{"id":77281,"date":"2025-08-29T11:02:33","date_gmt":"2025-08-29T10:02:33","guid":{"rendered":"https:\/\/invoicefly.com\/?p=77281"},"modified":"2026-02-13T11:27:48","modified_gmt":"2026-02-13T10:27:48","slug":"porcentaje-de-aumento-salarial","status":"publish","type":"post","link":"https:\/\/invoicefly.com\/es\/academy\/salary-increase-percentage\/","title":{"rendered":"C\u00f3mo calcular el porcentaje de aumento salarial: gu\u00eda completa"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"77281\" class=\"elementor elementor-77281\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f7e47c e-flex e-con-boxed e-con e-parent\" data-id=\"2f7e47c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1594ac02 elementor-widget elementor-widget-text-editor\" data-id=\"1594ac02\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p>Giving employees a raise is one of the most important financial decisions a business owner can make. But how do you calculate it fairly? Whether you&#8217;re managing a team or running a solo operation with hourly help, understanding how to work out salary increase percentage is essential for budgeting, retention, and team satisfaction.<\/p>\n\n<p>This guide walks you through the math, best practices, raise types, and communication strategies to help you reward fairly and sustainably.<\/p>\n\n<p>In this guide, we\u2019ll cover:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>What a salary increase percentage is and why it matters<\/li>\n\n<li>Key factors to consider when giving a raise<\/li>\n\n<li>How to determine fair raise percentages<\/li>\n\n<li>Industry averages and cost of living adjustments<\/li>\n\n<li>Flat-rate vs. percentage-based raises<\/li>\n\n<li>Step-by-step salary increase percentage formulas (including in Excel formula examples)<\/li>\n\n<li>Additional benefits to consider beyond salary<\/li>\n\n<li>How to communicate raises effectively<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"341\" class=\"wp-image-28042\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg\" alt=\"Download Invoice Fly Today!\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 id=\"h-what-is-a-salary-increase-percentage\" class=\"wp-block-heading\"><strong>What is a salary increase percentage?<\/strong><\/h2>\n\n<p>A salary increase percentage shows the percent change in pay an employee receives when their salary goes up. It\u2019s calculated by comparing the difference between the old and new salary against the original salary.<\/p>\n\n<p><strong>Formula:<\/strong> (New Salary \u2013 Old Salary) \u00f7 Old Salary \u00d7 100 = Salary Increase Percentage<\/p>\n\n<p>Example: If an employee\u2019s annual salary rises from $50,000 to $52,000: ($52,000 \u2013 $50,000) \u00f7 $50,000 \u00d7 100 = <strong>4% increase<\/strong><\/p>\n\n<p>According to <a href=\"https:\/\/www.adp.com\/resources\/articles-and-insights\/articles\/c\/calculate-percentage-raise.aspx\" target=\"_blank\" rel=\"noreferrer noopener\">ADP<\/a>, the average salary increase in the United States in 2024 was <strong>4.8%<\/strong>.<\/p>\n\n<h2 id=\"h-key-factors-for-a-salary-increase\" class=\"wp-block-heading\"><strong>Key factors for a salary increase<\/strong><\/h2>\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img decoding=\"async\" width=\"1000\" height=\"667\" class=\"wp-image-77289\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/hr-manager-employee-meeting.jpg\" alt=\"HR manager in discussion with an employee during a performance review, representing key factors behind salary raises.\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/hr-manager-employee-meeting.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/hr-manager-employee-meeting-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/hr-manager-employee-meeting-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/hr-manager-employee-meeting-710x474.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\n<figcaption class=\"wp-element-caption\">HR manager in discussion with an employee during a performance review, representing key factors behind salary raises.<\/figcaption>\n<\/figure>\n\n<p>When deciding raises, business owners and HR managers should consider:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Employee performance<\/strong>: Results from performance reviews, job descriptions, and measurable contributions to company goals. Consider whether the employee receives consistent positive feedback or exceeds expectations.<\/li>\n\n<li><strong>Cost of living adjustment (COLA)<\/strong>: To keep pay competitive with inflation and cost of living increases in your region. Many companies tie annual salary raises to a COLA percentage.<\/li>\n\n<li><strong>Market benchmarks<\/strong>: Salary calculators, salary negotiation data, and industry reports provide guidance on average salary ranges and ensure fairness.<\/li>\n\n<li><strong>Company financial plans<\/strong>: Whether gross pay increases align with budgets, revenue projections, and long term financial plans.<\/li>\n\n<li><strong>Retention goals<\/strong>: Salary hikes reduce turnover and support long term growth by rewarding loyalty and improving employee satisfaction.<\/li>\n\n<li><strong>Other benefits<\/strong>: Beyond dollar amount increases, consider health insurance, bonuses, or flexible work options as part of the overall compensation package.<\/li>\n<\/ul>\n\n<p>For more financial planning insights, check out our guide on <a href=\"https:\/\/invoicefly.com\/academy\/how-to-write-business-plan\/\" target=\"_blank\" rel=\"noreferrer noopener\">writing a winning business plan<\/a>.\u00a0\u00a0<\/p>\n\n<h2 id=\"h-how-to-calculate-a-raise\" class=\"wp-block-heading\"><strong>How to calculate a raise?<\/strong><\/h2>\n\n<p>The right salary hike percentage depends on:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Average raise percentage in your industry<\/strong>: According to <a href=\"https:\/\/www.patriotsoftware.com\/blog\/payroll\/how-calculate-employee-raise-percentage-salary\/\" target=\"_blank\" rel=\"noreferrer noopener\">Patriot Software<\/a>, typical raises are between 3\u20135%.<\/li>\n\n<li><strong>Role type<\/strong>: Hourly wage employees may receive raises based on hours worked, while annual salary employees often receive percentage adjustments.<\/li>\n\n<li><strong>Performance vs. tenure<\/strong>: High-performing employees may justify higher raises than tenure-based adjustments.<\/li>\n\n<li><strong>Business conditions<\/strong>: Financial stability, profit margins, and growth outlook.<\/li>\n<\/ul>\n\n<h2 id=\"h-how-much-should-a-pay-raise-percentage-be\" class=\"wp-block-heading\"><strong>How much should a pay raise percentage be?<\/strong><\/h2>\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img decoding=\"async\" width=\"1000\" height=\"665\" class=\"wp-image-77310\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/employee-using-calculator-charts.jpg\" alt=\"Person calculating salary increase using a calculator and reviewing financial charts on a desk.\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/employee-using-calculator-charts.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/employee-using-calculator-charts-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/employee-using-calculator-charts-768x511.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/employee-using-calculator-charts-710x472.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\n<figcaption class=\"wp-element-caption\">Person calculating salary increase using a calculator and reviewing financial charts on a desk.<\/figcaption>\n<\/figure>\n\n<p>\u00a0<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Standard raise<\/strong>: 3\u20135% \u2014 This is the most common range for annual salary raises, keeping pace with inflation and market averages.<\/li>\n\n<li><strong>Cost of living increase<\/strong>: 2\u20133% \u2014 Many employers add a COLA adjustment annually. According to the Bureau of Labor Statistics, inflation averaged around 3% in 2023, making this a fair benchmark.<\/li>\n\n<li><strong>Merit-based raises<\/strong>: 5\u201310% depending on employee performance \u2014 High performers who exceed goals may receive larger adjustments. For example, <a href=\"https:\/\/www.nelsonconnects.com\/learning-center\/blogs\/an-employers-guide-to-calculating-salary-increases-0\" target=\"_blank\" rel=\"noreferrer noopener\">Nelson Connects<\/a> suggests merit raises are key for retention.<\/li>\n\n<li><strong>Promotions<\/strong>: Often 10% or more \u2014 Promotions that come with new responsibilities typically warrant higher salary hikes.<\/li>\n<\/ul>\n\n<p>Business owners should balance competitiveness with sustainability to ensure raises don\u2019t strain budgets. For informational purposes only, employers are advised to review salary calculators and financial plans to confirm the dollar amount and percent change work for both the employee and company.<\/p>\n\n<h2 id=\"h-how-often-should-an-employee-get-a-salary-raise\" class=\"wp-block-heading\"><strong>How often should an employee get a salary raise?<\/strong><\/h2>\n\n<ul class=\"wp-block-list\">\n<li><strong>Annually<\/strong>: Most common, tied to performance reviews. For example, many companies align raises with the annual review cycle each January.<\/li>\n\n<li><strong>Every 2 years<\/strong>: For smaller businesses with tighter budgets, a biennial raise cycle can be more sustainable.<\/li>\n\n<li><strong>Ad hoc<\/strong>: Raises can also be given outside of the cycle for promotions, market adjustments, or to retain top performers during salary negotiations.<\/li>\n<\/ul>\n\n<p>Best practice: Review salaries yearly, even if not every employee receives a raise. According to <a href=\"https:\/\/www.shrm.org\/topics-tools\/news\/benefits-compensation\/can-pay-transparency-reduce-employee-turnover\" target=\"_blank\" rel=\"noreferrer noopener\">SHRM<\/a>, conducting annual reviews and salary discussions improves employee retention and provides transparency in pay rise practices.<\/p>\n\n<h2 id=\"h-when-is-the-best-time-to-give-a-salary-increase\" class=\"wp-block-heading\"><strong>When Is the Best Time to Give a Salary Increase?<\/strong><\/h2>\n\n<p>Timing matters just as much as the amount of the raise. Employers should align increases with moments that demonstrate both company strength and employee contribution. Common best times include:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>After annual performance reviews<\/strong>: Tie raises to measurable performance so employees clearly see the connection between effort and reward.<\/li>\n\n<li><strong>Following company profit growth or securing new contracts<\/strong>: Share success with employees when the business is thriving.<\/li>\n\n<li><strong>During salary negotiations when retaining key staff<\/strong>: If an employee receives another offer, a timely raise may help retain them.<\/li>\n\n<li><strong>To offset cost of living increases or inflation spikes<\/strong>: Adjust pay to keep up with rising living costs and maintain employee satisfaction.<\/li>\n\n<li><strong>At the end of major projects<\/strong>: Reward employees who went above and beyond on high-impact work.<\/li>\n\n<li><strong>During budgeting cycles<\/strong>: Many companies incorporate raises into annual financial planning for better control of gross pay and dollar amount adjustments.<\/li>\n<\/ul>\n\n<p>Explore more articles like:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/invoicefly.com\/academy\/calculate-cash-flow-formula\/\" target=\"_blank\" rel=\"noreferrer noopener\">What Is Cash Flow Formula and How to Calculate It?<\/a><\/li>\n\n<li><a href=\"https:\/\/invoicefly.com\/academy\/percentage-of-income-for-small-business-taxes\/\" target=\"_blank\" rel=\"noreferrer noopener\">What Percentage of Income Should Small Businesses Set Aside for Taxes?<\/a><\/li>\n\n<li><a href=\"https:\/\/invoicefly.com\/academy\/supplier-price-increase\/\" target=\"_blank\" rel=\"noreferrer noopener\">How To Respond To A Supplier Price Increase Letter?<\/a><\/li>\n<\/ul>\n\n<h2 id=\"h-flat-rate-increase-vs-percentage-raise\" class=\"wp-block-heading\"><strong>Flat rate increase vs. percentage raise<\/strong><\/h2>\n\n<p>Raises can be given as a flat dollar amount or as a percentage of base salary.<\/p>\n\n<h3 id=\"h-flat-rate-increase-examples\" class=\"wp-block-heading\"><strong>Flat rate increase examples<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>An employee receives a $1,500 increase to their $40,000 salary = New salary $41,500<\/li>\n\n<li>Hourly employee\u2019s wage rises from $18 to $19\/hour = $1 per hour raise<\/li>\n<\/ul>\n\n<h3 id=\"h-percentage-salary-increase-examples\" class=\"wp-block-heading\"><strong>Percentage salary increase examples<\/strong><\/h3>\n\n<ul class=\"wp-block-list\">\n<li>A 5% raise on $50,000 = $52,500<\/li>\n\n<li>A 10% raise on $60,000 = $66,000<\/li>\n<\/ul>\n\n<p><em>Flat Rate vs. Percentage Raise<\/em><\/p>\n\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>Type<\/strong><\/td>\n<td><strong>Example Old Salary<\/strong><\/td>\n<td><strong>Raise<\/strong><\/td>\n<td><strong>New Salary<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Flat Dollar<\/td>\n<td>$40,000<\/td>\n<td>+$1,500<\/td>\n<td>$41,500<\/td>\n<\/tr>\n<tr>\n<td>Percentage (5%)<\/td>\n<td>$50,000<\/td>\n<td>+$2,500 (5%)<\/td>\n<td>$52,500<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n<h2 id=\"h-how-to-calculate-salary-increase-percentage\" class=\"wp-block-heading\"><strong>How to calculate salary increase percentage<\/strong><\/h2>\n\n<p>Before diving into the math, it helps to understand why this calculation matters. Knowing the exact percentage change makes it easier to compare raises across employees, check against the average raise percentage in your industry, and ensure fairness in payroll decisions.<\/p>\n\n<h3 id=\"h-example-of-how-to-calculate-salary-increase-percentage\" class=\"wp-block-heading\"><strong>Example of how to calculate salary increase percentage<\/strong><\/h3>\n\n<ol class=\"wp-block-list\">\n<li>Find the difference between new and old salary.<\/li>\n\n<li>Divide that difference by the old salary.<\/li>\n\n<li>Multiply by 100 to get the percent change.<\/li>\n<\/ol>\n\n<p><strong>Example 1:<\/strong><strong><br \/><\/strong>Old Salary = $20\/hour, New Salary = $21\/hour<br \/>(21 \u2013 20) \u00f7 20 \u00d7 100 = <strong>5% raise<\/strong><\/p>\n\n<p><strong>Example 2 (annual):<\/strong><strong><br \/><\/strong>Old Salary = $55,000, New Salary = $58,300<br \/>(58,300 \u2013 55,000) \u00f7 55,000 \u00d7 100 = <strong>6% raise<\/strong><\/p>\n\n<p>\ud83d\udc49 Try our <a href=\"https:\/\/invoicefly.com\/free-resources\/free-calculators\/salary-calculator\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salary Paycheck Calculator<\/a> to test scenarios.<\/p>\n\n<p>You can also use Microsoft Excel:<br \/><strong>Formula in Excel:<\/strong> =(New Salary \u2013 Old Salary)\/Old Salary<\/p>\n\n<p>This formula can be added to any excel sheet or excel template for quick results.<\/p>\n\n<h2 id=\"h-other-work-benefits-to-consider-besides-salary-increase\" class=\"wp-block-heading\"><strong>Other work benefits to consider besides salary increase<\/strong><\/h2>\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" class=\"wp-image-77313\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/doctor-with-piggybank.jpg\" alt=\"Doctor placing coin into a piggy bank with a medical cross symbol, representing employee benefits beyond salary.\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/doctor-with-piggybank.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/doctor-with-piggybank-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/doctor-with-piggybank-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/doctor-with-piggybank-710x474.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\n<figcaption class=\"wp-element-caption\">Doctor placing coin into a piggy bank with a medical cross symbol, representing employee benefits beyond salary.<\/figcaption>\n<\/figure>\n\n<p>Sometimes offering alternative benefits can support retention while controlling costs. These perks can be just as valuable as a salary hike, and in some cases even more appealing to employees depending on their circumstances:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Health insurance<\/strong>: Providing comprehensive coverage or contributing to premiums can significantly increase employee satisfaction.<\/li>\n\n<li><strong>Retirement contributions<\/strong>: 401(k) matching or pension contributions give long term value beyond immediate pay.<\/li>\n\n<li><strong>Training and development programs<\/strong>: Investing in employee performance and career growth helps with retention.<\/li>\n\n<li><strong>Flexible schedules or remote work<\/strong>: Work-life balance benefits are increasingly in demand and can reduce turnover.<\/li>\n\n<li><strong>Bonuses or performance incentives<\/strong>: Linking rewards to results gives employees a clear reason to excel.<\/li>\n\n<li><strong>Wellness programs<\/strong>: Gym memberships, wellness stipends, or mental health support add to overall compensation.<\/li>\n\n<li><strong>Additional paid time off<\/strong>: Granting extra vacation days or personal leave can be highly valued by employees.<\/li>\n<\/ul>\n\n<p><a href=\"https:\/\/www.investopedia.com\/articles\/personal-finance\/090415\/salary-secrets-what-considered-big-raise.asp\" target=\"_blank\" rel=\"noreferrer noopener\">Investopedia<\/a> claims offering a strong benefits package is one of the most effective ways to retain top talent, even when salary raises are modest.<\/p>\n\n<h2 id=\"h-communicating-salary-increases\" class=\"wp-block-heading\"><strong>Communicating Salary Increases<\/strong><\/h2>\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"730\" class=\"wp-image-77315\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/business-professional-email-notification.jpg\" alt=\"Business professional at desk checking computer with email notification, symbolizing communication of salary increases.\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/business-professional-email-notification.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/business-professional-email-notification-300x219.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/business-professional-email-notification-768x561.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/08\/business-professional-email-notification-710x518.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/>\n<figcaption class=\"wp-element-caption\">Business professional at desk checking computer with email notification, symbolizing communication of salary increases.<\/figcaption>\n<\/figure>\n\n<p>How you communicate a raise is as important as the raise itself. A raise that isn\u2019t explained well can cause confusion or even frustration, while a clear conversation builds trust and reinforces employee value. According to <a href=\"https:\/\/www.shrm.org\/topics-tools\/news\/benefits-compensation\/can-pay-transparency-reduce-employee-turnover\" target=\"_blank\" rel=\"noreferrer noopener\">SHRM<\/a>, transparent communication around pay decisions is a key driver of employee engagement.<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Be clear and transparent about the math and percentage change, perhaps even showing the calculation in Excel or a raise calculator for context.<\/li>\n\n<li>Frame it within performance reviews and company goals so the employee sees how their work connects to the raise.<\/li>\n\n<li>Discuss long term career growth and financial plans, including future opportunities for promotions or bonuses.<\/li>\n\n<li>Provide the increase details in writing for clarity, whether as part of a salary letter, HR document, or official communication.<\/li>\n<\/ul>\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" class=\"wp-image-28043\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-1024x341.jpg\" alt=\"Try Invoice Fly for Free!\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n<h2 id=\"h-calculating-salary-increases-fairly\" class=\"wp-block-heading\"><strong>Calculating Salary Increases Fairly<\/strong><\/h2>\n\n<p>Understanding how to work out salary increase percentage helps business owners balance employee satisfaction with financial sustainability. By using clear formulas, Excel spreadsheets, and raise calculators, you can calculate fair increases, align with industry averages, and maintain long term growth.<\/p>\n\n<p>Need an invoicing solution for your small business?<a href=\"https:\/\/invoicefly.com\/product\/invoicing-software\/\" target=\"_blank\" rel=\"noreferrer noopener\"> Try Invoice Fly\u2019s Invoicing Software<\/a> \u2014 It\u2019s free!<\/p>\n\n<p>\u00a0<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-859c462 e-flex e-con-boxed e-con e-parent\" data-id=\"859c462\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9e5b635 elementor-widget elementor-widget-heading\" data-id=\"9e5b635\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs about How To Calculate Salary Increase Percentage<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ef3edf8 e-flex e-con-boxed e-con e-parent\" data-id=\"ef3edf8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-016671c elementor-widget__width-initial elementor-widget elementor-widget-elementskit-accordion\" data-id=\"016671c\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-69d111a96894e\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-016671c\">\n                        <a href=\"#collapse-8065b3c69d111a96894e\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-8065b3c69d111a96894e\" aria-expanded=\"true\" aria-controls=\"Collapse-8065b3c69d111a96894e\">\n                            \n                            <span class=\"ekit-accordion-title\">1. How to calculate a salary increase percentage?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-8065b3c69d111a96894e\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-016671c\" data-parent=\"#accordion-69d111a96894e\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Subtract old salary from new salary, divide by old salary, multiply by 100.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-016671c\">\n                        <a href=\"#collapse-84be38469d111a96894e\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-84be38469d111a96894e\" aria-expanded=\"true\" aria-controls=\"Collapse-84be38469d111a96894e\">\n                            \n                            <span class=\"ekit-accordion-title\">2. How do you calculate the percentage of increase?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-84be38469d111a96894e\" class=\" show collapse\" aria-labelledby=\"primaryHeading-1-016671c\" data-parent=\"#accordion-69d111a96894e\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Use the percent change formula: (New \u2013 Old) \u00f7 Old \u00d7 100.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-016671c\">\n                        <a href=\"#collapse-2fd8f7569d111a96894e\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-2fd8f7569d111a96894e\" aria-expanded=\"true\" aria-controls=\"Collapse-2fd8f7569d111a96894e\">\n                            \n                            <span class=\"ekit-accordion-title\">3. How do I calculate my 5% raise?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-2fd8f7569d111a96894e\" class=\" show collapse\" aria-labelledby=\"primaryHeading-2-016671c\" data-parent=\"#accordion-69d111a96894e\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Multiply your current salary by 1.05. Example: $40,000 \u00d7 1.05 = $42,000.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-016671c\">\n                        <a href=\"#collapse-3dfd31269d111a96894e\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-3dfd31269d111a96894e\" aria-expanded=\"true\" aria-controls=\"Collapse-3dfd31269d111a96894e\">\n                            \n                            <span class=\"ekit-accordion-title\">4. Is it okay to ask for a salary increase?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-3dfd31269d111a96894e\" class=\" show collapse\" aria-labelledby=\"primaryHeading-3-016671c\" data-parent=\"#accordion-69d111a96894e\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Yes\u2014especially during performance reviews or after taking on additional responsibilities.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-4-016671c\">\n                        <a href=\"#collapse-7e8e20d69d111a96894e\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-7e8e20d69d111a96894e\" aria-expanded=\"true\" aria-controls=\"Collapse-7e8e20d69d111a96894e\">\n                            \n                            <span class=\"ekit-accordion-title\">5. How long is too long to go without a raise?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-7e8e20d69d111a96894e\" class=\" show collapse\" aria-labelledby=\"primaryHeading-4-016671c\" data-parent=\"#accordion-69d111a96894e\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Most employees expect raises every 12\u201318 months. Longer than 2 years without a raise may impact retention.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. How to calculate a salary increase percentage?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">Subtract old salary from new salary, divide by old salary, multiply by 100.<\/span><\/p>\"}},{\"@type\":\"Question\",\"name\":\"2. How do you calculate the percentage of increase?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p><span style=\\\"font-weight: 400\\\">Use the percent change formula: (New \u2013 Old) \u00f7 Old \u00d7 100.<\/span><\/p>\"}},{\"@type\":\"Question\",\"name\":\"3. 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This guide [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":76948,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[160,156],"tags":[],"ppma_author":[101],"class_list":["post-77281","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-human-resources","category-manage-your-business","author-ellie-mckenna"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Salary Increase Percentage: How To Work It Out - 2025 Guide<\/title>\n<meta name=\"description\" content=\"Learn how to work out salary increase percentage. 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Based in Barcelona and hailing from Ireland, Ellie specializes in transforming complex ideas into clear, engaging, and results-driven content. Her work spans industries like lifestyle, finance, travel, and technology, with a portfolio featured in prestigious publications such as TimeOut, The Mirror, and The Telegraph. With a BSc in Business Advertising and an MSc in Digital Marketing, Communications, and Leadership, Ellie blends creativity with strategic insight to deliver content that resonates with audiences and drives conversions. Known for her quick wit and outside-the-box thinking, she\u2019s trusted by clients like Pfizer, Giorgio Armani, LVMH, and Vistaprint for her ability to make the content creation process seamless and impactful. When not writing, Ellie can be found exploring craft shops, diving into a new hobby, or reading the latest Dolly Alderton novel. Qualifications Master of Science in Digital Marketing, Communications, and Leadership, University of Ulster, UK (Graduated 2019) Bachelor of Science in Business Advertising, University College Dublin, Ireland (Graduated 2018) Professional Development: SEO Copywriting Certification (2022) Voice-Over and Animation Scriptwriting Workshop (2021) Google Ads and Analytics Training (2020) Areas of Specialization Content Writing: Long-form blog posts, articles, and press releases optimized for SEO and engagement. Copywriting: Persuasive website copy, email campaigns, social media content, and PR materials that convert. Voice-Over &amp; Technical Animation Scripts: Polished scripts for video content, including explainer videos and branded series (for example: Armani\u2019s visual search videos). SEO Content Strategy: Crafting keyword-driven content to boost search rankings and backlinks. Brand Messaging: Developing authentic, human-centered brand voices for startups and global companies. Content Marketing: Creating campaigns that secure coverage in high-profile outlets like TimeOut and The Telegraph. Professional Experience Copywriter | Vistaprint, Barcelona, Spain (Apr. 2024 \u2013 Present) Create copy for email campaigns, blog posts, PR, social media, and marketing experiences (MX) for a global printing and marketing brand. Collaborate with design and marketing teams to develop cohesive, conversion-focused content. Optimize content for SEO, contributing to increased user engagement and click-through rates. Voice-Over and Technical Animation Script Copywriter | Propulse Video (TransPerfect), Barcelona, Spain (Jan. 2022 \u2013 Present) Write concise, engaging scripts for branded video series, including a three-part visual search video for Giorgio Armani. Ensure scripts align with client tone and objectives, delivering luxurious yet accessible messaging. Contribute to creative development, from narrative planning to post-production feedback. Freelance Copywriter | EMCK Creative Copywriting, Remote (Jan. 2022 \u2013 Present) Provide copywriting and content services for global clients, including Pfizer, LVMH, Samsung, and M\u00e9decins Sans Fronti\u00e8res. Specialize in voice-over scripts, SEO blogs, and brand messaging for women-led and women-focused brands. Secure backlinks and coverage in publications like TimeOut, The Mirror, and The Telegraph through strategic content marketing. Communication and Engagement Officer | Department for Communities, Belfast, UK (Nov. 2023 \u2013 Apr. 2024) Developed communication strategies and content for community engagement initiatives. Produced internal and external communications, including reports and public-facing materials. Content Marketing Executive | Minty Digital, Barcelona, Spain (Jan. 2023 \u2013 Nov. 2023) Created long-form SEO content for lifestyle, finance, and travel sectors, securing backlinks in global publications. Managed content calendars and collaborated with clients to align content with marketing goals. Utilized Google Analytics to optimize content performance, increasing organic traffic by 20% for key campaigns. Marketing and Communication Officer | Northern Ireland Civil Service (DAERA NI), Belfast, UK (Dec. 2020 \u2013 Jan. 2023) Produced marketing materials and communications for agricultural and environmental programs. Led content creation for digital and print campaigns, enhancing public awareness and engagement. Affiliate Marketing and Content Executive | Westwood One, Greater New York City Area, USA (Oct. 2018 \u2013 Sep. 2019) Developed affiliate marketing content and campaigns for a leading media company. Wrote blog posts, emails, and social media content to drive affiliate conversions. Previous Achievements Secured backlinks and coverage in TimeOut, The Mirror, and The Telegraph for lifestyle, finance, and travel content at Minty Digital. Wrote a three-part voice-over script series for Giorgio Armani\u2019s visual search functionality, praised for its luxurious tone and clarity. Increased organic traffic by 20% for Minty Digital\u2019s content campaigns through SEO optimization (2023). Published content for Vistaprint that improved email campaign click-through rates by 15% (2024). Recognized by B\u00e9im Digital\u2019s CEO for delivering \u201cremarkable\u201d content that drove tangible results. References Eamon Corcoran, CEO, B\u00e9im Digital: \u201cEllie\u2019s ability to turn ideas into compelling copy is nothing short of remarkable. Her content resonates and drives results.\u201d Available Upon Request: Additional references from clients like Propulse Video and Vistaprint. Contact For collaboration inquiries or to discuss your project, reach out to Ellie at emckcreativesolutions@gmail.com or connect via LinkedIn. 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Afincada en Barcelona y procedente de Irlanda, Ellie est\u00e1 especializada en transformar ideas complejas en contenidos claros, atractivos y orientados a resultados. Su trabajo abarca sectores como el estilo de vida, las finanzas, los viajes y la tecnolog\u00eda, y ha aparecido en prestigiosas publicaciones como TimeOut, The Mirror y The Telegraph. Licenciada en Publicidad Empresarial y con un m\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo, Ellie combina la creatividad con la visi\u00f3n estrat\u00e9gica para ofrecer contenidos que resuenen entre el p\u00fablico y generen conversiones. Conocida por su ingenio y su pensamiento creativo, clientes como Pfizer, Giorgio Armani, LVMH y Vistaprint conf\u00edan en ella por su capacidad para hacer que el proceso de creaci\u00f3n de contenidos sea fluido e impactante. Cuando no est\u00e1 escribiendo, a Ellie se la puede encontrar explorando tiendas de artesan\u00eda, sumergi\u00e9ndose en un nuevo hobby o leyendo la \u00faltima novela de Dolly Alderton. Cualificaciones M\u00e1ster en Marketing Digital, Comunicaciones y Liderazgo, Universidad de Ulster, Reino Unido (Graduada en 2019) Licenciatura en Publicidad Empresarial, University College Dublin, Irlanda (Graduada en 2018) Desarrollo profesional: Certificaci\u00f3n de redacci\u00f3n publicitaria SEO (2022) Taller de escritura de guiones de voz en off y animaci\u00f3n (2021) Formaci\u00f3n en Google Ads y Analytics (2020) \u00c1reas de especializaci\u00f3n Redacci\u00f3n de contenidos: Entradas de blog de formato largo, art\u00edculos y comunicados de prensa optimizados para SEO y compromiso. Redacci\u00f3n publicitaria: Textos persuasivos para sitios web, campa\u00f1as de correo electr\u00f3nico, contenidos para redes sociales y materiales de relaciones p\u00fablicas que conviertan. Guiones de doblaje y animaci\u00f3n t\u00e9cnica: Guiones pulidos para contenidos de v\u00eddeo, incluidos v\u00eddeos explicativos y series de marca (por ejemplo: los v\u00eddeos de b\u00fasqueda visual de Armani). Estrategia de contenidos SEO: Creaci\u00f3n de contenidos basados en palabras clave para mejorar las clasificaciones de b\u00fasqueda y los v\u00ednculos de retroceso. Mensajes de marca: Desarrollo de voces de marca aut\u00e9nticas y centradas en el ser humano para startups y empresas globales. Marketing de contenidos: Creaci\u00f3n de campa\u00f1as que garantizan la cobertura en medios de alto perfil como TimeOut y The Telegraph. Experiencia profesional Redactor | Vistaprint, Barcelona, Espa\u00f1a (Abr. 2024 - Presente) Crear textos para campa\u00f1as de correo electr\u00f3nico, entradas de blog, relaciones p\u00fablicas, redes sociales y experiencias de marketing (MX) para una marca global de impresi\u00f3n y marketing. Colaborar con los equipos de dise\u00f1o y marketing para desarrollar contenido cohesivo y enfocado a la conversi\u00f3n. Optimizar el contenido para SEO, contribuyendo a aumentar la participaci\u00f3n del usuario y las tasas de clics. Voice-Over and Technical Animation Script Copywriter | Propulse Video (TransPerfect), Barcelona, Espa\u00f1a (Ene. 2022 - Presente) Escribir guiones concisos y atractivos para series de v\u00eddeo de marca, incluyendo un v\u00eddeo de b\u00fasqueda visual de tres partes para Giorgio Armani. Garantizar que los guiones se alineen con el tono y los objetivos del cliente, transmitiendo mensajes lujosos pero accesibles. Contribuir al desarrollo creativo, desde la planificaci\u00f3n narrativa hasta los comentarios posteriores a la producci\u00f3n. Freelance Copywriter | EMCK Creative Copywriting, Remote (Jan. 2022 - Present) Proporcionar servicios de redacci\u00f3n y contenido para clientes globales, incluyendo Pfizer, LVMH, Samsung, y M\u00e9decins Sans Fronti\u00e8res. Especializada en guiones de voz en off, blogs SEO y mensajes de marca para marcas lideradas por mujeres y centradas en mujeres. Conseguir backlinks y cobertura en publicaciones como TimeOut, The Mirror y The Telegraph mediante marketing de contenidos estrat\u00e9gico. Communication and Engagement Officer | Department for Communities, Belfast, UK (Nov. 2023 - Abr. 2024) Desarroll\u00f3 estrategias de comunicaci\u00f3n y contenidos para iniciativas de compromiso con la comunidad. Producci\u00f3n de comunicaciones internas y externas, incluyendo informes y materiales de cara al p\u00fablico. Ejecutivo de Marketing de Contenidos | Minty Digital, Barcelona, Espa\u00f1a (Ene. 2023 - Nov. 2023) Creaci\u00f3n de contenidos SEO de largo formato para los sectores de estilo de vida, finanzas y viajes, asegurando backlinks en publicaciones globales. Gestion\u00e9 calendarios de contenido y colabor\u00e9 con los clientes para alinear el contenido con los objetivos de marketing. Utilic\u00e9 Google Analytics para optimizar el rendimiento de los contenidos, aumentando el tr\u00e1fico org\u00e1nico en 20% para campa\u00f1as clave. Marketing and Communication Officer | Northern Ireland Civil Service (DAERA NI), Belfast, UK (dic. 2020 - ene. 2023) Produjo materiales de marketing y comunicaciones para programas agr\u00edcolas y medioambientales. Dirig\u00ed la creaci\u00f3n de contenidos para campa\u00f1as digitales e impresas, mejorando la concienciaci\u00f3n y el compromiso del p\u00fablico. Affiliate Marketing and Content Executive | Westwood One, Greater New York City Area, USA (Oct. 2018 - Sep. 2019) Desarroll\u00f3 contenidos y campa\u00f1as de marketing de afiliaci\u00f3n para una empresa l\u00edder en medios de comunicaci\u00f3n. Escribi\u00f3 publicaciones de blog, correos electr\u00f3nicos y contenido de redes sociales para impulsar las conversiones de afiliados. Logros anteriores Asegur\u00f3 backlinks y cobertura en TimeOut, The Mirror y The Telegraph para contenido de estilo de vida, finanzas y viajes en Minty Digital. Escribi\u00f3 una serie de guiones de voz en off de tres partes para la funcionalidad de b\u00fasqueda visual de Giorgio Armani, elogiada por su tono lujoso y su claridad. Aument\u00f3 el tr\u00e1fico org\u00e1nico en 20% para las campa\u00f1as de contenidos de Minty Digital mediante la optimizaci\u00f3n SEO (2023). Publicaci\u00f3n de contenidos para Vistaprint que mejoraron las tasas de clics de las campa\u00f1as de correo electr\u00f3nico en 15% (2024). Reconocido por el director general de B\u00e9im Digital por ofrecer un contenido \u201cextraordinario\u201d que gener\u00f3 resultados tangibles. Referencias Eamon Corcoran, CEO de B\u00e9im Digital: \u201cLa capacidad de Ellie para convertir ideas en textos convincentes es extraordinaria. Su contenido resuena y genera resultados\u201d. Disponible a petici\u00f3n: Referencias adicionales de clientes como Propulse Video y Vistaprint. Contacto Para consultas sobre colaboraci\u00f3n o para hablar de tu proyecto, ponte en contacto con Ellie en emckcreativesolutions@gmail.com o a trav\u00e9s de LinkedIn. Visita elliemckenna.com para explorar su portafolio y servicios.","sameAs":["http:\/\/elliemckenna.com","https:\/\/www.linkedin.com\/in\/ellie-mckenna\/"],"gender":"female","award":["Eamon Corcoran","CEO","B\u00e9im Digital: \u201cEllie\u2019s ability to turn ideas into compelling copy is nothing short of remarkable. Her content resonates and drives results.\u201d Available Upon Request: Additional references from clients like Propulse Video and Vistaprint"],"knowsAbout":["Invoicing","SaaS","Mobile Apps","Accounting","Home Service Industry. Content Writing: Long-form blog posts","articles","and press releases optimized for SEO and engagement. Copywriting: Persuasive website copy","email campaigns","social media content","and PR materials that convert. Voice-Over & Technical Animation Scripts: Polished scripts for video content","including explainer videos and branded series (e.g.","Armani\u2019s visual search videos). SEO Content Strategy: Crafting keyword-driven content to boost search rankings and backlinks. Brand Messaging: Developing authentic","human-centered brand voices for startups and global companies. Content Marketing: Creating campaigns that secure coverage in high-profile outlets like TimeOut and The Telegraph."],"knowsLanguage":["English","Spanish"],"jobTitle":"Copywriter","worksFor":"Copywriter & Content Strategist","url":"https:\/\/invoicefly.com\/es\/academy\/author\/ellie-mckenna\/"}]}},"authors":[{"term_id":101,"user_id":6,"is_guest":0,"slug":"ellie-mckenna","display_name":"Ellie McKenna","avatar_url":{"url":"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/12\/1713359745033.jpg","url2x":"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/12\/1713359745033.jpg"},"author_category":"1","first_name":"Ellie","last_name":"McKenna","user_url":"http:\/\/elliemckenna.com","job_title":"Freelance Copywriter and Content Writer; Copywriter at Vistaprint","description":"<h3>Ellie McKenna - Perfil del autor<\/h3>\r\n<p><strong>Nombre<\/strong>: Ellie McKenna\r\n<strong>Correo electr\u00f3nico<\/strong>: emckcreativesolutions@gmail.com\r\n<strong>LinkedIn<\/strong>: linkedin.com\/in\/ellie-mckenna\r\n<strong>Estatuto profesional<\/strong>: Redactora aut\u00f3noma y redactora de contenidos; redactora en Vistaprint\r\n<strong>Ubicaci\u00f3n<\/strong>: Barcelona, Espa\u00f1a (Procedente de Irlanda - Mercado EUA)<\/p>\r\n\r\n<h3>Acerca de Ellie McKenna<\/h3>\r\n<p>Ellie McKenna es una din\u00e1mica redactora y estratega de contenidos con m\u00e1s de cinco a\u00f1os de experiencia en la creaci\u00f3n de narrativas convincentes para marcas globales, agencias y equipos internos. Con sede en Barcelona y procedente de Irlanda, Ellie est\u00e1 especializada en transformar ideas complejas en contenidos claros, atractivos y orientados a resultados. Su trabajo abarca sectores como el estilo de vida, las finanzas, los viajes y la tecnolog\u00eda, y ha aparecido en prestigiosas publicaciones como <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em>.<\/p>\r\n<p>Con un <strong>Licenciatura en Publicidad Empresarial<\/strong> y un <strong>M\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo<\/strong>, Ellie combina la creatividad con la visi\u00f3n estrat\u00e9gica para ofrecer contenidos que resuenen en el p\u00fablico y generen conversiones. Conocida por su ingenio r\u00e1pido y su pensamiento creativo, clientes como Pfizer, Giorgio Armani, LVMH y Vistaprint conf\u00edan en ella por su capacidad para hacer que el proceso de creaci\u00f3n de contenidos sea fluido e impactante. Cuando no est\u00e1 escribiendo, a Ellie se la puede encontrar explorando tiendas de artesan\u00eda, sumergi\u00e9ndose en un nuevo hobby o leyendo la \u00faltima novela de Dolly Alderton.<\/p>\r\n\r\n<h3>Cualificaciones<\/h3>\r\n<p><strong>M\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo<\/strong>, Universidad de Ulster, Reino Unido (Graduado en 2019)<\/p>\r\n<p dir=\"ltr\"><strong>Licenciatura en Publicidad Empresarial<\/strong>, University College Dublin, Irlanda (Graduado en 2018)<\/p>\r\n<p><strong>Desarrollo profesional<\/strong>:<\/p>\r\n<p>Certificaci\u00f3n SEO Copywriting (2022)<\/p>\r\n<p>Taller de redacci\u00f3n de guiones de doblaje y animaci\u00f3n (2021)<\/p>\r\n<p>Formaci\u00f3n en Google Ads y Analytics (2020)<\/p>\r\n\r\n<h3>\u00c1reas de especializaci\u00f3n<\/h3>\r\n<p><strong>Redacci\u00f3n de contenidos<\/strong>: Entradas de blog, art\u00edculos y comunicados de prensa de formato largo optimizados para SEO y captaci\u00f3n.<\/p>\r\n<p><strong>Redacci\u00f3n publicitaria<\/strong>: Textos persuasivos para sitios web, campa\u00f1as de correo electr\u00f3nico, contenidos para redes sociales y materiales de relaciones p\u00fablicas que conviertan.<\/p>\r\n<p><strong>Guiones de doblaje y animaci\u00f3n t\u00e9cnica<\/strong>: Guiones pulidos para contenidos de v\u00eddeo, incluidos v\u00eddeos explicativos y series de marca (por ejemplo: v\u00eddeos de b\u00fasqueda visual de Armani).<\/p>\r\n<p><strong>Estrategia de contenidos SEO<\/strong>: Creaci\u00f3n de contenidos basados en palabras clave para mejorar el posicionamiento y los v\u00ednculos de retroceso.<\/p>\r\n<p><strong>Mensajes de marca<\/strong>: Desarrollo de voces de marca aut\u00e9nticas y centradas en el ser humano para startups y empresas globales.<\/p>\r\n<p><strong>Marketing de contenidos<\/strong>: Crear campa\u00f1as que garanticen la cobertura en medios de gran visibilidad como <em>TimeOut<\/em> y <em>El tel\u00e9grafo<\/em>.<\/p>\r\n\r\n<h3>Experiencia profesional<\/h3>\r\n<h4>Redactora | Vistaprint, Barcelona, Espa\u00f1a (Abr. 2024 - Presente)<\/h4>\r\n<p dir=\"ltr\">Crear textos para campa\u00f1as de correo electr\u00f3nico, entradas de blog, relaciones p\u00fablicas, redes sociales y experiencias de marketing (MX) para una marca global de impresi\u00f3n y marketing.<\/p>\r\n<p>Colaborar con los equipos de dise\u00f1o y marketing para desarrollar contenidos coherentes y centrados en la conversi\u00f3n.<\/p>\r\n<p>Optimizar el contenido para SEO, contribuyendo a aumentar la participaci\u00f3n de los usuarios y las tasas de clics.<\/p>\r\n\r\n<h4>Locutora y guionista t\u00e9cnica de animaci\u00f3n | Propulse Video (TransPerfect), Barcelona, Espa\u00f1a (Ene. 2022 - Presente)<\/h4>\r\n<p>Escribir guiones concisos y atractivos para series de v\u00eddeo de marca, incluido un v\u00eddeo de b\u00fasqueda visual de tres partes para Giorgio Armani.<\/p>\r\n<p>Garantizar que los guiones se ajusten al tono y los objetivos del cliente, transmitiendo mensajes lujosos pero accesibles.<\/p>\r\n<p>Contribuir al desarrollo creativo, desde la planificaci\u00f3n narrativa hasta los comentarios posteriores a la producci\u00f3n.<\/p>\r\n\r\n<h4>Copywriter Freelance | EMCK Creative Copywriting, Remoto (Ene. 2022 - Presente)<\/h4>\r\n<p>Prestar servicios de redacci\u00f3n y contenidos para clientes de todo el mundo, como Pfizer, LVMH, Samsung y M\u00e9dicos sin Fronteras.<\/p>\r\n<p>Especializada en guiones de voz en off, blogs SEO y mensajes de marca para marcas dirigidas por mujeres y centradas en mujeres.<\/p>\r\n<p>Conseguir backlinks y cobertura en publicaciones como <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em> a trav\u00e9s del marketing de contenidos estrat\u00e9gico.<\/p>\r\n\r\n<h4>Responsable de Comunicaci\u00f3n y Participaci\u00f3n | Department for Communities, Belfast, Reino Unido (nov. 2023 - abr. 2024)<\/h4>\r\n<p>Desarrollo de estrategias de comunicaci\u00f3n y contenidos para iniciativas de participaci\u00f3n comunitaria.<\/p>\r\n<p>Elaboraci\u00f3n de comunicaciones internas y externas, incluidos informes y material de cara al p\u00fablico.<\/p>\r\n\r\n<h4>Ejecutivo de Marketing de Contenidos | Minty Digital, Barcelona, Espa\u00f1a (Ene. 2023 - Nov. 2023)<\/h4>\r\n<p>Creaci\u00f3n de contenidos SEO de formato largo para los sectores de estilo de vida, finanzas y viajes, asegurando backlinks en publicaciones mundiales.<\/p>\r\n<p>Gesti\u00f3n de calendarios de contenidos y colaboraci\u00f3n con los clientes para alinear los contenidos con los objetivos de marketing.<\/p>\r\n<p>Utilizaci\u00f3n de Google Analytics para optimizar el rendimiento de los contenidos, aumentando el tr\u00e1fico org\u00e1nico en 20% para campa\u00f1as clave.<\/p>\r\n\r\n<h4>Responsable de Marketing y Comunicaci\u00f3n | Northern Ireland Civil Service (DAERA NI), Belfast, Reino Unido (dic. 2020 - ene. 2023)<\/h4>\r\n<p>Elaboraci\u00f3n de materiales de marketing y comunicaciones para programas agr\u00edcolas y medioambientales.<\/p>\r\n<p>Dirigi\u00f3 la creaci\u00f3n de contenidos para campa\u00f1as digitales e impresas, mejorando la concienciaci\u00f3n y el compromiso del p\u00fablico.<\/p>\r\n\r\n<h4>Ejecutivo de marketing de afiliaci\u00f3n y contenidos | Westwood One, \u00e1rea metropolitana de Nueva York, Estados Unidos (oct. 2018 - sep. 2019)<\/h4>\r\n<p>Desarrollo de contenidos y campa\u00f1as de marketing de afiliaci\u00f3n para una importante empresa de medios de comunicaci\u00f3n.<\/p>\r\n<p>Redacci\u00f3n de entradas de blog, correos electr\u00f3nicos y contenidos para redes sociales con el fin de impulsar las conversiones de los afiliados.<\/p>\r\n\r\n<h3>Logros anteriores<\/h3>\r\n<p>Backlinks asegurados y cobertura en <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em> para contenidos de estilo de vida, finanzas y viajes en Minty Digital.<\/p>\r\n<p>Escribi\u00f3 una serie de guiones de voz en off en tres partes para la funcionalidad de b\u00fasqueda visual de Giorgio Armani, elogiada por su tono lujoso y su claridad.<\/p>\r\n<p>Aumento del tr\u00e1fico org\u00e1nico en 20% para las campa\u00f1as de contenidos de Minty Digital gracias a la optimizaci\u00f3n SEO (2023).<\/p>\r\n<p>Contenido publicado para Vistaprint que mejor\u00f3 el porcentaje de clics en las campa\u00f1as de correo electr\u00f3nico en un 15% (2024).<\/p>\r\n<p>Reconocido por el director general de B\u00e9im Digital por ofrecer contenidos \u201cextraordinarios\u201d que generaron resultados tangibles.<\/p>\r\n\r\n<h3>Referencias<\/h3>\r\n<p><strong>Eamon Corcoran<\/strong>, director general de B\u00e9im Digital: \u201cLa capacidad de Ellie para convertir ideas en textos convincentes es extraordinaria. Su contenido resuena y genera resultados\u201d.\u201d<\/p>\r\n<p><strong>Disponible previa petici\u00f3n<\/strong>: Referencias adicionales de clientes como Propulse Video y Vistaprint.<\/p>\r\n\r\n<h3>Contacto<\/h3>\r\n<p>Para consultas sobre colaboraci\u00f3n o para hablar de tu proyecto, ponte en contacto con Ellie en emckcreativesolutions@gmail.com o a trav\u00e9s de LinkedIn. Visita elliemckenna.com para explorar su portafolio y servicios.<\/p>"}],"_links":{"self":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/77281","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/comments?post=77281"}],"version-history":[{"count":1,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/77281\/revisions"}],"predecessor-version":[{"id":88868,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/77281\/revisions\/88868"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media\/76948"}],"wp:attachment":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media?parent=77281"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/categories?post=77281"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/tags?post=77281"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/ppma_author?post=77281"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}