{"id":70621,"date":"2025-07-23T16:42:27","date_gmt":"2025-07-23T15:42:27","guid":{"rendered":"https:\/\/invoicefly.com\/?p=70621"},"modified":"2026-02-13T11:24:44","modified_gmt":"2026-02-13T10:24:44","slug":"seguro-para-pequenas-empresas","status":"publish","type":"post","link":"https:\/\/invoicefly.com\/es\/academy\/small-business-insurance\/","title":{"rendered":"Gu\u00eda de seguros para peque\u00f1as empresas: Gu\u00eda 2025"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"70621\" class=\"elementor elementor-70621\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-25157663 e-flex e-con-boxed e-con e-parent\" data-id=\"25157663\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4cfcba8c elementor-widget elementor-widget-text-editor\" data-id=\"4cfcba8c\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p>If you run a business (even a small one) you know that unexpected problems can pop up fast. A customer slips on your property\u2026 a client sues over a missed deadline\u2026 another client fails to pay you&#8230; a data breach puts sensitive information at risk. The right policy will help protect your bank account <em>and<\/em> give you peace of mind. Small business insurance can save you and your business in countless situations.<\/p>\n\n<p>This guide will walk through:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>What small business insurance is and how it works<\/li>\n\n<li>Whether you legally need it to operate in the US<\/li>\n\n<li>Types of insurance for a small business\u200b (and which apply to your industry)<\/li>\n\n<li>How much small business insurance costs, and how pricing is calculated<\/li>\n\n<li>How to choose the right policy and insurance provider<\/li>\n<\/ul>\n\n<h2 id=\"h-what-is-small-business-insurance\" class=\"wp-block-heading\"><strong>What is small business insurance?<\/strong><\/h2>\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-70624 size-full\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/brainstorming-in-workshop.jpg\" alt=\"Small business owners discussing insurance in a workshop.\" width=\"1000\" height=\"667\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/brainstorming-in-workshop.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/brainstorming-in-workshop-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/brainstorming-in-workshop-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/brainstorming-in-workshop-710x474.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n<p>Small business insurance refers to one or more types of business insurance policies (commonly known as commercial insurance policies) that protect a business from financial loss. <a href=\"https:\/\/www.sba.gov\/business-guide\/launch-your-business\/get-business-insurance\" target=\"_blank\" rel=\"noopener\">These policies<\/a> can cover everything from bodily injuries and property damage to cyber risks, lawsuits, and equipment loss.\u00a0<\/p>\n\n<p>While not all policies are legally required in the United States, most small business owners need a combination of coverages to operate safely.<\/p>\n\n<p><strong><em>For example,<\/em><\/strong> a sole proprietor working from home may need general liability insurance and home-based business insurance. A contractor with a crew and equipment on job sites may need commercial auto, property, and workers\u2019 compensation coverage.<\/p>\n\n<p>Business owners in high-risk areas like Florida should also consider additional protections such as flood insurance or coverage tailored for hurricane-prone zones.<\/p>\n\n<p>For industry-specific needs, check our guides for:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-your-construction-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Construction Insurance: How to Choose the Right Coverage &amp; Save in 2025<\/a><\/li>\n\n<li><a href=\"https:\/\/invoicefly.com\/academy\/hvac-business-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">HVAC Business Insurance: How to Choose the Right Coverage &amp; Save<\/a><\/li>\n\n<li><a href=\"https:\/\/invoicefly.com\/academy\/insurance-for-concrete-contractors\/\" target=\"_blank\" rel=\"noreferrer noopener\">Insurance for Concrete Contractors<\/a><\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img decoding=\"async\" width=\"1024\" height=\"341\" class=\"wp-image-28042\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg\" alt=\"Download Invoice Fly Today!\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 id=\"h-do-small-businesses-need-insurance-in-the-us\" class=\"wp-block-heading\"><strong>Do small businesses need insurance in the US?<\/strong><\/h2>\n\n<p>While state laws may vary, the short answer is yes. Small business insurance is often necessary to legally operate, sign contracts, get financing, or lease commercial space. But even when it\u2019s not legally required, having coverage protects your business from devastating financial losses.<\/p>\n\n<h3 id=\"h-why-insurance-matters\" class=\"wp-block-heading\"><strong>Why insurance matters for small business owners:<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>Covers legal claims and bodily injuries caused to third parties<\/li>\n\n<li>Protects against property damage, theft, and data breaches<\/li>\n\n<li>Helps fund recovery after natural disasters or business interruptions<\/li>\n\n<li>Provides access to defense costs and legal representation<\/li>\n\n<li>Enables growth by meeting insurance requirements for licensing or clients<\/li>\n<\/ul>\n\n<p>Even if your state doesn\u2019t mandate insurance, most business relationships do. Landlords, lenders, and corporate clients often request proof of insurance before doing business.<\/p>\n\n<p><strong>And remember:<\/strong> In the United States, many coverages like workers\u2019 compensation and auto insurance are regulated and vary by state. \u200b\u200bBe sure to check your state\u2019s Department of Insurance website to confirm which policies are required where you operate.<\/p>\n\n<p>For self-employed individuals and freelancers, check out our <a href=\"https:\/\/invoicefly.com\/academy\/what-kind-of-insurance-do-independent-contractors-need\/\" target=\"_blank\" rel=\"noreferrer noopener\">independent contractor insurance guide<\/a> for specifics.<\/p>\n\n<h2 id=\"h-what-types-of-insurance-exist\" class=\"wp-block-heading\">Types of insurance for a small business\u200b<\/h2>\n\n<p>Small business insurance policies can be bundled or customized. Here&#8217;s a breakdown of the most important ones:<\/p>\n\n<h3 id=\"h-1-general-liability-insurance\" class=\"wp-block-heading\">1. <strong>General Liability Insurance<\/strong><\/h3>\n\n<p>Covers third-party bodily injuries, property damage, and advertising claims. Essential for most small businesses.<\/p>\n\n<h3 id=\"h-2-product-liability-insurance\" class=\"wp-block-heading\">2. <strong>Product Liability Insurance<\/strong><\/h3>\n\n<p>Protects manufacturers, retailers, and distributors from lawsuits over defective or harmful products.<\/p>\n\n<h3 id=\"h-3-professional-liability-insurance\" class=\"wp-block-heading\">3. <strong>Professional Liability Insurance<\/strong><\/h3>\n\n<p>Also known as Errors &amp; Omissions, this covers service-related errors, missed deadlines, or breach of contract claims.<\/p>\n\n<h3 id=\"h-4-commercial-property-insurance\" class=\"wp-block-heading\">4. <strong>Commercial Property Insurance<\/strong><\/h3>\n\n<p>Covers your physical space, tools, equipment, and inventory against damage, fire, or vandalism.<\/p>\n\n<p>Tip: Bundle this with general liability in a Business Owner&#8217;s Policy (BOP) for savings.<\/p>\n\n<h3 id=\"h-5-cyber-liability-insurance\" class=\"wp-block-heading\">5. <strong>Cyber Liability Insurance<\/strong><\/h3>\n\n<p>Protects against data breaches, ransomware attacks, or accidental data loss. Key for any business handling client info online.<\/p>\n\n<h3 id=\"h-6-home-based-business-insurance\" class=\"wp-block-heading\">6. <strong>Home-Based Business Insurance<\/strong><\/h3>\n\n<p>Extends your homeowner\u2019s policy to cover business equipment and liability risks for freelancers, creators, and remote teams.<\/p>\n\n<h3 id=\"h-7-business-owner-s-policy-bop\" class=\"wp-block-heading\"><strong>7. Business Owner\u2019s Policy (BOP)<\/strong><\/h3>\n\n<p>Packages general liability insurance and commercial property insurance at a reduced cost. Great for small offices or brick-and-mortar shops.<\/p>\n\n<h3 id=\"h-8-life-insurance\" class=\"wp-block-heading\">8. <strong>Life Insurance<\/strong><\/h3>\n\n<p>While not a commercial policy, life insurance can provide peace of mind for business partners or investors by covering unexpected losses to leadership.<\/p>\n\n<h3 id=\"h-9-health-insurance\" class=\"wp-block-heading\">9. <strong>Health Insurance<\/strong><\/h3>\n\n<p>Offering health insurance can help attract and retain top employees. Group plans are available for businesses with as few as two team members.<\/p>\n<h3>10. Credit insurance for small business<\/h3>\n<p>Credit insurance for small businesses protects against non-payment by customers, safeguarding <a href=\"https:\/\/invoicefly.com\/academy\/contractor-cash-flow-management\/\">cash flow<\/a> and accounts receivable.<\/p>\n<p>This coverage can help a business get paid even if a customer defaults, allows them to offer more competitive credit terms, and can be used to secure better financing from banks.<\/p>\n\n<p>Still not sure which type of insurance you need? Explore these resources:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-lawn-care-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Lawn Care Insurance<\/a><\/li>\n\n<li><a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-your-electrician-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Electrician Insurance<\/a><\/li>\n\n<li><a href=\"https:\/\/invoicefly.com\/academy\/cleaning-business-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Cleaning Business Insurance<\/a><\/li>\n<\/ul>\n<h2>Best Workers Comp Insurance for Small Business<\/h2>\n<p>Finding the right workers\u2019 comp insurance is important for protecting both your team and your business.<\/p>\n<p>The best policy should cover medical costs, lost wages, and legal fees if an employee gets hurt on the job. Small business owners should look for insurance companies that offer clear pricing, fast claims support, and easy online quotes. It also helps to choose a provider that understands your industry, since risks can vary from one business to another.<\/p>\n<p>Taking the time to compare options can save you money and make sure you\u2019re getting the coverage your employees deserve.<\/p>\n<h2>How to Get Bonded and Insured for a Small Business<\/h2>\n<p>Having the right bond and insurance for a small business helps protect you, your customers, and your company\u2019s reputation. Insurance covers accidents, injuries, or property damage that may happen while you\u2019re working. Bonding is different. It\u2019s a guarantee to your customer that you will complete the job honestly and follow your contract. If you fail to do the work correctly or don\u2019t meet your agreement, the bond can help compensate the customer.<\/p>\n<h3>Steps to Get Bonded and Insured<\/h3>\n<p>Together, insurance and bonding for small business owners builds trust and keeps you legally and financially protected. Here are the steps to getting bonded and insured as a small business:<\/p>\n<h4>1. Learn your industry requirements.<\/h4>\n<p>Some industries, like construction or cleaning, require specific insurance policies or bonds before you can work.<\/p>\n<h4>2. Find a provider that offers both insurance and bonds.<\/h4>\n<p>Look for companies that specialize in bonding insurance for small business so you can get everything in one place.<\/p>\n<h4>3. Share details about your business.<\/h4>\n<p>The provider will ask what type of work you do, your business size, and any risks involved. This helps them suggest the right bond insurance for small business and coverage options.<\/p>\n<h4>4. Choose the insurance you need.<\/h4>\n<p>Many small businesses get general liability insurance, workers\u2019 compensation, or property coverage.<\/p>\n<h4>5. Choose the bond you need.<\/h4>\n<p>Depending on your work, you may need a license bond, a performance bond, or a janitorial\/ service bond.<\/p>\n<h4>6. Apply and purchase your coverage.<\/h4>\n<p>Once approved, buy the policies and keep your documents handy for clients who ask for proof.<\/p>\n<p>By understanding bonding and insurance and following these steps, you can protect your business, meet legal rules, and show customers you\u2019re trustworthy and professional.<\/p>\n\n<h2 id=\"h-four-steps-to-buy-business-insurance\" class=\"wp-block-heading\"><strong>Four steps to buy business insurance for your small business<\/strong><\/h2>\n\n<h3 id=\"h-1-assess-your-risks\" class=\"wp-block-heading\"><strong>1. Assess your risks<\/strong><\/h3>\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img decoding=\"async\" class=\"alignnone wp-image-70626 size-full\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/risk-management-risk-indicator.jpg\" alt=\"Businessman reviewing commercial insurance risk levels on tablet.\" width=\"1000\" height=\"563\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/risk-management-risk-indicator.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/risk-management-risk-indicator-300x169.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/risk-management-risk-indicator-768x432.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/risk-management-risk-indicator-710x400.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n<p>Before reaching out to an insurance agent, list the assets and risks unique to your business:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Do you interact with customers in person?<\/li>\n\n<li>Sell physical products or handle client property?<\/li>\n\n<li>Store sensitive data or take payments?<\/li>\n\n<li>Own or rent commercial space?<\/li>\n\n<li>Hire employees or use contractors?<\/li>\n<\/ul>\n\n<p>This helps you identify the coverage options that matter most.<\/p>\n\n<h3 id=\"h-2-find-a-licensed-insurance-agent\" class=\"wp-block-heading\"><strong>2. Find a licensed insurance agent<\/strong><\/h3>\n\n<p>Choose a reputable insurance company or agent licensed in your state. Look for one that understands your industry.<\/p>\n\n<p><strong>Tip: <\/strong>Use tools from <a href=\"https:\/\/content.naic.org\/industry\" target=\"_blank\" rel=\"noreferrer noopener\">NAIC<\/a> to check agent credentials and reviews.<\/p>\n\n<h3 id=\"h-3-shop-around\" class=\"wp-block-heading\"><strong>3. Shop around<\/strong><\/h3>\n\n<p>Don\u2019t settle for the first car insurance quote or business policy. Compare rates, policy terms, and coverage limits from at least three providers.<\/p>\n\n<p>Focus on claims response, customer service, and financial strength \u2014 not just the cheapest price.<\/p>\n\n<h3 id=\"h-4-reassess-every-year\" class=\"wp-block-heading\"><strong>4. Reassess every year<\/strong><\/h3>\n\n<p>Businesses require change. Review your policies annually or after key events (hiring staff, moving locations, expanding services).<\/p>\n\n<h2 id=\"h-how-much-does-business-insurance-cost\" class=\"wp-block-heading\"><strong>How much does small business insurance cost?<\/strong><\/h2>\n\n<p>Business insurance costs vary based on size, revenue, state laws, industry, and coverage level. Here&#8217;s what you might expect to pay annually:<\/p>\n\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>Policy Type<\/strong><\/td>\n<td><strong>Average Annual Cost<\/strong><\/td>\n<\/tr>\n<tr>\n<td>General Liability<\/td>\n<td>$500\u2013$1,000<\/td>\n<\/tr>\n<tr>\n<td>Product Liability<\/td>\n<td>$600\u2013$2,000<\/td>\n<\/tr>\n<tr>\n<td>Professional Liability<\/td>\n<td>$800\u2013$2,500<\/td>\n<\/tr>\n<tr>\n<td>Commercial Property<\/td>\n<td>$750\u2013$1,200<\/td>\n<\/tr>\n<tr>\n<td>BOP (Bundled)<\/td>\n<td>$1,000\u2013$2,500<\/td>\n<\/tr>\n<tr>\n<td>Cyber Liability<\/td>\n<td>$500\u2013$1,500<\/td>\n<\/tr>\n<tr>\n<td>Workers\u2019 Compensation<\/td>\n<td>Varies by state<\/td>\n<\/tr>\n<tr>\n<td>Health Insurance (Group)<\/td>\n<td>$3,000\u2013$7,000\/employee<\/td>\n<\/tr>\n<tr>\n<td>Life Insurance (Term)<\/td>\n<td>$350\u2013$1,000<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-70631 size-full\" style=\"width: 584px; height: auto;\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/Insurance-cost-breakdown.jpg\" alt=\"Small business owner calculating insurance policy costs.\" width=\"1000\" height=\"667\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/Insurance-cost-breakdown.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/Insurance-cost-breakdown-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/Insurance-cost-breakdown-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/07\/Insurance-cost-breakdown-710x474.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure><\/div>\n<h2 id=\"h-cost-factors-break-down\" class=\"wp-block-heading\"><strong>SMB insurance cost factors breakdown<\/strong><\/h2>\n\n<p>\u200b\u200bHere\u2019s how the cost of each core business insurance policy is typically calculated, based on risk exposure, operations, and industry-specific details:<\/p>\n\n<h3 id=\"h-1-general-liability-insurance-0\" class=\"wp-block-heading\">1. <strong>General liability insurance<\/strong><\/h3>\n\n<p>The cost of general liability coverage depends on your industry, location, business size, and history of claims. High-risk industries like construction or food service tend to pay more than consulting or IT services. Foot traffic, premises liability, and the number of employees also impact pricing.<\/p>\n\n<h3 id=\"h-2-product-liability-insurance-0\" class=\"wp-block-heading\">2. <strong>Product liability insurance<\/strong><\/h3>\n\n<p>Pricing varies depending on the type and volume of products sold. Businesses that manufacture or distribute high-risk goods (like electronics, tools, or food) usually face higher premiums. Your supply chain&#8217;s reliability and past legal claims can also influence cost.<\/p>\n\n<h3 id=\"h-3-professional-liability-insurance-0\" class=\"wp-block-heading\"><strong>3. Professional liability insurance<\/strong><\/h3>\n\n<p>Service providers like consultants, designers, or accountants should expect to pay more if they handle sensitive client data or large contracts. Factors include the scope of services, legal exposure, and whether you\u2019ve had prior claims or disputes.<\/p>\n\n<h3 id=\"h-4-home-based-business-insurance\" class=\"wp-block-heading\">4. <strong>Home-based business insurance<\/strong><\/h3>\n\n<p>Your location, the value of equipment, and whether customers visit your home impact premiums. Most insurers will ask for an inventory of business assets and how frequently clients or vendors access your property.<\/p>\n\n<h3 id=\"h-5-business-owner-s-policy\" class=\"wp-block-heading\">5. <strong>Business owner\u2019s policy<\/strong><\/h3>\n\n<p>BOPs bundle multiple coverages, which can lower costs. However, your premium still depends on property value, inventory level, number of employees, and whether optional add-ons (like cyber or crime coverage) are included. $350\u2013$1,000 |<\/p>\n\n<h3 id=\"h-6-quick-glance-general-cost-factors\" class=\"wp-block-heading\">6. <strong>Quick glance: general cost factors<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>Business location and local insurance regulations<\/li>\n\n<li>Type of industry and level of risk involved<\/li>\n\n<li>Prior claims or legal history<\/li>\n\n<li>Size of your business (revenue, employees, assets)<\/li>\n\n<li>Value of tools, inventory, or property<\/li>\n\n<li>Desired coverage limits and deductibles<\/li>\n<\/ul>\n\n<p>For a deeper dive into specific policies, check:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-your-painting-business-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Painting Business Insurance<\/a><\/li>\n\n<li><a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-an-appliance-repair-business-insurance\/\" target=\"_blank\" rel=\"noreferrer noopener\">Appliance Repair Business Insurance<\/a><\/li>\n\n<li><a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-your-handyman-insurance-in-2025\/\" target=\"_blank\" rel=\"noreferrer noopener\">Handyman Insurance in 2025<\/a><\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" class=\"wp-image-28043\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-1024x341.jpg\" alt=\"Try Invoice Fly for Free!\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 id=\"h-why-small-business-insurance-matters\" class=\"wp-block-heading\"><strong>Why small business insurance matters?<\/strong><\/h2>\n\n<p>Small business insurance protects your revenue, reputation, and peace of mind. Whether you&#8217;re worried about cyber risks, property damage, or third-party claims, the right coverage options help your business grow confidently.<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Not all insurance is legally required, but most is functionally essential if you want to work with clients, lease space, or hire employees.<\/li>\n\n<li>Your coverage needs will change as your business grows\u2014review policies regularly.<\/li>\n\n<li>Even low-risk businesses can face unexpected claims. The right policy can protect your reputation and cash flow.<\/li>\n\n<li>Always compare coverage (not just price) when evaluating insurance options.<\/li>\n\n<li>Start with general liability and expand from there based on your operations and risk profile.<\/li>\n<\/ul>\n\n<h3 id=\"h-want-help-staying-organized\" class=\"wp-block-heading\"><strong>Want help staying organized?<\/strong><\/h3>\n\n<p><a href=\"https:\/\/invoicefly.com\/product\/invoice-maker\/\" target=\"_blank\" rel=\"noreferrer noopener\">Try Invoice Fly\u2019s Invoice Maker<\/a> \u2014 Free, fast, and built for small business owners like you.<\/p>\n\n<p>\u00a0<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-11ad3e3 e-flex e-con-boxed e-con e-parent\" data-id=\"11ad3e3\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-80af4a9 elementor-widget elementor-widget-heading\" data-id=\"80af4a9\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs About Small Business Insurance<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-df2f710 e-flex e-con-boxed e-con e-parent\" data-id=\"df2f710\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2272dc1 elementor-widget__width-initial elementor-widget elementor-widget-elementskit-accordion\" data-id=\"2272dc1\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-69d0fea78ead7\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-2272dc1\">\n                        <a href=\"#collapse-8065b3c69d0fea78ead7\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-8065b3c69d0fea78ead7\" aria-expanded=\"true\" aria-controls=\"Collapse-8065b3c69d0fea78ead7\">\n                            \n                            <span class=\"ekit-accordion-title\">1. Do you need insurance to start a small business?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-8065b3c69d0fea78ead7\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-2272dc1\" data-parent=\"#accordion-69d0fea78ead7\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Not always. Some policies are optional unless required by law, industry, or clients. But most small businesses benefit from having coverage from day one.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-2272dc1\">\n                        <a href=\"#collapse-84be38469d0fea78ead7\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-84be38469d0fea78ead7\" aria-expanded=\"true\" aria-controls=\"Collapse-84be38469d0fea78ead7\">\n                            \n                            <span class=\"ekit-accordion-title\">2. What happens if a small business doesn\u2019t have insurance?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-84be38469d0fea78ead7\" class=\" show collapse\" aria-labelledby=\"primaryHeading-1-2272dc1\" data-parent=\"#accordion-69d0fea78ead7\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">You risk being sued or held liable for claims. A single accident, data breach, or contract issue can shut down your operations.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-2272dc1\">\n                        <a href=\"#collapse-2fd8f7569d0fea78ead7\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-2fd8f7569d0fea78ead7\" aria-expanded=\"true\" aria-controls=\"Collapse-2fd8f7569d0fea78ead7\">\n                            \n                            <span class=\"ekit-accordion-title\">3. Do I need insurance with an LLC?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-2fd8f7569d0fea78ead7\" class=\" show collapse\" aria-labelledby=\"primaryHeading-2-2272dc1\" data-parent=\"#accordion-69d0fea78ead7\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Yes. While an LLC separates personal and business assets, it doesn\u2019t protect the business from liability. You'll still need insurance to cover claims.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-2272dc1\">\n                        <a href=\"#collapse-3dfd31269d0fea78ead7\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-3dfd31269d0fea78ead7\" aria-expanded=\"true\" aria-controls=\"Collapse-3dfd31269d0fea78ead7\">\n                            \n                            <span class=\"ekit-accordion-title\">4. Is it illegal to do business without insurance?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-3dfd31269d0fea78ead7\" class=\" show collapse\" aria-labelledby=\"primaryHeading-3-2272dc1\" data-parent=\"#accordion-69d0fea78ead7\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Varies by state. Most require workers' comp or commercial auto if applicable. Always check local laws and consult an insurance agent.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-4-2272dc1\">\n                        <a href=\"#collapse-7e8e20d69d0fea78ead7\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-7e8e20d69d0fea78ead7\" aria-expanded=\"true\" aria-controls=\"Collapse-7e8e20d69d0fea78ead7\">\n                            \n                            <span class=\"ekit-accordion-title\">5. How much is LLC insurance?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-7e8e20d69d0fea78ead7\" class=\" show collapse\" aria-labelledby=\"primaryHeading-4-2272dc1\" data-parent=\"#accordion-69d0fea78ead7\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Costs depend on your industry and policy type. A basic general liability policy starts around $400\/year, while BOPs average $1,000\u20132,000.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-5-2272dc1\">\n                        <a href=\"#collapse-83b52ea69d0fea78ead7\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-83b52ea69d0fea78ead7\" aria-expanded=\"true\" aria-controls=\"Collapse-83b52ea69d0fea78ead7\">\n                            \n                            <span class=\"ekit-accordion-title\">6. What business does not require insurance?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-83b52ea69d0fea78ead7\" class=\" show collapse\" aria-labelledby=\"primaryHeading-5-2272dc1\" data-parent=\"#accordion-69d0fea78ead7\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Very small operations without public interaction may not be legally required to have coverage, but going uninsured still exposes you to risk.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. 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The right policy will help protect your bank account and [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":70827,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[158,156],"tags":[],"ppma_author":[101],"class_list":["post-70621","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-financial-management","category-manage-your-business","author-ellie-mckenna"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Small Business Insurance in the US: 2025 Guide | Invoice Fly<\/title>\n<meta name=\"description\" content=\"Here&#039;s how to get bonded and insured for a small business\u200b including types of insurance for a small business\u200b, costs, and coverage for 2025.\" \/>\n<meta name=\"robots\" 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Based in Barcelona and hailing from Ireland, Ellie specializes in transforming complex ideas into clear, engaging, and results-driven content. Her work spans industries like lifestyle, finance, travel, and technology, with a portfolio featured in prestigious publications such as TimeOut, The Mirror, and The Telegraph. With a BSc in Business Advertising and an MSc in Digital Marketing, Communications, and Leadership, Ellie blends creativity with strategic insight to deliver content that resonates with audiences and drives conversions. Known for her quick wit and outside-the-box thinking, she\u2019s trusted by clients like Pfizer, Giorgio Armani, LVMH, and Vistaprint for her ability to make the content creation process seamless and impactful. When not writing, Ellie can be found exploring craft shops, diving into a new hobby, or reading the latest Dolly Alderton novel. Qualifications Master of Science in Digital Marketing, Communications, and Leadership, University of Ulster, UK (Graduated 2019) Bachelor of Science in Business Advertising, University College Dublin, Ireland (Graduated 2018) Professional Development: SEO Copywriting Certification (2022) Voice-Over and Animation Scriptwriting Workshop (2021) Google Ads and Analytics Training (2020) Areas of Specialization Content Writing: Long-form blog posts, articles, and press releases optimized for SEO and engagement. Copywriting: Persuasive website copy, email campaigns, social media content, and PR materials that convert. Voice-Over &amp; Technical Animation Scripts: Polished scripts for video content, including explainer videos and branded series (for example: Armani\u2019s visual search videos). SEO Content Strategy: Crafting keyword-driven content to boost search rankings and backlinks. Brand Messaging: Developing authentic, human-centered brand voices for startups and global companies. Content Marketing: Creating campaigns that secure coverage in high-profile outlets like TimeOut and The Telegraph. Professional Experience Copywriter | Vistaprint, Barcelona, Spain (Apr. 2024 \u2013 Present) Create copy for email campaigns, blog posts, PR, social media, and marketing experiences (MX) for a global printing and marketing brand. Collaborate with design and marketing teams to develop cohesive, conversion-focused content. Optimize content for SEO, contributing to increased user engagement and click-through rates. Voice-Over and Technical Animation Script Copywriter | Propulse Video (TransPerfect), Barcelona, Spain (Jan. 2022 \u2013 Present) Write concise, engaging scripts for branded video series, including a three-part visual search video for Giorgio Armani. Ensure scripts align with client tone and objectives, delivering luxurious yet accessible messaging. Contribute to creative development, from narrative planning to post-production feedback. Freelance Copywriter | EMCK Creative Copywriting, Remote (Jan. 2022 \u2013 Present) Provide copywriting and content services for global clients, including Pfizer, LVMH, Samsung, and M\u00e9decins Sans Fronti\u00e8res. Specialize in voice-over scripts, SEO blogs, and brand messaging for women-led and women-focused brands. Secure backlinks and coverage in publications like TimeOut, The Mirror, and The Telegraph through strategic content marketing. Communication and Engagement Officer | Department for Communities, Belfast, UK (Nov. 2023 \u2013 Apr. 2024) Developed communication strategies and content for community engagement initiatives. Produced internal and external communications, including reports and public-facing materials. Content Marketing Executive | Minty Digital, Barcelona, Spain (Jan. 2023 \u2013 Nov. 2023) Created long-form SEO content for lifestyle, finance, and travel sectors, securing backlinks in global publications. Managed content calendars and collaborated with clients to align content with marketing goals. Utilized Google Analytics to optimize content performance, increasing organic traffic by 20% for key campaigns. Marketing and Communication Officer | Northern Ireland Civil Service (DAERA NI), Belfast, UK (Dec. 2020 \u2013 Jan. 2023) Produced marketing materials and communications for agricultural and environmental programs. Led content creation for digital and print campaigns, enhancing public awareness and engagement. Affiliate Marketing and Content Executive | Westwood One, Greater New York City Area, USA (Oct. 2018 \u2013 Sep. 2019) Developed affiliate marketing content and campaigns for a leading media company. Wrote blog posts, emails, and social media content to drive affiliate conversions. Previous Achievements Secured backlinks and coverage in TimeOut, The Mirror, and The Telegraph for lifestyle, finance, and travel content at Minty Digital. Wrote a three-part voice-over script series for Giorgio Armani\u2019s visual search functionality, praised for its luxurious tone and clarity. Increased organic traffic by 20% for Minty Digital\u2019s content campaigns through SEO optimization (2023). Published content for Vistaprint that improved email campaign click-through rates by 15% (2024). Recognized by B\u00e9im Digital\u2019s CEO for delivering \u201cremarkable\u201d content that drove tangible results. References Eamon Corcoran, CEO, B\u00e9im Digital: \u201cEllie\u2019s ability to turn ideas into compelling copy is nothing short of remarkable. Her content resonates and drives results.\u201d Available Upon Request: Additional references from clients like Propulse Video and Vistaprint. Contact For collaboration inquiries or to discuss your project, reach out to Ellie at emckcreativesolutions@gmail.com or connect via LinkedIn. 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Afincada en Barcelona y procedente de Irlanda, Ellie est\u00e1 especializada en transformar ideas complejas en contenidos claros, atractivos y orientados a resultados. Su trabajo abarca sectores como el estilo de vida, las finanzas, los viajes y la tecnolog\u00eda, y ha aparecido en prestigiosas publicaciones como TimeOut, The Mirror y The Telegraph. Licenciada en Publicidad Empresarial y con un m\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo, Ellie combina la creatividad con la visi\u00f3n estrat\u00e9gica para ofrecer contenidos que resuenen entre el p\u00fablico y generen conversiones. Conocida por su ingenio y su pensamiento creativo, clientes como Pfizer, Giorgio Armani, LVMH y Vistaprint conf\u00edan en ella por su capacidad para hacer que el proceso de creaci\u00f3n de contenidos sea fluido e impactante. Cuando no est\u00e1 escribiendo, a Ellie se la puede encontrar explorando tiendas de artesan\u00eda, sumergi\u00e9ndose en un nuevo hobby o leyendo la \u00faltima novela de Dolly Alderton. Cualificaciones M\u00e1ster en Marketing Digital, Comunicaciones y Liderazgo, Universidad de Ulster, Reino Unido (Graduada en 2019) Licenciatura en Publicidad Empresarial, University College Dublin, Irlanda (Graduada en 2018) Desarrollo profesional: Certificaci\u00f3n de redacci\u00f3n publicitaria SEO (2022) Taller de escritura de guiones de voz en off y animaci\u00f3n (2021) Formaci\u00f3n en Google Ads y Analytics (2020) \u00c1reas de especializaci\u00f3n Redacci\u00f3n de contenidos: Entradas de blog de formato largo, art\u00edculos y comunicados de prensa optimizados para SEO y compromiso. Redacci\u00f3n publicitaria: Textos persuasivos para sitios web, campa\u00f1as de correo electr\u00f3nico, contenidos para redes sociales y materiales de relaciones p\u00fablicas que conviertan. Guiones de doblaje y animaci\u00f3n t\u00e9cnica: Guiones pulidos para contenidos de v\u00eddeo, incluidos v\u00eddeos explicativos y series de marca (por ejemplo: los v\u00eddeos de b\u00fasqueda visual de Armani). Estrategia de contenidos SEO: Creaci\u00f3n de contenidos basados en palabras clave para mejorar las clasificaciones de b\u00fasqueda y los v\u00ednculos de retroceso. Mensajes de marca: Desarrollo de voces de marca aut\u00e9nticas y centradas en el ser humano para startups y empresas globales. Marketing de contenidos: Creaci\u00f3n de campa\u00f1as que garantizan la cobertura en medios de alto perfil como TimeOut y The Telegraph. Experiencia profesional Redactor | Vistaprint, Barcelona, Espa\u00f1a (Abr. 2024 - Presente) Crear textos para campa\u00f1as de correo electr\u00f3nico, entradas de blog, relaciones p\u00fablicas, redes sociales y experiencias de marketing (MX) para una marca global de impresi\u00f3n y marketing. Colaborar con los equipos de dise\u00f1o y marketing para desarrollar contenido cohesivo y enfocado a la conversi\u00f3n. Optimizar el contenido para SEO, contribuyendo a aumentar la participaci\u00f3n del usuario y las tasas de clics. Voice-Over and Technical Animation Script Copywriter | Propulse Video (TransPerfect), Barcelona, Espa\u00f1a (Ene. 2022 - Presente) Escribir guiones concisos y atractivos para series de v\u00eddeo de marca, incluyendo un v\u00eddeo de b\u00fasqueda visual de tres partes para Giorgio Armani. Garantizar que los guiones se alineen con el tono y los objetivos del cliente, transmitiendo mensajes lujosos pero accesibles. Contribuir al desarrollo creativo, desde la planificaci\u00f3n narrativa hasta los comentarios posteriores a la producci\u00f3n. Freelance Copywriter | EMCK Creative Copywriting, Remote (Jan. 2022 - Present) Proporcionar servicios de redacci\u00f3n y contenido para clientes globales, incluyendo Pfizer, LVMH, Samsung, y M\u00e9decins Sans Fronti\u00e8res. Especializada en guiones de voz en off, blogs SEO y mensajes de marca para marcas lideradas por mujeres y centradas en mujeres. Conseguir backlinks y cobertura en publicaciones como TimeOut, The Mirror y The Telegraph mediante marketing de contenidos estrat\u00e9gico. Communication and Engagement Officer | Department for Communities, Belfast, UK (Nov. 2023 - Abr. 2024) Desarroll\u00f3 estrategias de comunicaci\u00f3n y contenidos para iniciativas de compromiso con la comunidad. Producci\u00f3n de comunicaciones internas y externas, incluyendo informes y materiales de cara al p\u00fablico. Ejecutivo de Marketing de Contenidos | Minty Digital, Barcelona, Espa\u00f1a (Ene. 2023 - Nov. 2023) Creaci\u00f3n de contenidos SEO de largo formato para los sectores de estilo de vida, finanzas y viajes, asegurando backlinks en publicaciones globales. Gestion\u00e9 calendarios de contenido y colabor\u00e9 con los clientes para alinear el contenido con los objetivos de marketing. Utilic\u00e9 Google Analytics para optimizar el rendimiento de los contenidos, aumentando el tr\u00e1fico org\u00e1nico en 20% para campa\u00f1as clave. Marketing and Communication Officer | Northern Ireland Civil Service (DAERA NI), Belfast, UK (dic. 2020 - ene. 2023) Produjo materiales de marketing y comunicaciones para programas agr\u00edcolas y medioambientales. Dirig\u00ed la creaci\u00f3n de contenidos para campa\u00f1as digitales e impresas, mejorando la concienciaci\u00f3n y el compromiso del p\u00fablico. Affiliate Marketing and Content Executive | Westwood One, Greater New York City Area, USA (Oct. 2018 - Sep. 2019) Desarroll\u00f3 contenidos y campa\u00f1as de marketing de afiliaci\u00f3n para una empresa l\u00edder en medios de comunicaci\u00f3n. Escribi\u00f3 publicaciones de blog, correos electr\u00f3nicos y contenido de redes sociales para impulsar las conversiones de afiliados. Logros anteriores Asegur\u00f3 backlinks y cobertura en TimeOut, The Mirror y The Telegraph para contenido de estilo de vida, finanzas y viajes en Minty Digital. Escribi\u00f3 una serie de guiones de voz en off de tres partes para la funcionalidad de b\u00fasqueda visual de Giorgio Armani, elogiada por su tono lujoso y su claridad. Aument\u00f3 el tr\u00e1fico org\u00e1nico en 20% para las campa\u00f1as de contenidos de Minty Digital mediante la optimizaci\u00f3n SEO (2023). Publicaci\u00f3n de contenidos para Vistaprint que mejoraron las tasas de clics de las campa\u00f1as de correo electr\u00f3nico en 15% (2024). Reconocido por el director general de B\u00e9im Digital por ofrecer un contenido \u201cextraordinario\u201d que gener\u00f3 resultados tangibles. Referencias Eamon Corcoran, CEO de B\u00e9im Digital: \u201cLa capacidad de Ellie para convertir ideas en textos convincentes es extraordinaria. Su contenido resuena y genera resultados\u201d. Disponible a petici\u00f3n: Referencias adicionales de clientes como Propulse Video y Vistaprint. Contacto Para consultas sobre colaboraci\u00f3n o para hablar de tu proyecto, ponte en contacto con Ellie en emckcreativesolutions@gmail.com o a trav\u00e9s de LinkedIn. Visita elliemckenna.com para explorar su portafolio y servicios.","sameAs":["http:\/\/elliemckenna.com","https:\/\/www.linkedin.com\/in\/ellie-mckenna\/"],"gender":"female","award":["Eamon Corcoran","CEO","B\u00e9im Digital: \u201cEllie\u2019s ability to turn ideas into compelling copy is nothing short of remarkable. Her content resonates and drives results.\u201d Available Upon Request: Additional references from clients like Propulse Video and Vistaprint"],"knowsAbout":["Invoicing","SaaS","Mobile Apps","Accounting","Home Service Industry. Content Writing: Long-form blog posts","articles","and press releases optimized for SEO and engagement. Copywriting: Persuasive website copy","email campaigns","social media content","and PR materials that convert. Voice-Over & Technical Animation Scripts: Polished scripts for video content","including explainer videos and branded series (e.g.","Armani\u2019s visual search videos). SEO Content Strategy: Crafting keyword-driven content to boost search rankings and backlinks. Brand Messaging: Developing authentic","human-centered brand voices for startups and global companies. Content Marketing: Creating campaigns that secure coverage in high-profile outlets like TimeOut and The Telegraph."],"knowsLanguage":["English","Spanish"],"jobTitle":"Copywriter","worksFor":"Copywriter & Content Strategist","url":"https:\/\/invoicefly.com\/es\/academy\/author\/ellie-mckenna\/"}]}},"authors":[{"term_id":101,"user_id":6,"is_guest":0,"slug":"ellie-mckenna","display_name":"Ellie McKenna","avatar_url":{"url":"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/12\/1713359745033.jpg","url2x":"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/12\/1713359745033.jpg"},"author_category":"1","first_name":"Ellie","last_name":"McKenna","user_url":"http:\/\/elliemckenna.com","job_title":"Freelance Copywriter and Content Writer; Copywriter at Vistaprint","description":"<h3>Ellie McKenna - Perfil del autor<\/h3>\r\n<p><strong>Nombre<\/strong>: Ellie McKenna\r\n<strong>Correo electr\u00f3nico<\/strong>: emckcreativesolutions@gmail.com\r\n<strong>LinkedIn<\/strong>: linkedin.com\/in\/ellie-mckenna\r\n<strong>Estatuto profesional<\/strong>: Redactora aut\u00f3noma y redactora de contenidos; redactora en Vistaprint\r\n<strong>Ubicaci\u00f3n<\/strong>: Barcelona, Espa\u00f1a (Procedente de Irlanda - Mercado EUA)<\/p>\r\n\r\n<h3>Acerca de Ellie McKenna<\/h3>\r\n<p>Ellie McKenna es una din\u00e1mica redactora y estratega de contenidos con m\u00e1s de cinco a\u00f1os de experiencia en la creaci\u00f3n de narrativas convincentes para marcas globales, agencias y equipos internos. Con sede en Barcelona y procedente de Irlanda, Ellie est\u00e1 especializada en transformar ideas complejas en contenidos claros, atractivos y orientados a resultados. Su trabajo abarca sectores como el estilo de vida, las finanzas, los viajes y la tecnolog\u00eda, y ha aparecido en prestigiosas publicaciones como <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em>.<\/p>\r\n<p>Con un <strong>Licenciatura en Publicidad Empresarial<\/strong> y un <strong>M\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo<\/strong>, Ellie combina la creatividad con la visi\u00f3n estrat\u00e9gica para ofrecer contenidos que resuenen en el p\u00fablico y generen conversiones. Conocida por su ingenio r\u00e1pido y su pensamiento creativo, clientes como Pfizer, Giorgio Armani, LVMH y Vistaprint conf\u00edan en ella por su capacidad para hacer que el proceso de creaci\u00f3n de contenidos sea fluido e impactante. Cuando no est\u00e1 escribiendo, a Ellie se la puede encontrar explorando tiendas de artesan\u00eda, sumergi\u00e9ndose en un nuevo hobby o leyendo la \u00faltima novela de Dolly Alderton.<\/p>\r\n\r\n<h3>Cualificaciones<\/h3>\r\n<p><strong>M\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo<\/strong>, Universidad de Ulster, Reino Unido (Graduado en 2019)<\/p>\r\n<p dir=\"ltr\"><strong>Licenciatura en Publicidad Empresarial<\/strong>, University College Dublin, Irlanda (Graduado en 2018)<\/p>\r\n<p><strong>Desarrollo profesional<\/strong>:<\/p>\r\n<p>Certificaci\u00f3n SEO Copywriting (2022)<\/p>\r\n<p>Taller de redacci\u00f3n de guiones de doblaje y animaci\u00f3n (2021)<\/p>\r\n<p>Formaci\u00f3n en Google Ads y Analytics (2020)<\/p>\r\n\r\n<h3>\u00c1reas de especializaci\u00f3n<\/h3>\r\n<p><strong>Redacci\u00f3n de contenidos<\/strong>: Entradas de blog, art\u00edculos y comunicados de prensa de formato largo optimizados para SEO y captaci\u00f3n.<\/p>\r\n<p><strong>Redacci\u00f3n publicitaria<\/strong>: Textos persuasivos para sitios web, campa\u00f1as de correo electr\u00f3nico, contenidos para redes sociales y materiales de relaciones p\u00fablicas que conviertan.<\/p>\r\n<p><strong>Guiones de doblaje y animaci\u00f3n t\u00e9cnica<\/strong>: Guiones pulidos para contenidos de v\u00eddeo, incluidos v\u00eddeos explicativos y series de marca (por ejemplo: v\u00eddeos de b\u00fasqueda visual de Armani).<\/p>\r\n<p><strong>Estrategia de contenidos SEO<\/strong>: Creaci\u00f3n de contenidos basados en palabras clave para mejorar el posicionamiento y los v\u00ednculos de retroceso.<\/p>\r\n<p><strong>Mensajes de marca<\/strong>: Desarrollo de voces de marca aut\u00e9nticas y centradas en el ser humano para startups y empresas globales.<\/p>\r\n<p><strong>Marketing de contenidos<\/strong>: Crear campa\u00f1as que garanticen la cobertura en medios de gran visibilidad como <em>TimeOut<\/em> y <em>El tel\u00e9grafo<\/em>.<\/p>\r\n\r\n<h3>Experiencia profesional<\/h3>\r\n<h4>Redactora | Vistaprint, Barcelona, Espa\u00f1a (Abr. 2024 - Presente)<\/h4>\r\n<p dir=\"ltr\">Crear textos para campa\u00f1as de correo electr\u00f3nico, entradas de blog, relaciones p\u00fablicas, redes sociales y experiencias de marketing (MX) para una marca global de impresi\u00f3n y marketing.<\/p>\r\n<p>Colaborar con los equipos de dise\u00f1o y marketing para desarrollar contenidos coherentes y centrados en la conversi\u00f3n.<\/p>\r\n<p>Optimizar el contenido para SEO, contribuyendo a aumentar la participaci\u00f3n de los usuarios y las tasas de clics.<\/p>\r\n\r\n<h4>Locutora y guionista t\u00e9cnica de animaci\u00f3n | Propulse Video (TransPerfect), Barcelona, Espa\u00f1a (Ene. 2022 - Presente)<\/h4>\r\n<p>Escribir guiones concisos y atractivos para series de v\u00eddeo de marca, incluido un v\u00eddeo de b\u00fasqueda visual de tres partes para Giorgio Armani.<\/p>\r\n<p>Garantizar que los guiones se ajusten al tono y los objetivos del cliente, transmitiendo mensajes lujosos pero accesibles.<\/p>\r\n<p>Contribuir al desarrollo creativo, desde la planificaci\u00f3n narrativa hasta los comentarios posteriores a la producci\u00f3n.<\/p>\r\n\r\n<h4>Copywriter Freelance | EMCK Creative Copywriting, Remoto (Ene. 2022 - Presente)<\/h4>\r\n<p>Prestar servicios de redacci\u00f3n y contenidos para clientes de todo el mundo, como Pfizer, LVMH, Samsung y M\u00e9dicos sin Fronteras.<\/p>\r\n<p>Especializada en guiones de voz en off, blogs SEO y mensajes de marca para marcas dirigidas por mujeres y centradas en mujeres.<\/p>\r\n<p>Conseguir backlinks y cobertura en publicaciones como <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em> a trav\u00e9s del marketing de contenidos estrat\u00e9gico.<\/p>\r\n\r\n<h4>Responsable de Comunicaci\u00f3n y Participaci\u00f3n | Department for Communities, Belfast, Reino Unido (nov. 2023 - abr. 2024)<\/h4>\r\n<p>Desarrollo de estrategias de comunicaci\u00f3n y contenidos para iniciativas de participaci\u00f3n comunitaria.<\/p>\r\n<p>Elaboraci\u00f3n de comunicaciones internas y externas, incluidos informes y material de cara al p\u00fablico.<\/p>\r\n\r\n<h4>Ejecutivo de Marketing de Contenidos | Minty Digital, Barcelona, Espa\u00f1a (Ene. 2023 - Nov. 2023)<\/h4>\r\n<p>Creaci\u00f3n de contenidos SEO de formato largo para los sectores de estilo de vida, finanzas y viajes, asegurando backlinks en publicaciones mundiales.<\/p>\r\n<p>Gesti\u00f3n de calendarios de contenidos y colaboraci\u00f3n con los clientes para alinear los contenidos con los objetivos de marketing.<\/p>\r\n<p>Utilizaci\u00f3n de Google Analytics para optimizar el rendimiento de los contenidos, aumentando el tr\u00e1fico org\u00e1nico en 20% para campa\u00f1as clave.<\/p>\r\n\r\n<h4>Responsable de Marketing y Comunicaci\u00f3n | Northern Ireland Civil Service (DAERA NI), Belfast, Reino Unido (dic. 2020 - ene. 2023)<\/h4>\r\n<p>Elaboraci\u00f3n de materiales de marketing y comunicaciones para programas agr\u00edcolas y medioambientales.<\/p>\r\n<p>Dirigi\u00f3 la creaci\u00f3n de contenidos para campa\u00f1as digitales e impresas, mejorando la concienciaci\u00f3n y el compromiso del p\u00fablico.<\/p>\r\n\r\n<h4>Ejecutivo de marketing de afiliaci\u00f3n y contenidos | Westwood One, \u00e1rea metropolitana de Nueva York, Estados Unidos (oct. 2018 - sep. 2019)<\/h4>\r\n<p>Desarrollo de contenidos y campa\u00f1as de marketing de afiliaci\u00f3n para una importante empresa de medios de comunicaci\u00f3n.<\/p>\r\n<p>Redacci\u00f3n de entradas de blog, correos electr\u00f3nicos y contenidos para redes sociales con el fin de impulsar las conversiones de los afiliados.<\/p>\r\n\r\n<h3>Logros anteriores<\/h3>\r\n<p>Backlinks asegurados y cobertura en <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em> para contenidos de estilo de vida, finanzas y viajes en Minty Digital.<\/p>\r\n<p>Escribi\u00f3 una serie de guiones de voz en off en tres partes para la funcionalidad de b\u00fasqueda visual de Giorgio Armani, elogiada por su tono lujoso y su claridad.<\/p>\r\n<p>Aumento del tr\u00e1fico org\u00e1nico en 20% para las campa\u00f1as de contenidos de Minty Digital gracias a la optimizaci\u00f3n SEO (2023).<\/p>\r\n<p>Contenido publicado para Vistaprint que mejor\u00f3 el porcentaje de clics en las campa\u00f1as de correo electr\u00f3nico en un 15% (2024).<\/p>\r\n<p>Reconocido por el director general de B\u00e9im Digital por ofrecer contenidos \u201cextraordinarios\u201d que generaron resultados tangibles.<\/p>\r\n\r\n<h3>Referencias<\/h3>\r\n<p><strong>Eamon Corcoran<\/strong>, director general de B\u00e9im Digital: \u201cLa capacidad de Ellie para convertir ideas en textos convincentes es extraordinaria. Su contenido resuena y genera resultados\u201d.\u201d<\/p>\r\n<p><strong>Disponible previa petici\u00f3n<\/strong>: Referencias adicionales de clientes como Propulse Video y Vistaprint.<\/p>\r\n\r\n<h3>Contacto<\/h3>\r\n<p>Para consultas sobre colaboraci\u00f3n o para hablar de tu proyecto, ponte en contacto con Ellie en emckcreativesolutions@gmail.com o a trav\u00e9s de LinkedIn. Visita elliemckenna.com para explorar su portafolio y servicios.<\/p>"}],"_links":{"self":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/70621","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/comments?post=70621"}],"version-history":[{"count":1,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/70621\/revisions"}],"predecessor-version":[{"id":88853,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/70621\/revisions\/88853"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media\/70827"}],"wp:attachment":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media?parent=70621"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/categories?post=70621"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/tags?post=70621"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/ppma_author?post=70621"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}