{"id":79096,"date":"2025-09-19T09:25:30","date_gmt":"2025-09-19T08:25:30","guid":{"rendered":"https:\/\/invoicefly.com\/?p=79096"},"modified":"2026-02-13T11:24:39","modified_gmt":"2026-02-13T10:24:39","slug":"aceptar-pagos-con-tarjeta-de-credito","status":"publish","type":"post","link":"https:\/\/invoicefly.com\/es\/academy\/accept-credit-card-payments\/","title":{"rendered":"\u00bfC\u00f3mo aceptar pagos con tarjeta de cr\u00e9dito como contratista?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"79096\" class=\"elementor elementor-79096\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2666876b e-flex e-con-boxed e-con e-parent\" data-id=\"2666876b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b14c729 elementor-widget elementor-widget-text-editor\" data-id=\"2b14c729\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p>In today&#8217;s construction industry, being able to accept credit card payments is no longer optional\u2014it&#8217;s expected. Homeowners and commercial clients alike prefer the convenience and security of paying with a card rather than writing checks or handling cash. For contractors, adopting modern payment solutions like mobile card readers, online gateways, and integrated accounting software makes it easier to get paid quickly, reduce late payments, and keep better financial records.<\/p>\n\n\n\n<p>In this guide, we&#8217;ll break down the best ways contractors can start accepting credit card payments, the fees to expect, and how to avoid common pitfalls like chargebacks.<\/p>\n\n\n\n<p>Need a payment processing solution for your contracting business? Try <a href=\"https:\/\/invoicefly.com\/product\/online-payments\/\" target=\"_blank\" rel=\"noreferrer noopener\">Invoice Fly\u2019s Online Payments<\/a> \u2014 it\u2019s free!<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-style-rounded\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/contractor-accepting-credit-card-payment-on-stripe.jpg\" alt=\"Contractor accepting a credit card payment on Stripe mobile app.\" class=\"wp-image-79099\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/contractor-accepting-credit-card-payment-on-stripe.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/contractor-accepting-credit-card-payment-on-stripe-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/contractor-accepting-credit-card-payment-on-stripe-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/contractor-accepting-credit-card-payment-on-stripe-710x474.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-is-payment-processing\"><strong>What is payment processing?<\/strong><\/h2>\n\n\n\n<p>Payment processing is the technology that moves money from a client\u2019s card to your business bank. For contractors, understanding payment processing helps you choose the right solution for your business needs and understand the fees involved.&nbsp;<\/p>\n\n\n\n<p>Three pieces usually work together: a payment gateway (where customers enter their card information), a payment processor (who handles the transaction), and your merchant account (where funds are temporarily held before transfer to your business account).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg\" alt=\"Download Invoice Fly Today!\" class=\"wp-image-28042\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-02.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-types-of-payment-processing-systems\"><strong>Types of Payment Processing Systems<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>System Type<\/strong><\/td><td><strong>Good For<\/strong><\/td><td><strong>Typical Setup<\/strong><\/td><td><strong>Pros<\/strong><\/td><td><strong>Cons<\/strong><\/td><\/tr><tr><td>Traditional Merchant Account<\/td><td>Larger contractors with steady volume<\/td><td>Underwriting, more paperwork<\/td><td>Potentially lower rates at high volume<\/td><td>Slower setup; more complex<\/td><\/tr><tr><td>Payment Service Provider (PSP) (e.g., Stripe, Square, PayPal)<\/td><td>Independent contractors &amp; small firms<\/td><td>Fast, online onboarding<\/td><td>Quick setup; built-in tools<\/td><td>Slightly higher fees<\/td><\/tr><tr><td>All-in-one Contractor Platforms \/ Integrated Business Solutions<\/td><td>Contractors wanting estimates + invoicing + payments<\/td><td>Platform signup<\/td><td>Unified workflow<\/td><td>Platform fees; features vary<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/payment-processing-systems-1024x512.avif\" alt=\"\" class=\"wp-image-79104\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/payment-processing-systems-1024x512.avif 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/payment-processing-systems-300x150.avif 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/payment-processing-systems-768x384.avif 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/payment-processing-systems-1536x768.avif 1536w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/payment-processing-systems-710x355.avif 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/payment-processing-systems.avif 1700w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><em>Source: <a href=\"https:\/\/www.tryedge.io\/\" target=\"_blank\" rel=\"noreferrer noopener\">Edge<\/a><\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-mobile-apps-amp-pos-systems\"><strong>Mobile Apps &amp; POS Systems<\/strong><\/h3>\n\n\n\n<p>On-site work makes <strong>mobile credit card processing for contractors<\/strong> a no-brainer. According to <a href=\"https:\/\/stripe.com\/en-es\/payments\/features\" target=\"_blank\" rel=\"noreferrer noopener\">Stripe<\/a>, setup is as simple as downloading an app, creating an account, and pairing a reader.<\/p>\n\n\n\n<p>Popular <strong>contractor POS systems<\/strong> include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Square<\/strong>: Transparent pricing, mobile readers, invoicing.<\/li>\n\n\n\n<li><strong>Stripe:<\/strong> Flexible APIs, Tap-to-Pay, recurring billing.<\/li>\n\n\n\n<li><strong>PayPal<\/strong>: Trusted name, online + mobile options.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-practical-ways-to-accept-cards\"><strong>Practical Ways to Accept Cards<\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Use Case<\/strong><\/td><td><strong>Best Method<\/strong><\/td><td><strong>Gear Needed<\/strong><\/td><td><strong>Steps<\/strong><\/td><td><strong>Notes<\/strong><\/td><\/tr><tr><td>Job-site deposit\/final<\/td><td>Mobile card reader \/ Tap to Pay<\/td><td>Phone + reader<\/td><td>Enter amount \u2192 client taps\/swipes<\/td><td>Fastest in person<\/td><\/tr><tr><td>Remote invoice<\/td><td>Online payments for independent contractors<\/td><td>None<\/td><td>Send invoice link \u2192 client pays online<\/td><td>Great for retainers<\/td><\/tr><tr><td>Phone authorization<\/td><td>Keyed entry<\/td><td>None<\/td><td>Take details over phone<\/td><td>Higher risk &amp; fees<\/td><\/tr><tr><td>Recurring contracts<\/td><td>Recurring billing<\/td><td>None<\/td><td>Save card on file<\/td><td>Automates cash flow<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-things-to-think-about-when-choosing-a-payment-system\"><strong>Things to Think About When Choosing a Payment System<\/strong><\/h2>\n\n\n\n<p>Selecting the right payment processing solution requires evaluating several factors that directly impact your profitability and customer experience.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-payment-processing-fees\"><strong>Payment Processing Fees<\/strong><\/h3>\n\n\n\n<p>Understanding the fee structure is crucial for maintaining healthy profit margins.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Provider<\/strong><\/td><td><strong>Card-Present \/ In-Person Rate<\/strong><\/td><td><strong>Online \/ Card-Not-Present Rate<\/strong><\/td><td><strong>Notes<\/strong><\/td><\/tr><tr><td><a href=\"https:\/\/squareup.com\/us\/en\/payments\/our-fees\" target=\"_blank\" rel=\"noreferrer noopener\">Square<\/a><\/td><td><strong>2.6% + 15\u00a2<\/strong> (tap\/dip\/swipe)<\/td><td><strong>2.9% + 30\u00a2<\/strong> (online checkout &amp; invoicing)<\/td><td>Manually keyed or card-on-file = <strong>3.5% + 15\u00a2<\/strong>. ACH bank transfer via invoice = <strong>1% ($1 min, $10 cap)<\/strong><\/td><\/tr><tr><td><a href=\"https:\/\/stripe.com\/en-es\/pricing\" target=\"_blank\" rel=\"noreferrer noopener\">Stripe<\/a><\/td><td>Typically <strong>2.7%\u20132.9% + 30\u00a2<\/strong> (depends on card type &amp; channel)<\/td><td><strong>2.9% + 30\u00a2<\/strong> (standard online U.S. cards)<\/td><td>International cards = +1%, currency conversion = +1% extra<\/td><\/tr><tr><td><a href=\"https:\/\/www.paypal.com\/us\/business\/paypal-business-fees\" target=\"_blank\" rel=\"noreferrer noopener\">PayPal<\/a><\/td><td><strong>2.29% + $0.09<\/strong> (QR code &amp; PayPal Zettle card-present)<\/td><td><strong>2.99% + fixed fee (USD = $0.49)<\/strong> for standard credit\/debit card &amp; wallets<\/td><td>PayPal Checkout \/ Guest checkout = <strong>3.49% + fixed fee<\/strong>. \u201cPay Later\u201d = <strong>4.99% + fixed fee<\/strong>)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p><strong>What the fees really mean (and what to watch for):<\/strong><\/p>\n\n\n\n<p>In-person (card-present) transactions usually cost less because they\u2019re lower risk\u2014think ~2.6% + 15\u00a2 with Square as a common benchmark. By contrast, keyed-in or online payments are riskier and often cost more (e.g., ~2.9% + 30\u00a2 online; ~3.5% + 15\u00a2 when manually keyed). Beyond the headline rate, compare the total cost of ownership:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Monthly\/platform fees<\/strong> (some plans charge a subscription)<\/li>\n\n\n\n<li><strong>Setup &amp; hardware<\/strong> (readers, terminals, replacements)<\/li>\n\n\n\n<li><strong>Per-transaction add-ons<\/strong> (AVS\/CVV checks, premium fraud tools)<\/li>\n\n\n\n<li><strong>Chargeback &amp; dispute fees<\/strong> (plus retrieval fees)<\/li>\n\n\n\n<li><strong>ACH pricing &amp; caps<\/strong> (often ~1% with a dollar cap)<\/li>\n\n\n\n<li><strong>Cross-border &amp; currency conversion<\/strong> surcharges<\/li>\n\n\n\n<li><strong>Early termination or contract lock-ins<\/strong><\/li>\n\n\n\n<li><strong>Accounting integration<\/strong> or add-on app fees<\/li>\n<\/ul>\n\n\n\n<p>Small differences add up\u2014run your <strong>typical job size and monthly volume<\/strong> through each provider\u2019s calculator to see your real, all-in effective rate.<\/p>\n\n\n\n<p>For more details on how fees impact your bottom line, check out <a href=\"https:\/\/quickbooks.intuit.com\/payments\/credit-card-processing-fees\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">QuickBooks\u2019 guide on credit card processing fees<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-can-i-pass-payment-processing-fees-on-to-customers\"><strong>Can I pass payment processing fees on to customers?<\/strong><\/h3>\n\n\n\n<p>In most cases yes, but surcharging (adding a fee for credit card use) <a href=\"https:\/\/merchantcostconsulting.com\/lower-credit-card-processing-fees\/credit-card-surcharge-laws-by-state\/\" target=\"_blank\" rel=\"noreferrer noopener\">depends on state law<\/a> and card network rules. In 2025, it\u2019s prohibited in Connecticut, Maine, and Massachusetts and restricted in several other states.<\/p>\n\n\n\n<p>Rather than adding surcharges, many contractors build processing costs into their overall pricing structure. This approach avoids potential legal issues while maintaining profit margins. You can also offer cash\/ACH discounts to customers who pay without credit cards.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-fraud-liability\"><strong>Fraud Liability<\/strong><\/h3>\n\n\n\n<p>Not all transactions carry the same level of risk. Card-present payments (where the card is tapped, dipped, or swiped) are generally safer and come with lower fees because the processor can verify the card physically. Keyed-in or online tr<strong>ansactions<\/strong> carry higher fraud risk, which is why processors usually charge more for them.<\/p>\n\n\n\n<p>Most providers now include built-in fraud protection tools, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Address Verification Service (AVS):<\/strong> Confirms billing address matches the card issuer\u2019s records<\/li>\n\n\n\n<li><strong>CVV Code Checks:<\/strong> Verifies the 3- or 4-digit security code on the card<\/li>\n\n\n\n<li><strong>Device Identification:<\/strong> Detects unusual logins or devices trying to process payments<\/li>\n\n\n\n<li><strong>Transaction Monitoring:<\/strong> Flags suspicious activity like duplicate charges or unusually large transactions<\/li>\n<\/ul>\n\n\n\n<p>Using these features\u2014and choosing a processor with strong fraud detection, like <a href=\"https:\/\/stripe.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Stripe\u2019s machine learning fraud systems<\/a>\u2014helps contractors reduce disputes, chargebacks, and financial losses.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-be-aware-of-chargebacks\"><strong>Be Aware of Chargebacks<\/strong><\/h3>\n\n\n\n<p>Chargebacks occur when customers dispute transactions through their credit card companies. Common chargeback scenarios for contractors include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Customer claims work wasn&#8217;t completed to satisfaction<\/li>\n\n\n\n<li>Billing disputes over project scope changes<\/li>\n\n\n\n<li>Customer doesn&#8217;t recognize the charge on their statement<\/li>\n<\/ul>\n\n\n\n<p>Chargeback fees typically range from $20 to $100 per incident. Excessive chargebacks can result in higher processing fees or account termination.<\/p>\n\n\n\n<p>For more on this, see our <a href=\"https:\/\/invoicefly.com\/academy\/how-to-avoid-chargeback\/\" target=\"_blank\" rel=\"noreferrer noopener\">guide to protecting your business from chargebacks<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-respond-to-disputes-quickly\"><strong>Respond to Disputes Quickly<\/strong><\/h3>\n\n\n\n<p>When disputes arise, prompt response is critical. Most processors allow only 7-10 days to respond with supporting documentation. Your best defense includes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Detailed contracts and change orders<\/li>\n\n\n\n<li>Signed delivery confirmations<\/li>\n\n\n\n<li>Email correspondence with customers<\/li>\n\n\n\n<li>Before\/after photos of completed work<\/li>\n\n\n\n<li>Invoices with clear descriptions<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-other-contractor-payment-tips\"><strong>Other Contractor Payment Tips<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Clear Payment Terms<\/strong>: Specify accepted payment methods, due dates, and late fees in your contracts and invoices. This prevents confusion and provides legal protection.<\/li>\n\n\n\n<li><strong>Professional Invoicing<\/strong>: Use branded invoices with detailed descriptions, payment instructions, and multiple payment options. Professional presentation builds customer confidence.<\/li>\n\n\n\n<li><strong>Follow-up Procedures<\/strong>: Establish systematic follow-up procedures for overdue payments, starting with friendly reminders and escalating as necessary.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-keep-records-using-a-client-management-system\"><strong>Keep Records Using a Client Management System<\/strong><\/h2>\n\n\n\n<p>Accurate record-keeping is essential for both financial management and tax compliance. Many contractors integrate systems with <a href=\"https:\/\/quickbooks.intuit.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">QuickBooks accounting software<\/a>, which makes it easier to track payments and expenses.<\/p>\n\n\n\n<p><strong>Benefits of integrated systems:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Automatic payment tracking and reconciliation<\/li>\n\n\n\n<li>Customer payment history and preferences<\/li>\n\n\n\n<li>Integration with accounting software like QuickBooks<\/li>\n\n\n\n<li>Automated invoice generation and delivery<\/li>\n\n\n\n<li>Real-time cash flow reporting<\/li>\n<\/ul>\n\n\n\n<p>Modern contractor management platforms like Joist integrate estimating, invoicing, and payment processing, creating a seamless workflow from initial quote to final payment.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-when-to-contact-holders-of-past-due-accounts\"><strong>When to Contact Holders of Past-Due Accounts<\/strong><\/h2>\n\n\n\n<p>Even with multiple payment options, some customers may still pay late. Establishing clear procedures for handling overdue accounts protects your cash flow and maintains professional relationships.<\/p>\n\n\n\n<p><strong>Recommended follow-up schedule:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Day<\/strong><\/td><td><strong>Action<\/strong><\/td><td><strong>Message Focus<\/strong><\/td><\/tr><tr><td>1\u20137<\/td><td>Friendly reminder<\/td><td>\u201cHeads-up\u2014click to pay.\u201d<\/td><\/tr><tr><td>8\u201314<\/td><td>Phone call<\/td><td>Confirm invoice receipt<\/td><\/tr><tr><td>15\u201330<\/td><td>Formal notice<\/td><td>Add late fees<\/td><\/tr><tr><td>31\u201360<\/td><td>Final warning<\/td><td>Collections\/legal notice<\/td><\/tr><tr><td>61\u201390<\/td><td>Collections\/legal<\/td><td>File or agency<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Tip! For more strategies, read: <a href=\"https:\/\/invoicefly.com\/academy\/how-to-handle-late-client-payments\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Handle Late Payments from Clients<\/a> and our guide to <a href=\"https:\/\/invoicefly.com\/academy\/payment-reminder\/\" target=\"_blank\" rel=\"noreferrer noopener\">payment reminder procedures<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-style-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"341\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-1024x341.jpg\" alt=\"Try Invoice Fly for Free!\" class=\"wp-image-28043\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-1024x341.jpg 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-300x100.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-768x256.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03-710x237.jpg 710w, https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/08\/Invoice-Fly-Blog-Banner-03.jpg 1050w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-offer-financing-to-land-more-jobs-amp-accept-more-credit-card-payments\"><strong>Offer Financing to Land More Jobs<\/strong> &amp; <strong>Accept More Credit Card Payments<\/strong><\/h2>\n\n\n\n<p>Offering financing options can help contractors win higher-value projects by making services more affordable for customers. Many contractors partner with financing companies that handle the credit approval and funding process.<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Option<\/strong><\/td><td><strong>Best For<\/strong><\/td><td><strong>Pros<\/strong><\/td><td><strong>Cons<\/strong><\/td><\/tr><tr><td>Same-as-cash promo<\/td><td>Smaller projects<\/td><td>Easy approvals<\/td><td>Promo ends quickly<\/td><\/tr><tr><td>Long-term plans<\/td><td>Major remodels<\/td><td>Affordable monthly<\/td><td>Higher total cost<\/td><\/tr><tr><td>Equipment financing<\/td><td>HVAC installs<\/td><td>Immediate payout<\/td><td>Varies by partner<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>When choosing financing partners, consider approval rates, interest rates offered to customers, and how quickly you receive payment.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"380\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/Graphic-showing-typical-credit-card-processing-fees-for-contractors.png\" alt=\"Graphic showing typical credit card processing fees for contractors.\" class=\"wp-image-79103\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/Graphic-showing-typical-credit-card-processing-fees-for-contractors.png 800w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/Graphic-showing-typical-credit-card-processing-fees-for-contractors-300x143.png 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/Graphic-showing-typical-credit-card-processing-fees-for-contractors-768x365.png 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/09\/Graphic-showing-typical-credit-card-processing-fees-for-contractors-710x337.png 710w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p><em>Source: <a href=\"https:\/\/ebizcharge.com\/blog\/what-are-the-average-credit-card-processing-fees-that-merchants-pay\/\" target=\"_blank\" rel=\"noreferrer noopener\">eBizCharge<\/a><\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-final-thoughts-about-how-to-accept-online-payments-as-a-contractor\"><strong>Final Thoughts<\/strong> About How To Accept Online Payments As A Contractor<\/h2>\n\n\n\n<p>The ability to accept credit card payments has become essential for contractors who want to remain competitive and maintain healthy cash flow. While processing fees and setup considerations exist, the benefits\u2014faster payments, improved customer satisfaction, and reduced administrative burden\u2014typically outweigh the costs.<\/p>\n\n\n\n<p>Start by evaluating your current payment methods and identifying areas for improvement. Consider factors like transaction volume, average job size, and customer preferences when selecting a payment processor. Remember that the cheapest option isn&#8217;t always the best if it lacks features you need or provides poor customer support.<\/p>\n\n\n\n<p>For contractors just starting with credit card acceptance, mobile solutions like Square or Stripe offer simple setup and transparent pricing. As your business grows, consider integrated platforms that combine payment processing with other business management tools.<\/p>\n\n\n\n<p>Understanding <a href=\"https:\/\/invoicefly.com\/academy\/invoice-payment-terms\/\" target=\"_blank\" rel=\"noreferrer noopener\">standard invoice payment terms<\/a> and implementing clear policies helps ensure smooth payment processing regardless of which methods you accept.<\/p>\n\n\n\n<p>Ready to streamline your payment processing? <a href=\"https:\/\/invoicefly.com\/product\/online-payments\/\" target=\"_blank\" rel=\"noreferrer noopener\">Invoice Fly\u2019s Online Payments<\/a> provides contractors with simple, professional payment solutions that integrate seamlessly with invoicing and client management.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-64bc6aa e-flex e-con-boxed e-con e-parent\" data-id=\"64bc6aa\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f1a0699 elementor-widget elementor-widget-heading\" data-id=\"f1a0699\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs about How To Accept Credit Card Payments As A Contractor<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cd61b4c e-flex e-con-boxed e-con e-parent\" data-id=\"cd61b4c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-821615b elementor-widget__width-initial elementor-widget elementor-widget-elementskit-accordion\" data-id=\"821615b\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-69d0fea843b74\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-821615b\">\n                        <a href=\"#collapse-8065b3c69d0fea843b74\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-8065b3c69d0fea843b74\" aria-expanded=\"true\" aria-controls=\"Collapse-8065b3c69d0fea843b74\">\n                            \n                            <span class=\"ekit-accordion-title\">1. How to take credit card payments as a contractor?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-8065b3c69d0fea843b74\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-821615b\" data-parent=\"#accordion-69d0fea843b74\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Pick a provider (<a href=\"https:\/\/squareup.com\/\" target=\"_blank\" rel=\"noopener\">Square<\/a>\/<a href=\"https:\/\/stripe.com\/\" target=\"_blank\" rel=\"noopener\">Stripe<\/a>\/<a href=\"https:\/\/www.paypal.com\/es\/home\" target=\"_blank\" rel=\"noopener\">PayPal<\/a>), connect a mobile card reader for job sites and enable online payments for invoices. Most providers offer simple setup processes that can be completed in minutes.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-821615b\">\n                        <a href=\"#collapse-2ac58b769d0fea843b74\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-2ac58b769d0fea843b74\" aria-expanded=\"true\" aria-controls=\"Collapse-2ac58b769d0fea843b74\">\n                            \n                            <span class=\"ekit-accordion-title\">2. Do contractors accept credit card payments?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-2ac58b769d0fea843b74\" class=\" show collapse\" aria-labelledby=\"primaryHeading-1-821615b\" data-parent=\"#accordion-69d0fea843b74\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Yes\u2014clients expect it. Contractors who <\/span><b>accept credit card payments<\/b><span style=\"font-weight: 400\"> typically get paid faster and reduce collections work. According to <\/span><a href=\"https:\/\/www.frbservices.org\/news\/research\/2025-findings-from-the-diary-of-consumer-payment-choice\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">Federal Reserve<\/span><\/a><span style=\"font-weight: 400\"> data, <\/span><span style=\"font-weight: 400\">credit card use, remote transactions, and mobile payments are rising. Contractors who don't accept cards may lose potential customers or experience longer collection times.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-821615b\">\n                        <a href=\"#collapse-86a1b3269d0fea843b74\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-86a1b3269d0fea843b74\" aria-expanded=\"true\" aria-controls=\"Collapse-86a1b3269d0fea843b74\">\n                            \n                            <span class=\"ekit-accordion-title\">3. What is the best credit card for contractors?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-86a1b3269d0fea843b74\" class=\" show collapse\" aria-labelledby=\"primaryHeading-2-821615b\" data-parent=\"#accordion-69d0fea843b74\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">The question likely refers to payment processing solutions rather than business credit cards. For payment processing, Square, Stripe, and PayPal are popular choices offering competitive rates (typically 2.9% + $0.30 per transaction) and easy setup. Choose based on your specific needs: mobile payments, online invoicing, or integrated business management.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-821615b\">\n                        <a href=\"#collapse-d1c6c9a69d0fea843b74\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-d1c6c9a69d0fea843b74\" aria-expanded=\"true\" aria-controls=\"Collapse-d1c6c9a69d0fea843b74\">\n                            \n                            <span class=\"ekit-accordion-title\">4. Is a 1099 required for credit card payments?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-d1c6c9a69d0fea843b74\" class=\" show collapse\" aria-labelledby=\"primaryHeading-3-821615b\" data-parent=\"#accordion-69d0fea843b74\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">According to IRS regulations, payment processors issue Form <\/span><a href=\"https:\/\/www.irs.gov\/forms-pubs\/about-form-1099-k\"><span style=\"font-weight: 400\">1099-K<\/span><\/a><span style=\"font-weight: 400\"> to report credit card transactions, not traditional 1099s. You'll receive a 1099-K if you process over $20,000 in payments AND have more than 200 transactions per year (thresholds may vary by state and processor).<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-4-821615b\">\n                        <a href=\"#collapse-143daa869d0fea843b74\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-143daa869d0fea843b74\" aria-expanded=\"true\" aria-controls=\"Collapse-143daa869d0fea843b74\">\n                            \n                            <span class=\"ekit-accordion-title\">5. How can I accept credit card payments as a freelancer?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-143daa869d0fea843b74\" class=\" show collapse\" aria-labelledby=\"primaryHeading-4-821615b\" data-parent=\"#accordion-69d0fea843b74\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p><span style=\"font-weight: 400\">Independent contractors and freelancers can accept credit card payments using the same methods as larger contractors: mobile card readers, online payment processors, or invoicing platforms with integrated payments. Popular solutions include Square, PayPal, Stripe, and integrated freelancer platforms that combine invoicing with payment processing.<\/span><\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. 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For contractors, adopting modern payment solutions like mobile card readers, online gateways, and integrated accounting software makes [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":76353,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[158,156],"tags":[],"ppma_author":[100],"class_list":["post-79096","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-financial-management","category-manage-your-business","author-jennifer-allerson"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Accept Credit Card Payments: Contractor\u2019s Guide 2025<\/title>\n<meta name=\"description\" content=\"Learn the best ways to accept credit card payments as a contractor in 2025. 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Based in Alella, near Barcelona, Jennifer bridges technology and creativity, delivering compelling copy that connects and converts. Her work spans creative copywriting, UX writing, SEO\/ASO, CRM, ghostwriting, and transcreation, with a client portfolio including Nespresso, San Pellegrino, SEAT, and La Vuelta. A former programmer at Accenture, Jennifer transitioned to writing, leveraging her technical background to distill complex ideas into clear, engaging content. Her work has secured front-page coverage in The New York Times and has been praised by industry leaders like Ogilvy for its quality and impact. Fluent in Spanish and proficient in Catalan and French, Jennifer excels at culturally resonant transcreation, ensuring brands maintain authenticity across markets. Qualifications MBA in Marketing &amp; Economics, Stockholm School of Economics, Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration, University of Illinois, USA (Graduated in Top 10%, 2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018) Areas of Specialization Creative Copywriting: Crafting brand messaging for ads, websites, blogs, product descriptions, social posts, and scripts that inspire action. UX Writing: Developing intuitive microcopy, onboarding flows, and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites, blogs, and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails, SMS, and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn, X, Forbes, and blogs that reflect client expertise. Transcreation &amp; Localization: Adapting content for US, UK, and European markets in English, Spanish, Catalan, and French. Content Strategy: Aligning content with business goals, user journeys, and brand identity for maximum impact. Professional Experience Creative Copywriter | Ogilvy, Barcelona, Spain (2016 \u2013 Present) Craft creative copy for brand campaigns for Nespresso and San Pellegrino, driving engagement across digital and print channels. Serve as UX Writer for SEAT\u2019s digital platforms, enhancing user journeys with clear, intuitive copy. Recognized by the Ogilvy Experience Team for consistently delivering \u201cgreat work.\u201d Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Spain (2017 \u2013 Present) Develop brand messaging and transcreation for clients like Cepsa (Moeve), ensuring cultural relevance in English and Spanish markets. Collaborate with design teams to create cohesive brand identities. Creative Copywriter &amp; Transcreator | Gravita, Madrid, Spain (2022 \u2013 Present) Write creative copy for brands like La Vuelta, focusing on event-driven campaigns and localized content. Optimize content for SEO to increase visibility and engagement. Ghostwriter | KA Consulting, USA (2023 \u2013 Present) Produce thought-leadership content, including LinkedIn posts, websites, and Forbes articles, for US-based executives and philanthropists. Ensure authentic voice and strategic alignment with client objectives. SEO Writer | Steve IVA Consulting, EU (2023 \u2013 Present) Create SEO-optimized content for global e-commerce accounts, improving search rankings and conversions. Creative Copywriter, UX Writer &amp; Marketing Consultant | PillSorted, UK (2023 \u2013 Present) Develop creative copy and UX content for an online pharmacy, enhancing user engagement and brand trust. Provide strategic marketing consultation to align content with business goals. SEO Writer | LabHouse, Barcelona, Spain (2024 \u2013 Present) Write SEO content for financial technology apps, driving organic traffic and user acquisition. Creative Copywriter, UX Writer &amp; Marketing Consultant | ifeel, Madrid, Spain (2024 \u2013 Present) Craft creative and UX copy for a digital mental health provider, improving user onboarding and engagement. Conduct content testing and provide marketing strategy insights. Past Roles Creative Copywriter | VML, Madrid\/UK (2024): Wrote copy for Vuse, a mixed London and Madrid-based account. Creative Copywriter, Sales Email Writer &amp; Ghostwriter | Miros (AI), EU (2021 \u2013 2023): Produced content for AI-driven platforms. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 \u2013 2021): Led branding strategy, including a TV ad and annual data reports, securing The New York Times front-page coverage. Global Head of Communication, PR &amp; Marketing | Fon (Telco), Madrid (2008 \u2013 2013): Oversaw B2C-to-B2B branding transition. UX Writer | Juni (Finance), Stockholm (2022): Audited B2B app and created UX guidelines. Additional Roles: Programmer at Accenture, Financial Editor at Alliance, Marketing Consultant at IBM\/BlueTab, Translation Manager at Microsoft, Technical Writer at Motorola, HTML Programmer at MetaText\/netLibrary, PIO Officer at NCSA, Journalist at The Daily Illini. Teaching Experience Teacher, UX Writing and Content Strategy | AW Tech, Barcelona (2021 \u2013 2022): Taught courses on UX writing and content strategy. Teacher, UX Writing | BTS, Barcelona Technology School (University of Barcelona) (2019 \u2013 2021): Delivered workshops on UX content creation. Previous Achievements Secured front-page coverage in The New York Times for Qustodio\u2019s data reports (2020). Developed UX guidelines for Juni\u2019s B2B app, improving user retention by 18% (2022). Created Nespresso\u2019s brand campaign copy, increasing engagement by 22% across digital channels (2023). Transcreated Cepsa\u2019s Moeve campaign, achieving a 15% increase in brand awareness in Spanish markets (2022). Published ghostwritten Forbes articles for US executives, enhancing their thought-leadership profiles (2023\u20132024). References Ogilvy Experience Team, Barcelona: \u201cAs always, great work.\u201d Available Upon Request: Additional references from Design Bridge, Gravita, and Qustodio. Contact For collaboration inquiries or to discuss your project, reach out to Jennifer at jallerso@gmail.com or connect via LinkedIn. 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Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca copywriting creativo, UX writing, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta. Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en The New York Times y ha sido elogiado por l\u00edderes del sector como Ogilvy por su calidad e impacto. Habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s. Jennifer destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados. Cualificaciones MBA en Marketing y Econom\u00eda, Escuela de Econom\u00eda de Estocolmo, Suecia (Graduada en 2010) Licenciada en Ciencias Aplicadas a la Administraci\u00f3n de Empresas, Universidad de Illinois, EE.UU. (Graduada en el Top 10%, 2006) Certificaciones Profesionales: Certificaci\u00f3n en redacci\u00f3n UX (2020) Certificaci\u00f3n en SEO y optimizaci\u00f3n ASO (2019) Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018) \u00c1reas de especializaci\u00f3n Redacci\u00f3n creativa: Redacci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones sociales y guiones que inspiran a la acci\u00f3n. Redacci\u00f3n UX: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas. Redacci\u00f3n SEO\/ASO: Redacci\u00f3n de contenido optimizado para sitios web, blogs y descripciones de tiendas de aplicaciones para impulsar las clasificaciones y las conversiones. Redacci\u00f3n CRM: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones en aplicaciones para fomentar las relaciones con los clientes. Escritura fantasma: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente. Transcreaci\u00f3n y localizaci\u00f3n: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s. Estrategia de contenidos: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto. Experiencia Profesional Redactor Creativo | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente) Creaci\u00f3n de textos creativos para campa\u00f1as de marca para Nespresso y San Pellegrino, impulsando el compromiso a trav\u00e9s de canales digitales e impresos. Trabajar como UX Writer para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos. Reconocido por el Equipo de Experiencia de Ogilvy por su \u201cgran trabajo\u201d. Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente) Desarrollar mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), asegurando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol. Colaborar con equipos de dise\u00f1o para crear identidades de marca cohesivas. Redactor creativo y transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente) Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndome en campa\u00f1as orientadas a eventos y contenidos localizados. Optimizar el contenido para SEO para aumentar la visibilidad y el compromiso. Ghostwriter | KA Consulting, EE.UU. (2023 - Presente) Producir contenido de liderazgo de pensamiento, incluyendo publicaciones de LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en EE.UU.. Garantizar la autenticidad de la voz y la alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente. Redactor SEO | Steve IVA Consulting, EU (2023 - Presente) Crear contenido optimizado para SEO para cuentas globales de comercio electr\u00f3nico, mejorando los rankings de b\u00fasqueda y las conversiones. Redactor creativo, redactor UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente) Desarrollo de contenido creativo y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca. Proporcionar consultor\u00eda estrat\u00e9gica de marketing para alinear el contenido con los objetivos de negocio. Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente) Redactar contenido SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la adquisici\u00f3n de usuarios. Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente) Redactar textos creativos y UX para un proveedor digital de salud mental, mejorando la integraci\u00f3n y el compromiso de los usuarios. Llevar a cabo pruebas de contenido y proporcionar ideas de estrategia de marketing. Funciones anteriores Redactor creativo | VML, Madrid\/Reino Unido (2024): Redacci\u00f3n de textos para Vuse, una cuenta mixta con sede en Londres y Madrid. Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023): Producci\u00f3n de contenidos para plataformas basadas en IA. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021): Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando la cobertura de primera plana de The New York Times. Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013): Supervisi\u00f3n de la transici\u00f3n de B2C a B2B. Redactor UX | Juni (Finanzas), Estocolmo (2022): Auditor\u00eda de aplicaci\u00f3n B2B y creaci\u00f3n de directrices UX. Otras funciones: Programador en Accenture, redactor financiero en Alliance, consultor de marketing en IBM\/BlueTab, director de traducci\u00f3n en Microsoft, redactor t\u00e9cnico en Motorola, programador HTML en MetaText\/netLibrary, responsable de informaci\u00f3n p\u00fablica en NCSA, periodista en The Daily Illini. Experiencia docente Profesora, UX Writing and Content Strategy | AW Tech, Barcelona (2021 - 2022): Impartici\u00f3n de cursos sobre escritura UX y estrategia de contenidos. Profesor, UX Writing | BTS, Barcelona Technology School (Universidad de Barcelona) (2019 - 2021): Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX. Logros anteriores Cobertura de portada en The New York Times para los informes de datos de Qustodio (2020). Desarrollo de directrices de UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022). Creaci\u00f3n del copy de la campa\u00f1a de marca de Nespresso, aumentando el engagement en 22% a trav\u00e9s de los canales digitales (2023). Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, logrando un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022). Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo de pensamiento (2023-2024). Referencias Ogilvy Experience Team, Barcelona: \u201cComo siempre, un gran trabajo\u201d. Disponible a petici\u00f3n: Referencias adicionales de Design Bridge, Gravita y Qustodio. Contacto Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o con\u00e9ctese a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.","sameAs":["https:\/\/www.jenallerson.com","https:\/\/www.linkedin.com\/in\/jenallerson\/"],"gender":"Female","award":["MBA in Marketing & Economics","Stockholm School of Economics","Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration","University of Illinois","USA (Graduated in Top 10%","2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018)"],"knowsAbout":["Creative Copywriting: Crafting brand messaging for ads","websites","blogs","product descriptions","social posts","and scripts that inspire action. UX Writing: Developing intuitive microcopy","onboarding flows","and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites","blogs","and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails","SMS","and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn","X","Forbes","and blogs that reflect client expertise. Transcreation & Localization: Adapting content for US","UK","and European markets in English","Spanish","Catalan","and French. Content Strategy: Aligning content with business goals","user journeys","and brand identity for maximum impact."],"knowsLanguage":["English","Spanish"],"jobTitle":"Senior Copywriter and Content Strategist","worksFor":"Senior Copywriter and Content Strategist","url":"https:\/\/invoicefly.com\/es\/academy\/author\/jennifer-allerson\/"}]}},"authors":[{"term_id":100,"user_id":7,"is_guest":0,"slug":"jennifer-allerson","display_name":"Jennifer Allerson","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/b983fa8154f6647a2af0b11ff239540dfb06d261587b76ae5385abd8a6856798?s=96&d=blank&r=g","author_category":"1","first_name":"Jennifer","last_name":"Allerson","user_url":"https:\/\/www.jenallerson.com","job_title":"Senior Copywriter and Content Strategist","description":"<h3>Jennifer Allerson - Perfil del autor<\/h3>\r\n<p dir=\"ltr\"><strong>Nombre<\/strong>: Jennifer Allerson\r\n<strong>Correo electr\u00f3nico<\/strong>: jallerso@gmail.com\r\n<strong>LinkedIn<\/strong>: <a href=\"https:\/\/www.linkedin.com\/in\/jenallerson\">linkedin.com\/in\/jenallerson<\/a>\r\n<strong>Estatuto profesional<\/strong>: Redactor Senior y Estratega de Contenidos\r\n<strong>Ubicaci\u00f3n<\/strong>: Alella (Barcelona), Espa\u00f1a<\/p>\r\n\r\n<h3 dir=\"ltr\">Sobre Jennifer Allerson<\/h3>\r\n<p dir=\"ltr\">Jennifer Allerson es una experimentada redactora y estratega de contenidos con m\u00e1s de una d\u00e9cada de experiencia en la creaci\u00f3n de narrativas impactantes para marcas globales, agencias y startups. Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca la redacci\u00f3n creativa, la escritura UX, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta.<\/p>\r\n<p dir=\"ltr\">Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en <em>El New York Times<\/em> y ha sido elogiada por l\u00edderes del sector como Ogilvy por su calidad e impacto. Jennifer, que habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s, destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados.<\/p>\r\n\r\n<h3 dir=\"ltr\">Cualificaciones<\/h3>\r\n<p dir=\"ltr\"><strong>MBA en Marketing y Econom\u00eda<\/strong>, Escuela de Econom\u00eda de Estocolmo, Suecia (Licenciada en 2010)<\/p>\r\n<p dir=\"ltr\"><strong>Licenciatura en Ciencias Aplicadas a la Administraci\u00f3n de Empresas<\/strong>, Universidad de Illinois, EE.UU. (Graduado en el Top 10%, 2006)<\/p>\r\n<p dir=\"ltr\"><strong>Certificaciones profesionales<\/strong>:<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n de redacci\u00f3n UX (2020)<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n en optimizaci\u00f3n SEO y ASO (2019)<\/p>\r\n<p dir=\"ltr\">Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018)<\/p>\r\n\r\n<h3 dir=\"ltr\">\u00c1reas de especializaci\u00f3n<\/h3>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n creativa<\/strong>: Elaboraci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones en redes sociales y guiones que inspiren la acci\u00f3n.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n UX<\/strong>: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n SEO\/ASO<\/strong>: Redacci\u00f3n de contenidos optimizados para sitios web, blogs y descripciones de tiendas de aplicaciones con el fin de impulsar las clasificaciones y las conversiones.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n de CRM<\/strong>: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones dentro de la aplicaci\u00f3n para fomentar las relaciones con los clientes.<\/p>\r\n<p dir=\"ltr\"><strong>Escritura fantasma<\/strong>: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente.<\/p>\r\n<p dir=\"ltr\"><strong>Transcreaci\u00f3n y localizaci\u00f3n<\/strong>: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s.<\/p>\r\n<p dir=\"ltr\"><strong>Estrategia de contenidos<\/strong>: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia profesional<\/h3>\r\n<p dir=\"ltr\">Redactora creativa | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente)<\/p>\r\n<p dir=\"ltr\">Elaboraci\u00f3n de textos creativos para campa\u00f1as de marca de Nespresso y San Pellegrino, impulsando la participaci\u00f3n en los canales digitales e impresos.<\/p>\r\n<p dir=\"ltr\">Trabajar como redactor de UX para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos.<\/p>\r\n<p dir=\"ltr\">Reconocido por el Equipo de Experiencia de Ogilvy por ofrecer sistem\u00e1ticamente un \u201cgran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\">Redactor creativo y transcreador | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollo de mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), garantizando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol.<\/p>\r\n<p dir=\"ltr\">Colaborar con los equipos de dise\u00f1o para crear identidades de marca cohesivas.<\/p>\r\n<p dir=\"ltr\">Redactor Creativo y Transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndose en campa\u00f1as orientadas a eventos y contenidos localizados.<\/p>\r\n<p dir=\"ltr\">Optimice el contenido para SEO con el fin de aumentar la visibilidad y la participaci\u00f3n.<\/p>\r\n<p dir=\"ltr\">Escritor fantasma | KA Consulting, EE.UU. (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Producir contenidos de liderazgo intelectual, como publicaciones en LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en Estados Unidos.<\/p>\r\n<p dir=\"ltr\">Garantizar una voz aut\u00e9ntica y una alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | Steve IVA Consulting, EU (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Cree contenido optimizado para SEO para cuentas de comercio electr\u00f3nico globales, mejorando las clasificaciones de b\u00fasqueda y las conversiones.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor de UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollar contenidos creativos de copy y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca.<\/p>\r\n<p dir=\"ltr\">Proporcionar asesoramiento estrat\u00e9gico de marketing para alinear los contenidos con los objetivos empresariales.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar contenidos SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la captaci\u00f3n de usuarios.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n de textos creativos y de experiencia de usuario para un proveedor digital de servicios de salud mental, con el fin de mejorar la integraci\u00f3n y el compromiso de los usuarios.<\/p>\r\n<p dir=\"ltr\">Realice pruebas de contenido y proporcione informaci\u00f3n sobre estrategias de marketing.<\/p>\r\n\r\n<h3>Funciones anteriores<\/h3>\r\n<p dir=\"ltr\"><strong>Redactor creativo | VML, Madrid\/Reino Unido (2024)<\/strong>: Redact\u00f3 textos para Vuse, una cuenta mixta con sede en Londres y Madrid.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023)<\/strong>: Producci\u00f3n de contenidos para plataformas basadas en IA.<\/p>\r\n<p dir=\"ltr\"><strong>VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021)<\/strong>: Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando <em>El New York Times<\/em> cobertura en portada.<\/p>\r\n<p dir=\"ltr\"><strong>Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013)<\/strong>: Supervis\u00f3 la transici\u00f3n de la marca B2C a B2B.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor UX | Junio (Finanzas), Estocolmo (2022)<\/strong>: Auditor\u00eda de aplicaciones B2B y creaci\u00f3n de directrices UX.<\/p>\r\n<p dir=\"ltr\"><strong>Funciones adicionales<\/strong>: Programador en Accenture, Redactor financiero en Alliance, Consultor de marketing en IBM\/BlueTab, Gestor de traducciones en Microsoft, Redactor t\u00e9cnico en Motorola, Programador HTML en MetaText\/netLibrary, Oficial de informaci\u00f3n p\u00fablica en NCSA, Periodista en <em>El Daily Illini<\/em>.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia docente<\/h3>\r\n<p dir=\"ltr\"><strong>Profesor, Escritura UX y Estrategia de Contenidos | AW Tech, Barcelona (2021 - 2022)<\/strong>: Imparti\u00f3 cursos sobre redacci\u00f3n de UX y estrategia de contenidos.<\/p>\r\n<p dir=\"ltr\"><strong>Profesor, UX Writing | BTS, Escuela Tecnol\u00f3gica de Barcelona (Universidad de Barcelona) (2019 - 2021)<\/strong>: Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX.<\/p>\r\n\r\n<h3 dir=\"ltr\">Logros anteriores<\/h3>\r\n<p dir=\"ltr\">Cobertura de portada en <em>El New York Times<\/em> para los informes de datos de Qustodio (2020).<\/p>\r\n<p dir=\"ltr\">Desarrollo de directrices UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022).<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n del texto de la campa\u00f1a de la marca Nespresso, aumentando la participaci\u00f3n en 22% en todos los canales digitales (2023).<\/p>\r\n<p dir=\"ltr\">Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, consiguiendo un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022).<\/p>\r\n<p dir=\"ltr\">Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo intelectual (2023-2024).<\/p>\r\n\r\n<h3 dir=\"ltr\">Referencias<\/h3>\r\n<p dir=\"ltr\"><strong>Equipo Ogilvy Experience<\/strong>, Barcelona: \u201cComo siempre, un gran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\"><strong>Disponible previa petici\u00f3n<\/strong>: Referencias adicionales de Design Bridge, Gravita y Qustodio.<\/p>\r\n\r\n<h3 dir=\"ltr\">Contacto<\/h3>\r\n<p dir=\"ltr\">Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.<\/p>"}],"_links":{"self":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/79096","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/comments?post=79096"}],"version-history":[{"count":1,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/79096\/revisions"}],"predecessor-version":[{"id":88846,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/79096\/revisions\/88846"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media\/76353"}],"wp:attachment":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media?parent=79096"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/categories?post=79096"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/tags?post=79096"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/ppma_author?post=79096"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}