\/td>\n<td>Entry-level technicians, construction workers<\/td>\n<\/tr>\n<tr>\n<td><strong>ACI Concrete Laboratory Testing Technician &#8211; Grade I<\/strong><\/td>\n<td>Laboratory testing of concrete samples<\/td>\n<td>None<\/td>\n<td>Lab technicians, quality control personnel<\/td>\n<\/tr>\n<tr>\n<td><strong>ACI Concrete Field Testing Technician &#8211; Grade II<\/strong><\/td>\n<td>Advanced field testing and troubleshooting<\/td>\n<td>Grade I certification + experience<\/td>\n<td>Senior technicians, supervisors<\/td>\n<\/tr>\n<tr>\n<td><strong>ACI Concrete Laboratory Testing Technician &#8211; Grade II<\/strong><\/td>\n<td>Complex laboratory procedures and analysis<\/td>\n<td>Grade I certification + experience<\/td>\n<td>Senior lab technicians, quality managers<\/td>\n<\/tr>\n<tr>\n<td><strong>ACI Concrete Flatwork Technician<\/strong><\/td>\n<td>Placement and finishing of concrete flatwork<\/td>\n<td>None<\/td>\n<td>Finishers, concrete contractors<\/td>\n<\/tr>\n<tr>\n<td><strong>ACI Shotcrete Nozzleman<\/strong><\/td>\n<td>Application of shotcrete using various methods<\/td>\n<td>None<\/td>\n<td>Specialized shotcrete applicators<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n<p><strong>Grade I certifications<\/strong> are ideal for beginners, covering basic testing, safety, and quality control.<\/p>\n\n<p><strong>Grade II certifications<\/strong> go deeper, focusing on advanced procedures and are often required for supervisory roles.<\/p>\n\n<p><strong>Specialty certifications<\/strong> like Flatwork Technician or Shotcrete Nozzleman are perfect for workers focusing on specific techniques or expanding into niche services.<\/p>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img decoding=\"async\" width=\"1024\" height=\"683\" class=\"wp-image-66551\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/man-touch-screen-digital-pen-technology-checklist-future-media-project-office-male-person-designer-monitor-creative-software-startup-information-creativity-business-1024x683.jpg\" alt=\"Construction engineer doing official test to obtain his ACI Certification.\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/man-touch-screen-digital-pen-technology-checklist-future-media-project-office-male-person-designer-monitor-creative-software-startup-information-creativity-business-1024x683.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/man-touch-screen-digital-pen-technology-checklist-future-media-project-office-male-person-designer-monitor-creative-software-startup-information-creativity-business-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/man-touch-screen-digital-pen-technology-checklist-future-media-project-office-male-person-designer-monitor-creative-software-startup-information-creativity-business-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/man-touch-screen-digital-pen-technology-checklist-future-media-project-office-male-person-designer-monitor-creative-software-startup-information-creativity-business-1536x1025.jpg 1536w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/man-touch-screen-digital-pen-technology-checklist-future-media-project-office-male-person-designer-monitor-creative-software-startup-information-creativity-business-2048x1367.jpg 2048w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/man-touch-screen-digital-pen-technology-checklist-future-media-project-office-male-person-designer-monitor-creative-software-startup-information-creativity-business-1200x800.jpg 1200w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/man-touch-screen-digital-pen-technology-checklist-future-media-project-office-male-person-designer-monitor-creative-software-startup-information-creativity-business-710x474.jpg 710w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\n<figcaption class=\"wp-element-caption\">Construction student doing official test to obtain his ACI Concrete Technician Certification.<\/figcaption>\n<\/figure>\n\n<h2 id=\"h-other-important-concrete-organizations-in-the-u-s\" class=\"wp-block-heading\"><strong>Other Important Concrete Organizations in the U.S.<\/strong><\/h2>\n\n<p>While <strong>ACI<\/strong> is the most recognized name in concrete certification, a few other groups also offer valuable programs for concrete professionals:<\/p>\n\n<h3 id=\"h-national-ready-mixed-concrete-association-nrmca\" class=\"wp-block-heading\"><strong>National Ready-Mixed Concrete Association (NRMCA)<\/strong><\/h3>\n\n<p><a href=\"https:\/\/www.nrmca.org\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>NRMCA<\/strong><\/a> focuses on the ready-mix side of the industry. It offers certifications for concrete truck drivers, covering delivery, safety, and customer service. NRMCA also provides training on mix specs, placement tips, and troubleshooting\u2014great for contractors who work with ready-mix concrete often.<\/p>\n\n<h3 id=\"h-national-institute-for-certification-in-engineering-technologies-nicet\" class=\"wp-block-heading\"><strong>National Institute for Certification in Engineering Technologies (NICET)<\/strong><\/h3>\n\n<p><a href=\"https:\/\/www.nicet.org\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>NICET<\/strong><\/a> offers certifications for technicians in materials testing and quality control. These credentials are helpful for those working in labs, engineering firms, or on government projects. NICET certifications involve both exams and proof of work experience and are often preferred for high-level testing roles.<\/p>\n\n<h2 id=\"h-steps-to-get-your-aci-concrete-certification\" class=\"wp-block-heading\"><strong>Steps to Get Your ACI Concrete Certification<\/strong><\/h2>\n\n<p>Earning your ACI certification takes some planning, but it\u2019s very doable with the right approach. Follow these simple steps to get started:<\/p>\n\n<h3 id=\"h-1-check-the-requirements\" class=\"wp-block-heading\"><strong>1. Check the Requirements<\/strong><\/h3>\n\n<p>Each ACI certification has different rules. Most <strong>Grade I<\/strong> programs are open to beginners with no experience. <strong>Grade II<\/strong>programs usually require a Grade I certification plus work experience. Most certifications require you to be at least <strong>18 years old<\/strong>, and some may ask for physical ability or safety training.<\/p>\n\n<p>Remember: <strong>ACI certifications must be renewed every 5 years<\/strong>, so be ready for continuing education or retesting later on.<\/p>\n\n<h3 id=\"h-2-study-the-right-materials\" class=\"wp-block-heading\"><strong>2. Study the Right Materials<\/strong><\/h3>\n\n<p>Use the official <strong>ACI workbook<\/strong> for your certification. It covers safety rules, testing steps, and quality checks. Take practice tests to see where you need to focus. Studying with a group can help you stay on track and share tips.<\/p>\n\n<p>You can also find extra resources on ACI\u2019s website or industry forums to boost your prep.<\/p>\n\n<h3 id=\"h-3-take-a-training-course\" class=\"wp-block-heading\"><strong>3. Take a Training Course<\/strong><\/h3>\n\n<p>You can self-study, but formal training helps a lot\u2014especially with hands-on testing. Many ACI-approved courses are available both online and in person. In-person classes often include lab practice with real tools and equipment.<\/p>\n\n<p>Training usually costs <strong>$800 to $1,500<\/strong>, including materials and the exam. Some employers will cover the cost if it\u2019s needed for your job.<\/p>\n\n<h3 id=\"h-4-master-key-lab-procedures\" class=\"wp-block-heading\"><strong>4. Master Key Lab Procedures<\/strong><\/h3>\n\n<p>Hands-on skills matter. Most ACI certifications require you to perform lab tests exactly as shown in ACI standards. You\u2019ll need to be confident with:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Slump tests<\/strong><\/li>\n\n<li><strong>Air content checks<\/strong><\/li>\n\n<li><strong>Unit weight measurements<\/strong><\/li>\n\n<li><strong>Cylinder prep for strength testing<\/strong><\/li>\n<\/ul>\n\n<p>Practice until each step feels natural. Don\u2019t just memorize. Understand <em>why<\/em> each step matters. Knowing the reasons behind the process helps you fix problems in the field. Also, study safety procedures, like how to handle tools properly and what to do in an emergency.<\/p>\n\n<h3 id=\"h-5-schedule-your-exam\" class=\"wp-block-heading\"><strong>5. Schedule Your Exam<\/strong><\/h3>\n\n<p>ACI exams are offered at certified testing centers across the U.S. Some locations fill up quickly, so book early. Check the <a href=\"https:\/\/www.concrete.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">ACI website<\/a> for dates and locations near you.<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Cost:<\/strong> Most exams range from <strong>$300\u2013$600<\/strong> and include both written and performance parts.<\/li>\n\n<li><strong>Heads-up:<\/strong> You might need to bring ID, safety gear, or wear specific clothing.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" class=\"wp-image-66554\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/worker-construction-site-wearing-protection-gear-1024x683.jpg\" alt=\"American Concrete Institute student wearing necessary protective gear for the exam.\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/worker-construction-site-wearing-protection-gear-1024x683.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/worker-construction-site-wearing-protection-gear-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/worker-construction-site-wearing-protection-gear-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/worker-construction-site-wearing-protection-gear-1536x1024.jpg 1536w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/worker-construction-site-wearing-protection-gear-2048x1365.jpg 2048w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/worker-construction-site-wearing-protection-gear-1200x800.jpg 1200w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/worker-construction-site-wearing-protection-gear-710x473.jpg 710w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h3 id=\"h-6-what-to-expect-on-exam-day\" class=\"wp-block-heading\"><strong>6. What to Expect on Exam Day<\/strong><\/h3>\n\n<h4 id=\"h-written-exam\" class=\"wp-block-heading\"><strong>Written Exam<\/strong><\/h4>\n\n<p>You\u2019ll get about <strong>60\u2013100 multiple-choice questions<\/strong>. Topics include safety, tools, procedures, and test standards. Some questions include diagrams or photos\u2014so practice identifying equipment and steps by sight. Most tests last <strong>2\u20133 hours<\/strong>.<\/p>\n\n<h4 id=\"h-performance-exam\" class=\"wp-block-heading\"><strong>Performance Exam<\/strong><\/h4>\n\n<p>This part tests your skills using real tools. You\u2019ll be timed and graded on how well you perform tasks like slump tests and sample prep. Practice is key. Examiners will watch your sequence, accuracy, and safety.<\/p>\n\n<h3 id=\"h-7-tips-for-success\" class=\"wp-block-heading\"><strong>7. Tips for Success<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li><strong>Start early.<\/strong> Studying a little each day works better than cramming.<\/li>\n\n<li><strong>Learn the \u201cwhy.\u201d<\/strong> Understanding the purpose behind steps helps when something unexpected happens.<\/li>\n\n<li><strong>Practice hands-on.<\/strong> Try working with real equipment before the exam if possible.<\/li>\n\n<li><strong>Stay sharp.<\/strong> Get plenty of sleep, eat well, and manage stress\u2014especially in the final week.<\/li>\n<\/ul>\n\n<h2 id=\"h-how-to-verify-certification-status\" class=\"wp-block-heading\"><strong>How to Verify Certification Status<\/strong><\/h2>\n\n<p>ACI maintains an online database where employers and project owners can verify current certification status. This verification system helps prevent fraud and ensures that only qualified personnel perform critical concrete testing and placement tasks.<\/p>\n\n<p>The verification system includes information about certification dates, expiration dates, and any restrictions or limitations on individual certifications. Some certifications may be limited to specific types of work or equipment based on training or examination performance.<\/p>\n\n<p>Employers should verify certification status before assigning critical tasks to certified personnel. Project specifications often require current certification, and using personnel with expired credentials can result in work rejection or legal liability.<\/p>\n\n<p>Certified individuals should monitor their certification status and plan for renewal well before expiration dates. The renewal process typically requires completion of continuing education units or re-examination depending on the specific certification type.<\/p>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" class=\"wp-image-28043\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-1024x341.jpg\" alt=\"Try Invoice Fly for Free!\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 id=\"h-managing-your-concrete-business-with-professional-credentials\" class=\"wp-block-heading\"><strong>Managing Your Concrete Business with Professional Credentials<\/strong><\/h2>\n\n<p>Obtaining ACI certification not only advances your technical skills but also enhances your business credibility when working as an independent contractor. Many concrete companies find that certified personnel can command higher rates and attract more discriminating clients.<\/p>\n\n<p>If you&#8217;re <a href=\"https:\/\/invoicefly.com\/academy\/how-to-start-a-concrete-business\/\" target=\"_blank\" rel=\"noreferrer noopener\">starting your own concrete business<\/a>, ACI certification provides a competitive advantage in bidding for quality projects. Clients and general contractors often prefer working with certified concrete contractors because it reduces their risk and ensures compliance with project specifications.<\/p>\n\n<p>Professional certification also supports better pricing strategies for your concrete services. Understanding <a href=\"https:\/\/invoicefly.com\/academy\/how-to-price-concrete-jobs\/\" target=\"_blank\" rel=\"noreferrer noopener\">how to price concrete jobs<\/a> becomes easier when you can justify premium rates based on your certified expertise and quality assurance capabilities.<\/p>\n\n<p>Proper business management, including professional invoicing, complements your technical credentials. Using an <a href=\"https:\/\/invoicefly.com\/product\/invoice-maker\/\" target=\"_blank\" rel=\"noreferrer noopener\">Invoice Maker<\/a> helps create professional documentation that reinforces your credibility with clients and supports your premium pricing structure.<\/p>\n\n<p>Consider how certification affects your business planning, including insurance requirements and employee compensation. <a href=\"https:\/\/invoicefly.com\/academy\/insurance-for-concrete-contractors\/\" target=\"_blank\" rel=\"noreferrer noopener\">Insurance for concrete contractors<\/a> may offer better rates for businesses with certified personnel, while <a href=\"https:\/\/invoicefly.com\/academy\/concrete-worker-salary-guide-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">concrete worker salaries<\/a> typically reflect certification levels and specializations.<\/p>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" class=\"wp-image-66556\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/site-engineer-construction-site-1024x683.jpg\" alt=\"\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/site-engineer-construction-site-1024x683.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/site-engineer-construction-site-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/site-engineer-construction-site-768x513.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/site-engineer-construction-site-1536x1025.jpg 1536w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/site-engineer-construction-site-2048x1367.jpg 2048w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/site-engineer-construction-site-1200x800.jpg 1200w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/06\/site-engineer-construction-site-710x474.jpg 710w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\n<figcaption class=\"wp-element-caption\">Site engineer on a construction site<\/figcaption>\n<\/figure>\n\n<h2 id=\"h-final-thoughts\" class=\"wp-block-heading\"><strong>Final Thoughts<\/strong><\/h2>\n\n<p>Earning your <strong>ACI concrete certification<\/strong> is one of the smartest moves you can make\u2014whether you\u2019re working for a concrete company or launching your own business. It gives you credibility, confidence, and a competitive edge in a growing industry.<\/p>\n\n<p>While the certification process takes time and effort, the payoff is worth it. Certified professionals often enjoy better job opportunities, higher pay, and access to more complex (and rewarding) projects.<\/p>\n\n<p>But remember, <strong>certification is just the beginning<\/strong>. The concrete industry keeps evolving with new materials, tools, and technologies. Staying current through continuing education and advanced certifications will help you stay sharp and in demand.<\/p>\n\n<p>Whether you\u2019re focused on <strong>residential concrete<\/strong>, <strong>commercial construction<\/strong>, or <strong>industrial projects<\/strong>, ACI certification lays the foundation for long-term success. Paired with theRight <a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-your-concrete-license\/\" target=\"_blank\" rel=\"noreferrer noopener\">business licensing<\/a> and a strong <a href=\"https:\/\/invoicefly.com\/academy\/concrete-companies\/\" target=\"_blank\" rel=\"noreferrer noopener\">company name<\/a>, it helps build your reputation as a trusted, skilled professional in the world of concrete construction.<\/p>\n\n<p>\u00a0<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e9d97df e-flex e-con-boxed e-con e-parent\" data-id=\"e9d97df\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-053e47a elementor-widget elementor-widget-heading\" data-id=\"053e47a\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs about ACI Concrete Certifications<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-05d0707 e-flex e-con-boxed e-con e-parent\" data-id=\"05d0707\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6fcca71 elementor-widget__width-initial elementor-widget elementor-widget-elementskit-accordion\" data-id=\"6fcca71\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-69d0eb0392484\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-6fcca71\">\n                        <a href=\"#collapse-8065b3c69d0eb0392484\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-8065b3c69d0eb0392484\" aria-expanded=\"true\" aria-controls=\"Collapse-8065b3c69d0eb0392484\">\n                            \n                            <span class=\"ekit-accordion-title\">1. How long does it take to get ACI certified?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-8065b3c69d0eb0392484\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-6fcca71\" data-parent=\"#accordion-69d0eb0392484\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">It depends on your prep method and schedule. If you\u2019re self-studying, expect to spend around <\/span><b>4\u20138 weeks<\/b><span style=\"font-weight: 400\"> preparing. If you take a formal training course, you may be ready in <\/span><b>2\u20134 weeks<\/b><span style=\"font-weight: 400\">. Keep in mind that exam scheduling can add extra time based on availability in your area.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-6fcca71\">\n                        <a href=\"#collapse-f81816a69d0eb0392484\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-f81816a69d0eb0392484\" aria-expanded=\"true\" aria-controls=\"Collapse-f81816a69d0eb0392484\">\n                            \n                            <span class=\"ekit-accordion-title\">2. How much does ACI certification cost?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-f81816a69d0eb0392484\" class=\" show collapse\" aria-labelledby=\"primaryHeading-1-6fcca71\" data-parent=\"#accordion-69d0eb0392484\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">The total cost typically ranges from $800 to $1,500, including training materials, course fees, and exam costs. Some employers cover or reimburse certification expenses\u2014especially when it\u2019s required for the job.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-6fcca71\">\n                        <a href=\"#collapse-7276b1569d0eb0392484\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-7276b1569d0eb0392484\" aria-expanded=\"true\" aria-controls=\"Collapse-7276b1569d0eb0392484\">\n                            \n                            <span class=\"ekit-accordion-title\">3. Do I need work experience before getting certified?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-7276b1569d0eb0392484\" class=\" show collapse\" aria-labelledby=\"primaryHeading-2-6fcca71\" data-parent=\"#accordion-69d0eb0392484\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">For Grade I certification, no experience is required, making it ideal for entry-level workers. Grade II certifications usually require you to hold a Grade I and have documented work experience. Always check the specific requirements for the certification you\u2019re pursuing.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-6fcca71\">\n                        <a href=\"#collapse-775155f69d0eb0392484\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-775155f69d0eb0392484\" aria-expanded=\"true\" aria-controls=\"Collapse-775155f69d0eb0392484\">\n                            \n                            <span class=\"ekit-accordion-title\">4. How often do I need to renew my ACI certification?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-775155f69d0eb0392484\" class=\" show collapse\" aria-labelledby=\"primaryHeading-3-6fcca71\" data-parent=\"#accordion-69d0eb0392484\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Most ACI certifications are valid for <\/span><b>five years<\/b><span style=\"font-weight: 400\">. Renewal usually involves completing continuing education or passing a recertification exam. Be sure to plan ahead for both time and cost when your renewal period approaches.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-4-6fcca71\">\n                        <a href=\"#collapse-66e452b69d0eb0392484\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-66e452b69d0eb0392484\" aria-expanded=\"true\" aria-controls=\"Collapse-66e452b69d0eb0392484\">\n                            \n                            <span class=\"ekit-accordion-title\">5. Can I take the exam without formal training?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-66e452b69d0eb0392484\" class=\" show collapse\" aria-labelledby=\"primaryHeading-4-6fcca71\" data-parent=\"#accordion-69d0eb0392484\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Yes. But it\u2019s not always recommended. While formal training isn\u2019t required, it greatly increases your chances of passing. Self-study using official ACI materials is possible, but hands-on practice with tools and procedures is essential, especially for the performance portion of the exam.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. How long does it take to get ACI certified?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">It depends on your prep method and schedule. If you\u2019re self-studying, expect to spend around <\/span><b>4\u20138 weeks<\/b><span style=\\\"font-weight: 400\\\"> preparing. If you take a formal training course, you may be ready in <\/span><b>2\u20134 weeks<\/b><span style=\\\"font-weight: 400\\\">. Keep in mind that exam scheduling can add extra time based on availability in your area.<\/span><\/p>\"}},{\"@type\":\"Question\",\"name\":\"2. How much does ACI certification cost?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">The total cost typically ranges from $800 to $1,500, including training materials, course fees, and exam costs. Some employers cover or reimburse certification expenses\u2014especially when it\u2019s required for the job.<\/span><\/p>\"}},{\"@type\":\"Question\",\"name\":\"3. Do I need work experience before getting certified?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">For Grade I certification, no experience is required, making it ideal for entry-level workers. 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It shows you\u2019re committed [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":66988,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[173,162,156,157],"tags":[],"ppma_author":[100],"class_list":["post-66548","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-concrete","category-industries","category-manage-your-business","category-start-your-business","author-jennifer-allerson"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Get Your ACI concrete Certifications \u00b7 American Concrete Institute<\/title>\n<meta name=\"description\" content=\"Master the essentials of ACI concrete certifications and enhance your credibility in the construction &amp; concrete industries.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/invoicefly.com\/es\/academia\/certificaciones-aci-hormigon\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"American Concrete Institute: How To Get Your ACI Concrete Certification in 2025\" \/>\n<meta property=\"og:description\" content=\"Master the essentials of ACI concrete certifications and enhance your credibility in the construction &amp; concrete industries.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/invoicefly.com\/es\/academia\/certificaciones-aci-hormigon\/\" \/>\n<meta property=\"og:site_name\" content=\"Invoice Fly\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/invoiceflyapp\/\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-30T14:37:15+00:00\" \/>\n<meta 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Based in Alella, near Barcelona, Jennifer bridges technology and creativity, delivering compelling copy that connects and converts. Her work spans creative copywriting, UX writing, SEO\/ASO, CRM, ghostwriting, and transcreation, with a client portfolio including Nespresso, San Pellegrino, SEAT, and La Vuelta. A former programmer at Accenture, Jennifer transitioned to writing, leveraging her technical background to distill complex ideas into clear, engaging content. Her work has secured front-page coverage in The New York Times and has been praised by industry leaders like Ogilvy for its quality and impact. Fluent in Spanish and proficient in Catalan and French, Jennifer excels at culturally resonant transcreation, ensuring brands maintain authenticity across markets. Qualifications MBA in Marketing &amp; Economics, Stockholm School of Economics, Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration, University of Illinois, USA (Graduated in Top 10%, 2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018) Areas of Specialization Creative Copywriting: Crafting brand messaging for ads, websites, blogs, product descriptions, social posts, and scripts that inspire action. UX Writing: Developing intuitive microcopy, onboarding flows, and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites, blogs, and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails, SMS, and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn, X, Forbes, and blogs that reflect client expertise. Transcreation &amp; Localization: Adapting content for US, UK, and European markets in English, Spanish, Catalan, and French. Content Strategy: Aligning content with business goals, user journeys, and brand identity for maximum impact. Professional Experience Creative Copywriter | Ogilvy, Barcelona, Spain (2016 \u2013 Present) Craft creative copy for brand campaigns for Nespresso and San Pellegrino, driving engagement across digital and print channels. Serve as UX Writer for SEAT\u2019s digital platforms, enhancing user journeys with clear, intuitive copy. Recognized by the Ogilvy Experience Team for consistently delivering \u201cgreat work.\u201d Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Spain (2017 \u2013 Present) Develop brand messaging and transcreation for clients like Cepsa (Moeve), ensuring cultural relevance in English and Spanish markets. Collaborate with design teams to create cohesive brand identities. Creative Copywriter &amp; Transcreator | Gravita, Madrid, Spain (2022 \u2013 Present) Write creative copy for brands like La Vuelta, focusing on event-driven campaigns and localized content. Optimize content for SEO to increase visibility and engagement. Ghostwriter | KA Consulting, USA (2023 \u2013 Present) Produce thought-leadership content, including LinkedIn posts, websites, and Forbes articles, for US-based executives and philanthropists. Ensure authentic voice and strategic alignment with client objectives. SEO Writer | Steve IVA Consulting, EU (2023 \u2013 Present) Create SEO-optimized content for global e-commerce accounts, improving search rankings and conversions. Creative Copywriter, UX Writer &amp; Marketing Consultant | PillSorted, UK (2023 \u2013 Present) Develop creative copy and UX content for an online pharmacy, enhancing user engagement and brand trust. Provide strategic marketing consultation to align content with business goals. SEO Writer | LabHouse, Barcelona, Spain (2024 \u2013 Present) Write SEO content for financial technology apps, driving organic traffic and user acquisition. Creative Copywriter, UX Writer &amp; Marketing Consultant | ifeel, Madrid, Spain (2024 \u2013 Present) Craft creative and UX copy for a digital mental health provider, improving user onboarding and engagement. Conduct content testing and provide marketing strategy insights. Past Roles Creative Copywriter | VML, Madrid\/UK (2024): Wrote copy for Vuse, a mixed London and Madrid-based account. Creative Copywriter, Sales Email Writer &amp; Ghostwriter | Miros (AI), EU (2021 \u2013 2023): Produced content for AI-driven platforms. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 \u2013 2021): Led branding strategy, including a TV ad and annual data reports, securing The New York Times front-page coverage. Global Head of Communication, PR &amp; Marketing | Fon (Telco), Madrid (2008 \u2013 2013): Oversaw B2C-to-B2B branding transition. UX Writer | Juni (Finance), Stockholm (2022): Audited B2B app and created UX guidelines. Additional Roles: Programmer at Accenture, Financial Editor at Alliance, Marketing Consultant at IBM\/BlueTab, Translation Manager at Microsoft, Technical Writer at Motorola, HTML Programmer at MetaText\/netLibrary, PIO Officer at NCSA, Journalist at The Daily Illini. Teaching Experience Teacher, UX Writing and Content Strategy | AW Tech, Barcelona (2021 \u2013 2022): Taught courses on UX writing and content strategy. Teacher, UX Writing | BTS, Barcelona Technology School (University of Barcelona) (2019 \u2013 2021): Delivered workshops on UX content creation. Previous Achievements Secured front-page coverage in The New York Times for Qustodio\u2019s data reports (2020). Developed UX guidelines for Juni\u2019s B2B app, improving user retention by 18% (2022). Created Nespresso\u2019s brand campaign copy, increasing engagement by 22% across digital channels (2023). Transcreated Cepsa\u2019s Moeve campaign, achieving a 15% increase in brand awareness in Spanish markets (2022). Published ghostwritten Forbes articles for US executives, enhancing their thought-leadership profiles (2023\u20132024). References Ogilvy Experience Team, Barcelona: \u201cAs always, great work.\u201d Available Upon Request: Additional references from Design Bridge, Gravita, and Qustodio. Contact For collaboration inquiries or to discuss your project, reach out to Jennifer at jallerso@gmail.com or connect via LinkedIn. 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Perfil del autor Nombre: Jennifer Allerson Correo electr\u00f3nico: jallerso@gmail.com LinkedIn: linkedin.com\/in\/jenallerson Situaci\u00f3n profesional: Redactora Senior y Estratega de Contenidos Ubicaci\u00f3n: Alella (Barcelona), Espa\u00f1a Sobre Jennifer Allerson Jennifer Allerson es una experimentada Redactora Senior y Estratega de Contenidos con m\u00e1s de una d\u00e9cada de experiencia creando narrativas impactantes para marcas globales, agencias y startups. Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca copywriting creativo, UX writing, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta. Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en The New York Times y ha sido elogiado por l\u00edderes del sector como Ogilvy por su calidad e impacto. Habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s. Jennifer destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados. Cualificaciones MBA en Marketing y Econom\u00eda, Escuela de Econom\u00eda de Estocolmo, Suecia (Graduada en 2010) Licenciada en Ciencias Aplicadas a la Administraci\u00f3n de Empresas, Universidad de Illinois, EE.UU. (Graduada en el Top 10%, 2006) Certificaciones Profesionales: Certificaci\u00f3n en redacci\u00f3n UX (2020) Certificaci\u00f3n en SEO y optimizaci\u00f3n ASO (2019) Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018) \u00c1reas de especializaci\u00f3n Redacci\u00f3n creativa: Redacci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones sociales y guiones que inspiran a la acci\u00f3n. Redacci\u00f3n UX: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas. Redacci\u00f3n SEO\/ASO: Redacci\u00f3n de contenido optimizado para sitios web, blogs y descripciones de tiendas de aplicaciones para impulsar las clasificaciones y las conversiones. Redacci\u00f3n CRM: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones en aplicaciones para fomentar las relaciones con los clientes. Escritura fantasma: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente. Transcreaci\u00f3n y localizaci\u00f3n: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s. Estrategia de contenidos: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto. Experiencia Profesional Redactor Creativo | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente) Creaci\u00f3n de textos creativos para campa\u00f1as de marca para Nespresso y San Pellegrino, impulsando el compromiso a trav\u00e9s de canales digitales e impresos. Trabajar como UX Writer para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos. Reconocido por el Equipo de Experiencia de Ogilvy por su \u201cgran trabajo\u201d. Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente) Desarrollar mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), asegurando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol. Colaborar con equipos de dise\u00f1o para crear identidades de marca cohesivas. Redactor creativo y transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente) Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndome en campa\u00f1as orientadas a eventos y contenidos localizados. Optimizar el contenido para SEO para aumentar la visibilidad y el compromiso. Ghostwriter | KA Consulting, EE.UU. (2023 - Presente) Producir contenido de liderazgo de pensamiento, incluyendo publicaciones de LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en EE.UU.. Garantizar la autenticidad de la voz y la alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente. Redactor SEO | Steve IVA Consulting, EU (2023 - Presente) Crear contenido optimizado para SEO para cuentas globales de comercio electr\u00f3nico, mejorando los rankings de b\u00fasqueda y las conversiones. Redactor creativo, redactor UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente) Desarrollo de contenido creativo y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca. Proporcionar consultor\u00eda estrat\u00e9gica de marketing para alinear el contenido con los objetivos de negocio. Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente) Redactar contenido SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la adquisici\u00f3n de usuarios. Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente) Redactar textos creativos y UX para un proveedor digital de salud mental, mejorando la integraci\u00f3n y el compromiso de los usuarios. Llevar a cabo pruebas de contenido y proporcionar ideas de estrategia de marketing. Funciones anteriores Redactor creativo | VML, Madrid\/Reino Unido (2024): Redacci\u00f3n de textos para Vuse, una cuenta mixta con sede en Londres y Madrid. Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023): Producci\u00f3n de contenidos para plataformas basadas en IA. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021): Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando la cobertura de primera plana de The New York Times. Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013): Supervisi\u00f3n de la transici\u00f3n de B2C a B2B. Redactor UX | Juni (Finanzas), Estocolmo (2022): Auditor\u00eda de aplicaci\u00f3n B2B y creaci\u00f3n de directrices UX. Otras funciones: Programador en Accenture, redactor financiero en Alliance, consultor de marketing en IBM\/BlueTab, director de traducci\u00f3n en Microsoft, redactor t\u00e9cnico en Motorola, programador HTML en MetaText\/netLibrary, responsable de informaci\u00f3n p\u00fablica en NCSA, periodista en The Daily Illini. Experiencia docente Profesora, UX Writing and Content Strategy | AW Tech, Barcelona (2021 - 2022): Impartici\u00f3n de cursos sobre escritura UX y estrategia de contenidos. Profesor, UX Writing | BTS, Barcelona Technology School (Universidad de Barcelona) (2019 - 2021): Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX. Logros anteriores Cobertura de portada en The New York Times para los informes de datos de Qustodio (2020). Desarrollo de directrices de UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022). Creaci\u00f3n del copy de la campa\u00f1a de marca de Nespresso, aumentando el engagement en 22% a trav\u00e9s de los canales digitales (2023). Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, logrando un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022). Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo de pensamiento (2023-2024). Referencias Ogilvy Experience Team, Barcelona: \u201cComo siempre, un gran trabajo\u201d. Disponible a petici\u00f3n: Referencias adicionales de Design Bridge, Gravita y Qustodio. Contacto Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o con\u00e9ctese a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.","sameAs":["https:\/\/www.jenallerson.com","https:\/\/www.linkedin.com\/in\/jenallerson\/"],"gender":"Female","award":["MBA in Marketing & Economics","Stockholm School of Economics","Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration","University of Illinois","USA (Graduated in Top 10%","2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018)"],"knowsAbout":["Creative Copywriting: Crafting brand messaging for ads","websites","blogs","product descriptions","social posts","and scripts that inspire action. UX Writing: Developing intuitive microcopy","onboarding flows","and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites","blogs","and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails","SMS","and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn","X","Forbes","and blogs that reflect client expertise. Transcreation & Localization: Adapting content for US","UK","and European markets in English","Spanish","Catalan","and French. Content Strategy: Aligning content with business goals","user journeys","and brand identity for maximum impact."],"knowsLanguage":["English","Spanish"],"jobTitle":"Senior Copywriter and Content Strategist","worksFor":"Senior Copywriter and Content Strategist","url":"https:\/\/invoicefly.com\/es\/academy\/author\/jennifer-allerson\/"}]}},"authors":[{"term_id":100,"user_id":7,"is_guest":0,"slug":"jennifer-allerson","display_name":"Jennifer Allerson","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/b983fa8154f6647a2af0b11ff239540dfb06d261587b76ae5385abd8a6856798?s=96&d=blank&r=g","author_category":"1","first_name":"Jennifer","last_name":"Allerson","user_url":"https:\/\/www.jenallerson.com","job_title":"Senior Copywriter and Content Strategist","description":"<h3>Jennifer Allerson - Perfil del autor<\/h3>\r\n<p dir=\"ltr\"><strong>Nombre<\/strong>: Jennifer Allerson\r\n<strong>Correo electr\u00f3nico<\/strong>: jallerso@gmail.com\r\n<strong>LinkedIn<\/strong>: <a href=\"https:\/\/www.linkedin.com\/in\/jenallerson\">linkedin.com\/in\/jenallerson<\/a>\r\n<strong>Estatuto profesional<\/strong>: Redactor Senior y Estratega de Contenidos\r\n<strong>Ubicaci\u00f3n<\/strong>: Alella (Barcelona), Espa\u00f1a<\/p>\r\n\r\n<h3 dir=\"ltr\">Sobre Jennifer Allerson<\/h3>\r\n<p dir=\"ltr\">Jennifer Allerson es una experimentada redactora y estratega de contenidos con m\u00e1s de una d\u00e9cada de experiencia en la creaci\u00f3n de narrativas impactantes para marcas globales, agencias y startups. Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca la redacci\u00f3n creativa, la escritura UX, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta.<\/p>\r\n<p dir=\"ltr\">Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en <em>El New York Times<\/em> y ha sido elogiada por l\u00edderes del sector como Ogilvy por su calidad e impacto. Jennifer, que habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s, destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados.<\/p>\r\n\r\n<h3 dir=\"ltr\">Cualificaciones<\/h3>\r\n<p dir=\"ltr\"><strong>MBA en Marketing y Econom\u00eda<\/strong>, Escuela de Econom\u00eda de Estocolmo, Suecia (Licenciada en 2010)<\/p>\r\n<p dir=\"ltr\"><strong>Licenciatura en Ciencias Aplicadas a la Administraci\u00f3n de Empresas<\/strong>, Universidad de Illinois, EE.UU. (Graduado en el Top 10%, 2006)<\/p>\r\n<p dir=\"ltr\"><strong>Certificaciones profesionales<\/strong>:<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n de redacci\u00f3n UX (2020)<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n en optimizaci\u00f3n SEO y ASO (2019)<\/p>\r\n<p dir=\"ltr\">Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018)<\/p>\r\n\r\n<h3 dir=\"ltr\">\u00c1reas de especializaci\u00f3n<\/h3>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n creativa<\/strong>: Elaboraci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones en redes sociales y guiones que inspiren la acci\u00f3n.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n UX<\/strong>: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n SEO\/ASO<\/strong>: Redacci\u00f3n de contenidos optimizados para sitios web, blogs y descripciones de tiendas de aplicaciones con el fin de impulsar las clasificaciones y las conversiones.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n de CRM<\/strong>: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones dentro de la aplicaci\u00f3n para fomentar las relaciones con los clientes.<\/p>\r\n<p dir=\"ltr\"><strong>Escritura fantasma<\/strong>: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente.<\/p>\r\n<p dir=\"ltr\"><strong>Transcreaci\u00f3n y localizaci\u00f3n<\/strong>: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s.<\/p>\r\n<p dir=\"ltr\"><strong>Estrategia de contenidos<\/strong>: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia profesional<\/h3>\r\n<p dir=\"ltr\">Redactora creativa | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente)<\/p>\r\n<p dir=\"ltr\">Elaboraci\u00f3n de textos creativos para campa\u00f1as de marca de Nespresso y San Pellegrino, impulsando la participaci\u00f3n en los canales digitales e impresos.<\/p>\r\n<p dir=\"ltr\">Trabajar como redactor de UX para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos.<\/p>\r\n<p dir=\"ltr\">Reconocido por el Equipo de Experiencia de Ogilvy por ofrecer sistem\u00e1ticamente un \u201cgran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\">Redactor creativo y transcreador | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollo de mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), garantizando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol.<\/p>\r\n<p dir=\"ltr\">Colaborar con los equipos de dise\u00f1o para crear identidades de marca cohesivas.<\/p>\r\n<p dir=\"ltr\">Redactor Creativo y Transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndose en campa\u00f1as orientadas a eventos y contenidos localizados.<\/p>\r\n<p dir=\"ltr\">Optimice el contenido para SEO con el fin de aumentar la visibilidad y la participaci\u00f3n.<\/p>\r\n<p dir=\"ltr\">Escritor fantasma | KA Consulting, EE.UU. (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Producir contenidos de liderazgo intelectual, como publicaciones en LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en Estados Unidos.<\/p>\r\n<p dir=\"ltr\">Garantizar una voz aut\u00e9ntica y una alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | Steve IVA Consulting, EU (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Cree contenido optimizado para SEO para cuentas de comercio electr\u00f3nico globales, mejorando las clasificaciones de b\u00fasqueda y las conversiones.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor de UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollar contenidos creativos de copy y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca.<\/p>\r\n<p dir=\"ltr\">Proporcionar asesoramiento estrat\u00e9gico de marketing para alinear los contenidos con los objetivos empresariales.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar contenidos SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la captaci\u00f3n de usuarios.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n de textos creativos y de experiencia de usuario para un proveedor digital de servicios de salud mental, con el fin de mejorar la integraci\u00f3n y el compromiso de los usuarios.<\/p>\r\n<p dir=\"ltr\">Realice pruebas de contenido y proporcione informaci\u00f3n sobre estrategias de marketing.<\/p>\r\n\r\n<h3>Funciones anteriores<\/h3>\r\n<p dir=\"ltr\"><strong>Redactor creativo | VML, Madrid\/Reino Unido (2024)<\/strong>: Redact\u00f3 textos para Vuse, una cuenta mixta con sede en Londres y Madrid.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023)<\/strong>: Producci\u00f3n de contenidos para plataformas basadas en IA.<\/p>\r\n<p dir=\"ltr\"><strong>VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021)<\/strong>: Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando <em>El New York Times<\/em> cobertura en portada.<\/p>\r\n<p dir=\"ltr\"><strong>Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013)<\/strong>: Supervis\u00f3 la transici\u00f3n de la marca B2C a B2B.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor UX | Junio (Finanzas), Estocolmo (2022)<\/strong>: Auditor\u00eda de aplicaciones B2B y creaci\u00f3n de directrices UX.<\/p>\r\n<p dir=\"ltr\"><strong>Funciones adicionales<\/strong>: Programador en Accenture, Redactor financiero en Alliance, Consultor de marketing en IBM\/BlueTab, Gestor de traducciones en Microsoft, Redactor t\u00e9cnico en Motorola, Programador HTML en MetaText\/netLibrary, Oficial de informaci\u00f3n p\u00fablica en NCSA, Periodista en <em>El Daily Illini<\/em>.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia docente<\/h3>\r\n<p dir=\"ltr\"><strong>Profesor, Escritura UX y Estrategia de Contenidos | AW Tech, Barcelona (2021 - 2022)<\/strong>: Imparti\u00f3 cursos sobre redacci\u00f3n de UX y estrategia de contenidos.<\/p>\r\n<p dir=\"ltr\"><strong>Profesor, UX Writing | BTS, Escuela Tecnol\u00f3gica de Barcelona (Universidad de Barcelona) (2019 - 2021)<\/strong>: Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX.<\/p>\r\n\r\n<h3 dir=\"ltr\">Logros anteriores<\/h3>\r\n<p dir=\"ltr\">Cobertura de portada en <em>El New York Times<\/em> para los informes de datos de Qustodio (2020).<\/p>\r\n<p dir=\"ltr\">Desarrollo de directrices UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022).<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n del texto de la campa\u00f1a de la marca Nespresso, aumentando la participaci\u00f3n en 22% en todos los canales digitales (2023).<\/p>\r\n<p dir=\"ltr\">Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, consiguiendo un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022).<\/p>\r\n<p dir=\"ltr\">Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo intelectual (2023-2024).<\/p>\r\n\r\n<h3 dir=\"ltr\">Referencias<\/h3>\r\n<p dir=\"ltr\"><strong>Equipo Ogilvy Experience<\/strong>, Barcelona: \u201cComo siempre, un gran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\"><strong>Disponible previa petici\u00f3n<\/strong>: Referencias adicionales de Design Bridge, Gravita y Qustodio.<\/p>\r\n\r\n<h3 dir=\"ltr\">Contacto<\/h3>\r\n<p dir=\"ltr\">Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.<\/p>"}],"_links":{"self":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/66548","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/comments?post=66548"}],"version-history":[{"count":1,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/66548\/revisions"}],"predecessor-version":[{"id":88598,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/66548\/revisions\/88598"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media\/66988"}],"wp:attachment":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media?parent=66548"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/categories?post=66548"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/tags?post=66548"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/ppma_author?post=66548"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}