{"id":88258,"date":"2026-01-30T13:20:04","date_gmt":"2026-01-30T12:20:04","guid":{"rendered":"https:\/\/invoicefly.com\/?p=88258"},"modified":"2026-02-13T11:42:36","modified_gmt":"2026-02-13T10:42:36","slug":"impuesto-sobre-los-ingresos-brutos","status":"publish","type":"post","link":"https:\/\/invoicefly.com\/es\/academy\/gross-receipts-tax\/","title":{"rendered":"Explicaci\u00f3n del impuesto sobre los ingresos brutos: Qu\u00e9 es y c\u00f3mo funciona por Estado"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"88258\" class=\"elementor elementor-88258\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-30191071 e-flex e-con-boxed e-con e-parent\" data-id=\"30191071\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-117ffb05 elementor-widget elementor-widget-text-editor\" data-id=\"117ffb05\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p>Gross receipts tax is a business tax based on a company\u2019s total revenue, not its profit. Unlike income tax, it applies even when expenses are high or a business operates at a loss.\u00a0<\/p>\n\n<p>Several states and cities rely on gross receipts tax instead of, or alongside, income and sales taxes, which makes it especially important for small business owners, contractors, and finance managers to understand how it works.<\/p>\n\n<p>This guide will cover:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>What GRT is and how it works<\/li>\n\n<li>How it differs from income tax and sales tax<\/li>\n\n<li>How gross receipts are defined for tax purposes<\/li>\n\n<li>Which states and cities impose GRT<\/li>\n\n<li>A full text and table breakdown by state<\/li>\n\n<li>How businesses calculate, manage, and plan for GRT<\/li>\n<\/ul>\n\n<h2 id=\"h-what-is-a-gross-receipts-tax\" class=\"wp-block-heading\"><strong>What Is a Gross Receipts Tax?<\/strong><\/h2>\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"674\" class=\"wp-image-88261\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/business-financial-documents-revenue-analysis.jpg\" alt=\"Business financial documents showing revenue analysis\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/business-financial-documents-revenue-analysis.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/business-financial-documents-revenue-analysis-300x202.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/business-financial-documents-revenue-analysis-768x518.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/business-financial-documents-revenue-analysis-710x479.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n<p>A gross receipts tax (GRT) is a tax imposed on a business\u2019s total gross revenue before any expenses are deducted. Gross receipts generally include all amounts received from selling goods or services, as well as other income streams such as rents, fees, and in some cases interest.<\/p>\n\n<p>Unlike income tax, gross receipts tax:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Does not allow deductions for operating expenses<\/li>\n\n<li>Applies even if a business is unprofitable<\/li>\n\n<li>Is usually assessed at relatively low rates<\/li>\n\n<li>Can apply to services as well as goods<\/li>\n<\/ul>\n\n<p>States often adopt gross receipts tax because revenue is more predictable and harder to reduce through deductions than income-based taxes. From a business perspective, that predictability for governments can translate into higher effective tax burdens for low-margin operations.<\/p>\n\n<p>The IRS reinforces this concept by defining <a href=\"https:\/\/www.irs.gov\/charities-non-profits\/gross-receipts-defined\" target=\"_blank\" rel=\"noreferrer noopener\">gross receipts<\/a> as total amounts received during the year, before expenses. While IRS guidance applies federally, many states use similar definitions when calculating gross receipts tax.<\/p>\n\n<h2 id=\"h-gross-receipts-tax-vs-corporate-income-tax\" class=\"wp-block-heading\"><strong>Gross Receipts Tax vs. Corporate Income Tax<\/strong><\/h2>\n\n<p>Gross receipts tax and corporate income tax operate on very different principles.<\/p>\n\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>Feature<\/strong><\/td>\n<td><strong>Gross Receipts Tax<\/strong><\/td>\n<td><strong>Corporate Income Tax<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Tax base<\/td>\n<td>Total revenue<\/td>\n<td>Net income (profit)<\/td>\n<\/tr>\n<tr>\n<td>Expense deductions<\/td>\n<td>Not allowed<\/td>\n<td>Allowed<\/td>\n<\/tr>\n<tr>\n<td>Applies during losses<\/td>\n<td>Yes<\/td>\n<td>No<\/td>\n<\/tr>\n<tr>\n<td>Rate structure<\/td>\n<td>Lower rates<\/td>\n<td>Higher rates<\/td>\n<\/tr>\n<tr>\n<td>Impact on thin margins<\/td>\n<td>Higher<\/td>\n<td>Lower<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n<p>Income tax focuses on profitability. GRT focuses on business activity and scale. For businesses with high operating costs (such as contractors and service providers) this distinction matters when estimating overall<a href=\"https:\/\/invoicefly.com\/academy\/what-is-tax-liability\/\"> tax liability<\/a>.<\/p>\n\n<h2 id=\"h-gross-receipts-tax-vs-sales-tax\" class=\"wp-block-heading\"><strong>Gross Receipts Tax vs. Sales Tax<\/strong><\/h2>\n\n<p>Gross receipts tax is often confused with sales tax, but the two function very differently.<\/p>\n\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>Feature<\/strong><\/td>\n<td><strong>Gross Receipts Tax<\/strong><\/td>\n<td><strong>Sales Tax<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Who pays<\/td>\n<td>Business<\/td>\n<td>Customer<\/td>\n<\/tr>\n<tr>\n<td>Tax base<\/td>\n<td>Business revenue<\/td>\n<td>Retail sale price<\/td>\n<\/tr>\n<tr>\n<td>Shown on invoice<\/td>\n<td>Usually no<\/td>\n<td>Yes<\/td>\n<\/tr>\n<tr>\n<td>Applies to services<\/td>\n<td>Often<\/td>\n<td>Depends on state<\/td>\n<\/tr>\n<tr>\n<td>Expense deductions<\/td>\n<td>No<\/td>\n<td>Not applicable<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n<p>Sales tax is typically collected from customers and remitted to the state. GRT is paid directly by the business and is often built into pricing.<\/p>\n\n<p>These <a href=\"https:\/\/taxpolicycenter.org\/briefing-book\/how-do-state-and-local-general-sales-and-gross-receipts-taxes-work\" target=\"_blank\" rel=\"noreferrer noopener\">taxes can coexist<\/a>, sometimes increasing compliance complexity for businesses operating in multiple jurisdictions.<\/p>\n\n<h2 id=\"h-how-gross-receipts-are-defined-what-counts-as-revenue\" class=\"wp-block-heading\"><strong>How Gross Receipts Are Defined (What Counts as Revenue)<\/strong><\/h2>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"667\" class=\"wp-image-88262\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/businessman-financial-concerns-tax-planning.jpg\" alt=\"Businessman reviewing financial concerns and revenue\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/businessman-financial-concerns-tax-planning.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/businessman-financial-concerns-tax-planning-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/businessman-financial-concerns-tax-planning-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/businessman-financial-concerns-tax-planning-710x474.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n<p>What counts as \u201cgross receipts\u201d varies by state, but commonly includes:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Sales of goods<\/li>\n\n<li>Fees for services<\/li>\n\n<li>Rental income<\/li>\n\n<li>Licensing and usage fees<\/li>\n\n<li>Certain reimbursements<\/li>\n<\/ul>\n\n<p>A common question business owners ask is whether sales tax collected from customers is included in gross receipts. The answer depends on state law. Some states exclude sales tax collected on behalf of the government, while others include it unless explicitly exempted.<\/p>\n\n<p>Because definitions differ, businesses should rely on state-specific guidance rather than assuming federal rules apply\u2014especially when managing<a href=\"https:\/\/invoicefly.com\/academy\/multi-state-income-tax\/\"> multi-state income tax<\/a> obligations.<\/p>\n\n<h2 id=\"h-states-with-gross-receipts-tax\" class=\"wp-block-heading\"><strong>States With Gross Receipts Tax<\/strong><\/h2>\n\n<p>Only a limited number of states impose a broad statewide gross receipts tax, but several others apply gross-receipts-based taxes under different names or at the local level.<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-full wp-image-88277\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/does-my-state-have-gross-receipts-tax.webp\" alt=\"US map showing states that have gross receipts tax\" width=\"1552\" height=\"1034\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/does-my-state-have-gross-receipts-tax.webp 1552w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/does-my-state-have-gross-receipts-tax-300x200.webp 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/does-my-state-have-gross-receipts-tax-1024x682.webp 1024w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/does-my-state-have-gross-receipts-tax-768x512.webp 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/does-my-state-have-gross-receipts-tax-1536x1023.webp 1536w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/does-my-state-have-gross-receipts-tax-1200x800.webp 1200w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/does-my-state-have-gross-receipts-tax-710x473.webp 710w\" sizes=\"(max-width: 1552px) 100vw, 1552px\" \/><\/p>\n\n<p>States with notable gross receipts\u2013style taxes include:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.tax.newmexico.gov\/businesses\/gross-receipts-overview\/\" target=\"_blank\" rel=\"noreferrer noopener\">New Mexico<\/a><\/li>\n\n<li><a href=\"https:\/\/revenue.delaware.gov\/frequently-asked-questions\/gross-receipts-tax-faqs\/\" target=\"_blank\" rel=\"noreferrer noopener\">Delaware\u00a0<\/a><\/li>\n\n<li><a href=\"https:\/\/dor.wa.gov\/taxes-rates\/business-occupation-tax\" target=\"_blank\" rel=\"noreferrer noopener\">Washington<\/a><\/li>\n\n<li><a href=\"https:\/\/comptroller.texas.gov\/taxes\/misc-gross-receipts\/\" target=\"_blank\" rel=\"noreferrer noopener\">Texas<\/a><\/li>\n\n<li><a href=\"https:\/\/www.tn.gov\/revenue\/taxes\/gross-receipts-taxes.html\" target=\"_blank\" rel=\"noreferrer noopener\">Tennessee<\/a><\/li>\n\n<li>Nevada<\/li>\n\n<li>Ohio<\/li>\n\n<li><a href=\"https:\/\/www.oregon.gov\/dor\/programs\/businesses\/Pages\/corporate-activity-tax.aspx\" target=\"_blank\" rel=\"noreferrer noopener\">Oregon<\/a><\/li>\n<\/ul>\n\n<p>Cities such as<a href=\"https:\/\/sftreasurer.org\/business\/taxes-fees\/gross-receipts-tax-gr\"> San Francisco<\/a> and Los Angeles impose local business taxes based on gross receipts even when the state does not.<\/p>\n\n<p>Businesses operating across multiple states or cities benefit from keeping revenue organized by jurisdiction. Using\u00a0 Invoice Fly\u2019s <a href=\"https:\/\/invoicefly.com\/product\/invoicing-software\/\">invoicing software<\/a> alongside<a href=\"https:\/\/invoicefly.com\/product\/business-reports\/\"> business reports<\/a> helps teams track income by client, location, and period, ensuring gross receipts are classified correctly before quarterly filings and estimated tax payments are due.<\/p>\n\n<h2 id=\"h-gross-receipts-taxes-by-state-full-list\" class=\"wp-block-heading\"><strong>Gross Receipts Taxes by State (Full List)<\/strong><\/h2>\n\n<p>Below is a complete text overview of how gross receipts tax applies across all 50 states:<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Alabama:<\/strong> No statewide GRT; limited<a href=\"https:\/\/www.revenue.alabama.gov\/faqs\/utility-gross-receipt-tax\/\" target=\"_blank\" rel=\"noreferrer noopener\"> utility gross receipts taxes<\/a> apply.<\/li>\n\n<li><strong>Alaska:<\/strong> No statewide GRT; some local revenue-based taxes exist.<\/li>\n\n<li><strong>Arizona:<\/strong> No GRT; uses<a href=\"https:\/\/azdor.gov\/business\/transaction-privilege-tax\" target=\"_blank\" rel=\"noreferrer noopener\"> Transaction Privilege Tax<\/a>.<\/li>\n\n<li><strong>Arkansas:<\/strong> No GRT.<\/li>\n\n<li><strong>California:<\/strong> No statewide GRT; local taxes in San Francisco and Los Angeles.<\/li>\n\n<li><strong>Colorado:<\/strong> No GRT.<\/li>\n\n<li><strong>Connecticut:<\/strong> No general GRT; limited industry taxes exist.<\/li>\n\n<li><strong>Delaware:<\/strong> Statewide gross receipts tax with industry-specific rates.<\/li>\n\n<li><strong>Florida:<\/strong> No general GRT; utilities and communications face gross-receipts-style taxes.<\/li>\n\n<li><strong>Georgia:<\/strong> No GRT.<\/li>\n\n<li><strong>Hawaii:<\/strong> General Excise Tax functions as a gross receipts tax.<\/li>\n\n<li><strong>Idaho:<\/strong> No GRT.<\/li>\n\n<li><strong>Illinois:<\/strong> No GRT.<\/li>\n\n<li><strong>Indiana:<\/strong> No GRT.<\/li>\n\n<li><strong>Iowa:<\/strong> No GRT.<\/li>\n\n<li><strong>Kansas:<\/strong> No GRT.<\/li>\n\n<li><strong>Kentucky:<\/strong> No GRT.<\/li>\n\n<li><strong>Louisiana:<\/strong> No statewide GRT; local occupational taxes may apply.<\/li>\n\n<li><strong>Maine:<\/strong> No GRT.<\/li>\n\n<li><strong>Maryland:<\/strong> No GRT.<\/li>\n\n<li><strong>Massachusetts:<\/strong> No GRT; limited revenue-based assessments exist.<\/li>\n\n<li><strong>Michigan:<\/strong> No GRT.<\/li>\n\n<li><strong>Minnesota:<\/strong> No GRT.<\/li>\n\n<li><strong>Mississippi:<\/strong> No GRT.<\/li>\n\n<li><strong>Missouri:<\/strong> No GRT.<\/li>\n\n<li><strong>Montana:<\/strong> No GRT and no sales tax.<\/li>\n\n<li><strong>Nebraska:<\/strong> No GRT.<\/li>\n\n<li><strong>Nevada:<\/strong> Commerce Tax applies above revenue thresholds.<\/li>\n\n<li><strong>New Hampshire:<\/strong> No traditional GRT; Business Enterprise Tax applies.<\/li>\n\n<li><strong>New Jersey:<\/strong> No GRT.<\/li>\n\n<li><strong>New Mexico:<\/strong> Statewide GRT applies broadly to goods and services.<\/li>\n\n<li><strong>New York:<\/strong> No general GRT; limited industry taxes apply.<\/li>\n\n<li><strong>North Carolina:<\/strong> No GRT.<\/li>\n\n<li><strong>North Dakota:<\/strong> No GRT.<\/li>\n\n<li><strong>Ohio:<\/strong> Commercial Activity Tax applies above revenue thresholds.<\/li>\n\n<li><strong>Oklahoma:<\/strong> No GRT.<\/li>\n\n<li><strong>Oregon:<\/strong> Corporate Activity Tax applies to gross receipts above a threshold.<\/li>\n\n<li><strong>Pennsylvania:<\/strong> No statewide GRT; many local mercantile taxes exist.<\/li>\n\n<li><strong>Rhode Island:<\/strong> No GRT.<\/li>\n\n<li><strong>South Carolina:<\/strong> No GRT.<\/li>\n\n<li><strong>South Dakota:<\/strong> No GRT.<\/li>\n\n<li><strong>Tennessee:<\/strong> Business tax based on gross receipts applies.<\/li>\n\n<li><strong>Texas:<\/strong> Franchise tax based on revenue.<\/li>\n\n<li><strong>Utah:<\/strong> No GRT.<\/li>\n\n<li><strong>Vermont:<\/strong> No GRT.<\/li>\n\n<li><strong>Virginia:<\/strong> No statewide GRT; local BPOL taxes apply.<\/li>\n\n<li><strong>Washington:<\/strong> Business &amp; Occupation tax applies to gross receipts.<\/li>\n\n<li><strong>West Virginia:<\/strong> No broad GRT.<\/li>\n\n<li><strong>Wisconsin:<\/strong> No GRT.<\/li>\n\n<li><strong>Wyoming:<\/strong> No GRT and no income tax.<\/li>\n<\/ul>\n\n<h2 id=\"h-gross-receipts-taxes-by-state-table\" class=\"wp-block-heading\"><strong>Gross Receipts Taxes by State (Table)<\/strong><\/h2>\n\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<tbody>\n<tr>\n<td><strong>State<\/strong><\/td>\n<td><strong>Gross Receipts Tax?<\/strong><\/td>\n<td><strong>Notes<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Alabama<\/td>\n<td>Partial<\/td>\n<td>Utility gross receipts tax<\/td>\n<\/tr>\n<tr>\n<td>Alaska<\/td>\n<td>No<\/td>\n<td>Local revenue taxes only<\/td>\n<\/tr>\n<tr>\n<td>Arizona<\/td>\n<td>No<\/td>\n<td>Transaction Privilege Tax<\/td>\n<\/tr>\n<tr>\n<td>California<\/td>\n<td>Local only<\/td>\n<td>San Francisco, Los Angeles<\/td>\n<\/tr>\n<tr>\n<td>Delaware<\/td>\n<td>Yes<\/td>\n<td>Statewide, no sales tax<\/td>\n<\/tr>\n<tr>\n<td>Hawaii<\/td>\n<td>Yes<\/td>\n<td>General Excise Tax<\/td>\n<\/tr>\n<tr>\n<td>Nevada<\/td>\n<td>Yes<\/td>\n<td>Commerce Tax<\/td>\n<\/tr>\n<tr>\n<td>New Mexico<\/td>\n<td>Yes<\/td>\n<td>Broad application<\/td>\n<\/tr>\n<tr>\n<td>Ohio<\/td>\n<td>Yes<\/td>\n<td>Commercial Activity Tax<\/td>\n<\/tr>\n<tr>\n<td>Oregon<\/td>\n<td>Yes<\/td>\n<td>Corporate Activity Tax<\/td>\n<\/tr>\n<tr>\n<td>Tennessee<\/td>\n<td>Yes<\/td>\n<td>Business tax<\/td>\n<\/tr>\n<tr>\n<td>Texas<\/td>\n<td>Yes<\/td>\n<td>Franchise (margin) tax<\/td>\n<\/tr>\n<tr>\n<td>Washington<\/td>\n<td>Yes<\/td>\n<td>B&amp;O tax<\/td>\n<\/tr>\n<tr>\n<td>Remaining states<\/td>\n<td>No<\/td>\n<td>Income\/sales tax only<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n\n<h2 id=\"h-how-to-calculate-gross-receipts-tax\" class=\"wp-block-heading\"><strong>How to Calculate Gross Receipts Tax<\/strong><\/h2>\n\n<p>While rules vary by jurisdiction, the basic steps are consistent:<\/p>\n\n<ol class=\"wp-block-list\">\n<li>Total all gross receipts for the reporting period<\/li>\n\n<li>Apply any exemptions or thresholds<\/li>\n\n<li>Apply the applicable rate<\/li>\n\n<li>File and remit payment<\/li>\n<\/ol>\n\n<p>Because expenses do not reduce the tax base, revenue accuracy matters more than expense categorization.<\/p>\n\n<h3 id=\"h-example-calculating-gross-receipts-tax\" class=\"wp-block-heading\"><strong>Example: Calculating Gross Receipts Tax<\/strong><\/h3>\n\n<p>Assume a service business earns <strong>$120,000 in gross receipts<\/strong> during a quarter. The state applies a <strong>0.5% GRT rate<\/strong> and does not allow deductions for operating expenses.<\/p>\n\n<ol class=\"wp-block-list\">\n<li><strong>Total gross receipts:<\/strong><strong><br \/><\/strong>$120,000<\/li>\n\n<li><strong>Apply exemptions or thresholds:<\/strong><strong><br \/><\/strong>None apply in this example<\/li>\n\n<li><strong>Calculate the tax:<\/strong><strong><br \/><\/strong>$120,000 \u00d7 0.5% = <strong>$600<\/strong><strong><br \/><\/strong><\/li>\n\n<li><strong>File and pay:<\/strong><strong><br \/><\/strong>The business reports $120,000 in gross receipts and remits <strong>$600<\/strong> for the period.<\/li>\n<\/ol>\n\n<p>Even if the business had $90,000 in expenses (such as payroll, rent, and materials) the tax owed would still be based on the full $120,000. Because expenses do not reduce the tax base, revenue accuracy matters more than expense categorization when calculating gross receipts tax.<\/p>\n\n<h2 id=\"h-how-gross-receipts-tax-affects-cash-flow\" class=\"wp-block-heading\"><strong>How GRT Affects Cash Flow<\/strong><\/h2>\n\n<p>Image 4 business-team-calculating-taxes-office<\/p>\n\n<p>GRT can put pressure on cash flow because the tax is owed on revenue, not profit. Even during slow periods or high-expense months, the obligation remains the same.<\/p>\n\n<p>Businesses are especially exposed when:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Revenue is seasonal, but tax payments are due year-round<\/li>\n\n<li>Work is billed in milestones, while tax is due before full payment is received<\/li>\n\n<li>Customers pay on net-30 or net-60 terms, delaying actual cash inflow<\/li>\n\n<li>Margins are thin, leaving little room to absorb taxes tied to gross income<\/li>\n<\/ul>\n\n<p>Because expenses do not reduce the tax base, a profitable month and an unprofitable month can trigger similar tax bills if revenue is comparable. This makes cash planning more important than expense tracking when managing gross receipts tax.<\/p>\n\n<p>To reduce cash flow strain, many businesses:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>Review revenue regularly instead of waiting until filing deadlines<\/li>\n\n<li>Forecast tax obligations alongside expected collections<\/li>\n\n<li>Set aside a portion of each payment for upcoming tax periods<\/li>\n\n<li>Plan around <a href=\"https:\/\/invoicefly.com\/academy\/quarterly-taxes-due-dates-2025\/\">quarterly tax due dates<\/a> to avoid last-minute shortfalls<\/li>\n<\/ul>\n\n<p>With consistent revenue tracking and forward planning, GRT becomes a predictable expense rather than a cash flow shock.<\/p>\n\n<h3 id=\"h-example-gross-receipts-tax-and-timing-of-cash\" class=\"wp-block-heading\"><strong>Example: GRT and Timing of Cash<\/strong><\/h3>\n\n<p>A contractor bills <strong>$80,000<\/strong> for a project milestone in March, with payment due in 45 days. The state applies a <strong>0.4% GRT <\/strong>and requires quarterly filing.<\/p>\n\n<ul class=\"wp-block-list\">\n<li><strong>Gross receipts reported:<\/strong> $80,000<\/li>\n\n<li><strong>GRT owed:<\/strong> $320<\/li>\n<\/ul>\n\n<p>Even though the contractor doesn\u2019t receive payment until May, the tax is still due based on when the revenue is recognized. If the contractor hasn\u2019t set aside funds, the tax payment must come from existing cash reserves.<\/p>\n\n<p>This timing gap is why businesses subject to GRT often plan tax payments around expected collections, not just invoicing activity.<\/p>\n\n<h2 id=\"h-ready-to-stay-ahead-of-gross-receipts-tax\" class=\"wp-block-heading\"><strong>Ready to Stay Ahead of Your Business Taxes?<\/strong><\/h2>\n\n<p>Gross receipts tax changes how businesses think about revenue, pricing, and cash flow. Understanding state-specific rules and keeping accurate records makes compliance far more manageable. Invoice Fly\u2019s<a href=\"https:\/\/invoicefly.com\/product\/invoicing-software\/\"> invoicing software<\/a> and reporting tools help businesses maintain clear revenue visibility so tax obligations are easier to anticipate and manage.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1a7f8583 e-flex e-con-boxed e-con e-parent\" data-id=\"1a7f8583\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1cbc5fb0 elementor-widget elementor-widget-heading\" data-id=\"1cbc5fb0\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs<\/h2>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77e1843c e-flex e-con-boxed e-con e-parent\" data-id=\"77e1843c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-47011c72 elementor-widget__width-initial elementor-widget elementor-widget-elementskit-accordion\" data-id=\"47011c72\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-69ebd601779db\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-47011c72\">\n                        <a href=\"#collapse-8065b3c69ebd601779db\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-8065b3c69ebd601779db\" aria-expanded=\"true\" aria-controls=\"Collapse-8065b3c69ebd601779db\">\n                            \n                            <span class=\"ekit-accordion-title\">1. What is an example of a gross receipt?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-8065b3c69ebd601779db\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-47011c72\" data-parent=\"#accordion-69ebd601779db\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>The full amount a business receives from a customer before expenses.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-47011c72\">\n                        <a href=\"#collapse-d5b379969ebd601779db\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-d5b379969ebd601779db\" aria-expanded=\"true\" aria-controls=\"Collapse-d5b379969ebd601779db\">\n                            \n                            <span class=\"ekit-accordion-title\">2. Who pays gross receipts tax?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-d5b379969ebd601779db\" class=\" show collapse\" aria-labelledby=\"primaryHeading-1-47011c72\" data-parent=\"#accordion-69ebd601779db\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Businesses operating in states or cities that impose it.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-47011c72\">\n                        <a href=\"#collapse-cd09c8369ebd601779db\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-cd09c8369ebd601779db\" aria-expanded=\"true\" aria-controls=\"Collapse-cd09c8369ebd601779db\">\n                            \n                            <span class=\"ekit-accordion-title\">3. Is gross receipts tax the same as sales tax?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-cd09c8369ebd601779db\" class=\" show collapse\" aria-labelledby=\"primaryHeading-2-47011c72\" data-parent=\"#accordion-69ebd601779db\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>No. Sales tax is paid by customers; gross receipts tax is paid by businesses.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-47011c72\">\n                        <a href=\"#collapse-460c24b69ebd601779db\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-460c24b69ebd601779db\" aria-expanded=\"true\" aria-controls=\"Collapse-460c24b69ebd601779db\">\n                            \n                            <span class=\"ekit-accordion-title\">4. How do gross receipts affect taxes?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-460c24b69ebd601779db\" class=\" show collapse\" aria-labelledby=\"primaryHeading-3-47011c72\" data-parent=\"#accordion-69ebd601779db\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>They determine tax liability regardless of profit.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-4-47011c72\">\n                        <a href=\"#collapse-10f451369ebd601779db\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-10f451369ebd601779db\" aria-expanded=\"true\" aria-controls=\"Collapse-10f451369ebd601779db\">\n                            \n                            <span class=\"ekit-accordion-title\">5. What does the IRS mean by gross receipts?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-10f451369ebd601779db\" class=\" show collapse\" aria-labelledby=\"primaryHeading-4-47011c72\" data-parent=\"#accordion-69ebd601779db\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>The IRS defines gross receipts as total amounts received during the year before deductions.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. What is an example of a gross receipt?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>The full amount a business receives from a customer before expenses.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"2. Who pays gross receipts tax?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Businesses operating in states or cities that impose it.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"3. Is gross receipts tax the same as sales tax?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>No. Sales tax is paid by customers; gross receipts tax is paid by businesses.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"4. How do gross receipts affect taxes?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>They determine tax liability regardless of profit.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"5. What does the IRS mean by gross receipts?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>The IRS defines gross receipts as total amounts received during the year before deductions.<\/p>\"}}]}<\/script>\n                                <\/div>\n    <\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Gross receipts tax is a business tax based on a company\u2019s total revenue, not its profit. Unlike income tax, it applies even when expenses are high or a business operates at a loss.\u00a0 Several states and cities rely on gross receipts tax instead of, or alongside, income and sales taxes, which makes it especially important [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":88260,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[78,156],"tags":[],"ppma_author":[101],"class_list":["post-88258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-legal-taxes","category-manage-your-business","author-ellie-mckenna"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Gross Receipts Tax Explained: States, Rates, and Examples &#8211; Invoice Fly<\/title>\n<meta name=\"description\" content=\"Learn what gross receipts tax is, how it works by state, how it differs from sales tax, and how businesses calculate and pay it.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/invoicefly.com\/es\/academia\/impuesto-sobre-los-ingresos-brutos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gross Receipts Tax Explained: What It Is and How It Works by State\" \/>\n<meta property=\"og:description\" content=\"Learn what gross receipts tax is, how it works by state, how it differs from sales tax, and how businesses calculate and pay it.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/invoicefly.com\/es\/academia\/impuesto-sobre-los-ingresos-brutos\/\" \/>\n<meta property=\"og:site_name\" content=\"Invoice Fly\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/invoiceflyapp\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-30T12:20:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-02-13T10:42:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/US-states-with-gross-receipts-tax-map.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1552\" \/>\n\t<meta property=\"og:image:height\" content=\"1034\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Ellie McKenna\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ellie McKenna\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/invoicefly.com\/academy\/gross-receipts-tax\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/gross-receipts-tax\/\"},\"author\":{\"name\":\"Ellie McKenna\",\"@id\":\"https:\/\/invoicefly.com\/#\/schema\/person\/9b249016c98109514c1c9ed16562ce67\"},\"headline\":\"Gross Receipts Tax Explained: What It Is and How It Works by State\",\"datePublished\":\"2026-01-30T12:20:04+00:00\",\"dateModified\":\"2026-02-13T10:42:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/gross-receipts-tax\/\"},\"wordCount\":1667,\"publisher\":{\"@id\":\"https:\/\/invoicefly.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/gross-receipts-tax\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/01\/US-states-with-gross-receipts-tax-map.webp\",\"articleSection\":[\"Legal &amp; 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Copywriter at Vistaprint Location: Barcelona, Spain (Originally from Ireland - EUA Market) About Ellie McKenna Ellie McKenna is a dynamic copywriter and content strategist with over five years of experience crafting compelling narratives for global brands, agencies, and in-house teams. Based in Barcelona and hailing from Ireland, Ellie specializes in transforming complex ideas into clear, engaging, and results-driven content. Her work spans industries like lifestyle, finance, travel, and technology, with a portfolio featured in prestigious publications such as TimeOut, The Mirror, and The Telegraph. With a BSc in Business Advertising and an MSc in Digital Marketing, Communications, and Leadership, Ellie blends creativity with strategic insight to deliver content that resonates with audiences and drives conversions. Known for her quick wit and outside-the-box thinking, she\u2019s trusted by clients like Pfizer, Giorgio Armani, LVMH, and Vistaprint for her ability to make the content creation process seamless and impactful. When not writing, Ellie can be found exploring craft shops, diving into a new hobby, or reading the latest Dolly Alderton novel. Qualifications Master of Science in Digital Marketing, Communications, and Leadership, University of Ulster, UK (Graduated 2019) Bachelor of Science in Business Advertising, University College Dublin, Ireland (Graduated 2018) Professional Development: SEO Copywriting Certification (2022) Voice-Over and Animation Scriptwriting Workshop (2021) Google Ads and Analytics Training (2020) Areas of Specialization Content Writing: Long-form blog posts, articles, and press releases optimized for SEO and engagement. Copywriting: Persuasive website copy, email campaigns, social media content, and PR materials that convert. Voice-Over &amp; Technical Animation Scripts: Polished scripts for video content, including explainer videos and branded series (for example: Armani\u2019s visual search videos). SEO Content Strategy: Crafting keyword-driven content to boost search rankings and backlinks. Brand Messaging: Developing authentic, human-centered brand voices for startups and global companies. Content Marketing: Creating campaigns that secure coverage in high-profile outlets like TimeOut and The Telegraph. Professional Experience Copywriter | Vistaprint, Barcelona, Spain (Apr. 2024 \u2013 Present) Create copy for email campaigns, blog posts, PR, social media, and marketing experiences (MX) for a global printing and marketing brand. Collaborate with design and marketing teams to develop cohesive, conversion-focused content. Optimize content for SEO, contributing to increased user engagement and click-through rates. Voice-Over and Technical Animation Script Copywriter | Propulse Video (TransPerfect), Barcelona, Spain (Jan. 2022 \u2013 Present) Write concise, engaging scripts for branded video series, including a three-part visual search video for Giorgio Armani. Ensure scripts align with client tone and objectives, delivering luxurious yet accessible messaging. Contribute to creative development, from narrative planning to post-production feedback. Freelance Copywriter | EMCK Creative Copywriting, Remote (Jan. 2022 \u2013 Present) Provide copywriting and content services for global clients, including Pfizer, LVMH, Samsung, and M\u00e9decins Sans Fronti\u00e8res. Specialize in voice-over scripts, SEO blogs, and brand messaging for women-led and women-focused brands. Secure backlinks and coverage in publications like TimeOut, The Mirror, and The Telegraph through strategic content marketing. Communication and Engagement Officer | Department for Communities, Belfast, UK (Nov. 2023 \u2013 Apr. 2024) Developed communication strategies and content for community engagement initiatives. Produced internal and external communications, including reports and public-facing materials. Content Marketing Executive | Minty Digital, Barcelona, Spain (Jan. 2023 \u2013 Nov. 2023) Created long-form SEO content for lifestyle, finance, and travel sectors, securing backlinks in global publications. Managed content calendars and collaborated with clients to align content with marketing goals. Utilized Google Analytics to optimize content performance, increasing organic traffic by 20% for key campaigns. Marketing and Communication Officer | Northern Ireland Civil Service (DAERA NI), Belfast, UK (Dec. 2020 \u2013 Jan. 2023) Produced marketing materials and communications for agricultural and environmental programs. Led content creation for digital and print campaigns, enhancing public awareness and engagement. Affiliate Marketing and Content Executive | Westwood One, Greater New York City Area, USA (Oct. 2018 \u2013 Sep. 2019) Developed affiliate marketing content and campaigns for a leading media company. Wrote blog posts, emails, and social media content to drive affiliate conversions. Previous Achievements Secured backlinks and coverage in TimeOut, The Mirror, and The Telegraph for lifestyle, finance, and travel content at Minty Digital. Wrote a three-part voice-over script series for Giorgio Armani\u2019s visual search functionality, praised for its luxurious tone and clarity. Increased organic traffic by 20% for Minty Digital\u2019s content campaigns through SEO optimization (2023). Published content for Vistaprint that improved email campaign click-through rates by 15% (2024). Recognized by B\u00e9im Digital\u2019s CEO for delivering \u201cremarkable\u201d content that drove tangible results. References Eamon Corcoran, CEO, B\u00e9im Digital: \u201cEllie\u2019s ability to turn ideas into compelling copy is nothing short of remarkable. Her content resonates and drives results.\u201d Available Upon Request: Additional references from clients like Propulse Video and Vistaprint. Contact For collaboration inquiries or to discuss your project, reach out to Ellie at emckcreativesolutions@gmail.com or connect via LinkedIn. 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redactora en Vistaprint Ubicaci\u00f3n: Barcelona, Espa\u00f1a (Originaria de Irlanda - Mercado EUA) Acerca de Ellie McKenna Ellie McKenna es una din\u00e1mica redactora y estratega de contenidos con m\u00e1s de cinco a\u00f1os de experiencia en la creaci\u00f3n de narrativas convincentes para marcas globales, agencias y equipos internos. Afincada en Barcelona y procedente de Irlanda, Ellie est\u00e1 especializada en transformar ideas complejas en contenidos claros, atractivos y orientados a resultados. Su trabajo abarca sectores como el estilo de vida, las finanzas, los viajes y la tecnolog\u00eda, y ha aparecido en prestigiosas publicaciones como TimeOut, The Mirror y The Telegraph. Licenciada en Publicidad Empresarial y con un m\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo, Ellie combina la creatividad con la visi\u00f3n estrat\u00e9gica para ofrecer contenidos que resuenen entre el p\u00fablico y generen conversiones. Conocida por su ingenio y su pensamiento creativo, clientes como Pfizer, Giorgio Armani, LVMH y Vistaprint conf\u00edan en ella por su capacidad para hacer que el proceso de creaci\u00f3n de contenidos sea fluido e impactante. Cuando no est\u00e1 escribiendo, a Ellie se la puede encontrar explorando tiendas de artesan\u00eda, sumergi\u00e9ndose en un nuevo hobby o leyendo la \u00faltima novela de Dolly Alderton. Cualificaciones M\u00e1ster en Marketing Digital, Comunicaciones y Liderazgo, Universidad de Ulster, Reino Unido (Graduada en 2019) Licenciatura en Publicidad Empresarial, University College Dublin, Irlanda (Graduada en 2018) Desarrollo profesional: Certificaci\u00f3n de redacci\u00f3n publicitaria SEO (2022) Taller de escritura de guiones de voz en off y animaci\u00f3n (2021) Formaci\u00f3n en Google Ads y Analytics (2020) \u00c1reas de especializaci\u00f3n Redacci\u00f3n de contenidos: Entradas de blog de formato largo, art\u00edculos y comunicados de prensa optimizados para SEO y compromiso. Redacci\u00f3n publicitaria: Textos persuasivos para sitios web, campa\u00f1as de correo electr\u00f3nico, contenidos para redes sociales y materiales de relaciones p\u00fablicas que conviertan. Guiones de doblaje y animaci\u00f3n t\u00e9cnica: Guiones pulidos para contenidos de v\u00eddeo, incluidos v\u00eddeos explicativos y series de marca (por ejemplo: los v\u00eddeos de b\u00fasqueda visual de Armani). Estrategia de contenidos SEO: Creaci\u00f3n de contenidos basados en palabras clave para mejorar las clasificaciones de b\u00fasqueda y los v\u00ednculos de retroceso. Mensajes de marca: Desarrollo de voces de marca aut\u00e9nticas y centradas en el ser humano para startups y empresas globales. Marketing de contenidos: Creaci\u00f3n de campa\u00f1as que garantizan la cobertura en medios de alto perfil como TimeOut y The Telegraph. Experiencia profesional Redactor | Vistaprint, Barcelona, Espa\u00f1a (Abr. 2024 - Presente) Crear textos para campa\u00f1as de correo electr\u00f3nico, entradas de blog, relaciones p\u00fablicas, redes sociales y experiencias de marketing (MX) para una marca global de impresi\u00f3n y marketing. Colaborar con los equipos de dise\u00f1o y marketing para desarrollar contenido cohesivo y enfocado a la conversi\u00f3n. Optimizar el contenido para SEO, contribuyendo a aumentar la participaci\u00f3n del usuario y las tasas de clics. Voice-Over and Technical Animation Script Copywriter | Propulse Video (TransPerfect), Barcelona, Espa\u00f1a (Ene. 2022 - Presente) Escribir guiones concisos y atractivos para series de v\u00eddeo de marca, incluyendo un v\u00eddeo de b\u00fasqueda visual de tres partes para Giorgio Armani. Garantizar que los guiones se alineen con el tono y los objetivos del cliente, transmitiendo mensajes lujosos pero accesibles. Contribuir al desarrollo creativo, desde la planificaci\u00f3n narrativa hasta los comentarios posteriores a la producci\u00f3n. Freelance Copywriter | EMCK Creative Copywriting, Remote (Jan. 2022 - Present) Proporcionar servicios de redacci\u00f3n y contenido para clientes globales, incluyendo Pfizer, LVMH, Samsung, y M\u00e9decins Sans Fronti\u00e8res. Especializada en guiones de voz en off, blogs SEO y mensajes de marca para marcas lideradas por mujeres y centradas en mujeres. Conseguir backlinks y cobertura en publicaciones como TimeOut, The Mirror y The Telegraph mediante marketing de contenidos estrat\u00e9gico. Communication and Engagement Officer | Department for Communities, Belfast, UK (Nov. 2023 - Abr. 2024) Desarroll\u00f3 estrategias de comunicaci\u00f3n y contenidos para iniciativas de compromiso con la comunidad. Producci\u00f3n de comunicaciones internas y externas, incluyendo informes y materiales de cara al p\u00fablico. Ejecutivo de Marketing de Contenidos | Minty Digital, Barcelona, Espa\u00f1a (Ene. 2023 - Nov. 2023) Creaci\u00f3n de contenidos SEO de largo formato para los sectores de estilo de vida, finanzas y viajes, asegurando backlinks en publicaciones globales. Gestion\u00e9 calendarios de contenido y colabor\u00e9 con los clientes para alinear el contenido con los objetivos de marketing. Utilic\u00e9 Google Analytics para optimizar el rendimiento de los contenidos, aumentando el tr\u00e1fico org\u00e1nico en 20% para campa\u00f1as clave. Marketing and Communication Officer | Northern Ireland Civil Service (DAERA NI), Belfast, UK (dic. 2020 - ene. 2023) Produjo materiales de marketing y comunicaciones para programas agr\u00edcolas y medioambientales. Dirig\u00ed la creaci\u00f3n de contenidos para campa\u00f1as digitales e impresas, mejorando la concienciaci\u00f3n y el compromiso del p\u00fablico. Affiliate Marketing and Content Executive | Westwood One, Greater New York City Area, USA (Oct. 2018 - Sep. 2019) Desarroll\u00f3 contenidos y campa\u00f1as de marketing de afiliaci\u00f3n para una empresa l\u00edder en medios de comunicaci\u00f3n. Escribi\u00f3 publicaciones de blog, correos electr\u00f3nicos y contenido de redes sociales para impulsar las conversiones de afiliados. Logros anteriores Asegur\u00f3 backlinks y cobertura en TimeOut, The Mirror y The Telegraph para contenido de estilo de vida, finanzas y viajes en Minty Digital. Escribi\u00f3 una serie de guiones de voz en off de tres partes para la funcionalidad de b\u00fasqueda visual de Giorgio Armani, elogiada por su tono lujoso y su claridad. Aument\u00f3 el tr\u00e1fico org\u00e1nico en 20% para las campa\u00f1as de contenidos de Minty Digital mediante la optimizaci\u00f3n SEO (2023). Publicaci\u00f3n de contenidos para Vistaprint que mejoraron las tasas de clics de las campa\u00f1as de correo electr\u00f3nico en 15% (2024). Reconocido por el director general de B\u00e9im Digital por ofrecer un contenido \u201cextraordinario\u201d que gener\u00f3 resultados tangibles. Referencias Eamon Corcoran, CEO de B\u00e9im Digital: \u201cLa capacidad de Ellie para convertir ideas en textos convincentes es extraordinaria. Su contenido resuena y genera resultados\u201d. Disponible a petici\u00f3n: Referencias adicionales de clientes como Propulse Video y Vistaprint. Contacto Para consultas sobre colaboraci\u00f3n o para hablar de tu proyecto, ponte en contacto con Ellie en emckcreativesolutions@gmail.com o a trav\u00e9s de LinkedIn. Visita elliemckenna.com para explorar su portafolio y servicios.","sameAs":["http:\/\/elliemckenna.com","https:\/\/www.linkedin.com\/in\/ellie-mckenna\/"],"gender":"female","award":["Eamon Corcoran","CEO","B\u00e9im Digital: \u201cEllie\u2019s ability to turn ideas into compelling copy is nothing short of remarkable. Her content resonates and drives results.\u201d Available Upon Request: Additional references from clients like Propulse Video and Vistaprint"],"knowsAbout":["Invoicing","SaaS","Mobile Apps","Accounting","Home Service Industry. Content Writing: Long-form blog posts","articles","and press releases optimized for SEO and engagement. Copywriting: Persuasive website copy","email campaigns","social media content","and PR materials that convert. Voice-Over & Technical Animation Scripts: Polished scripts for video content","including explainer videos and branded series (e.g.","Armani\u2019s visual search videos). SEO Content Strategy: Crafting keyword-driven content to boost search rankings and backlinks. Brand Messaging: Developing authentic","human-centered brand voices for startups and global companies. Content Marketing: Creating campaigns that secure coverage in high-profile outlets like TimeOut and The Telegraph."],"knowsLanguage":["English","Spanish"],"jobTitle":"Copywriter","worksFor":"Copywriter & Content Strategist","url":"https:\/\/invoicefly.com\/es\/academy\/author\/ellie-mckenna\/"}]}},"authors":[{"term_id":101,"user_id":6,"is_guest":0,"slug":"ellie-mckenna","display_name":"Ellie McKenna","avatar_url":{"url":"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/12\/1713359745033.jpg","url2x":"https:\/\/invoicefly.com\/wp-content\/uploads\/2024\/12\/1713359745033.jpg"},"author_category":"1","first_name":"Ellie","last_name":"McKenna","user_url":"http:\/\/elliemckenna.com","job_title":"Freelance Copywriter and Content Writer; Copywriter at Vistaprint","description":"<h3>Ellie McKenna - Perfil del autor<\/h3>\r\n<p><strong>Nombre<\/strong>: Ellie McKenna\r\n<strong>Correo electr\u00f3nico<\/strong>: emckcreativesolutions@gmail.com\r\n<strong>LinkedIn<\/strong>: linkedin.com\/in\/ellie-mckenna\r\n<strong>Estatuto profesional<\/strong>: Redactora aut\u00f3noma y redactora de contenidos; redactora en Vistaprint\r\n<strong>Ubicaci\u00f3n<\/strong>: Barcelona, Espa\u00f1a (Procedente de Irlanda - Mercado EUA)<\/p>\r\n\r\n<h3>Acerca de Ellie McKenna<\/h3>\r\n<p>Ellie McKenna es una din\u00e1mica redactora y estratega de contenidos con m\u00e1s de cinco a\u00f1os de experiencia en la creaci\u00f3n de narrativas convincentes para marcas globales, agencias y equipos internos. Con sede en Barcelona y procedente de Irlanda, Ellie est\u00e1 especializada en transformar ideas complejas en contenidos claros, atractivos y orientados a resultados. Su trabajo abarca sectores como el estilo de vida, las finanzas, los viajes y la tecnolog\u00eda, y ha aparecido en prestigiosas publicaciones como <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em>.<\/p>\r\n<p>Con un <strong>Licenciatura en Publicidad Empresarial<\/strong> y un <strong>M\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo<\/strong>, Ellie combina la creatividad con la visi\u00f3n estrat\u00e9gica para ofrecer contenidos que resuenen en el p\u00fablico y generen conversiones. Conocida por su ingenio r\u00e1pido y su pensamiento creativo, clientes como Pfizer, Giorgio Armani, LVMH y Vistaprint conf\u00edan en ella por su capacidad para hacer que el proceso de creaci\u00f3n de contenidos sea fluido e impactante. Cuando no est\u00e1 escribiendo, a Ellie se la puede encontrar explorando tiendas de artesan\u00eda, sumergi\u00e9ndose en un nuevo hobby o leyendo la \u00faltima novela de Dolly Alderton.<\/p>\r\n\r\n<h3>Cualificaciones<\/h3>\r\n<p><strong>M\u00e1ster en Marketing Digital, Comunicaci\u00f3n y Liderazgo<\/strong>, Universidad de Ulster, Reino Unido (Graduado en 2019)<\/p>\r\n<p dir=\"ltr\"><strong>Licenciatura en Publicidad Empresarial<\/strong>, University College Dublin, Irlanda (Graduado en 2018)<\/p>\r\n<p><strong>Desarrollo profesional<\/strong>:<\/p>\r\n<p>Certificaci\u00f3n SEO Copywriting (2022)<\/p>\r\n<p>Taller de redacci\u00f3n de guiones de doblaje y animaci\u00f3n (2021)<\/p>\r\n<p>Formaci\u00f3n en Google Ads y Analytics (2020)<\/p>\r\n\r\n<h3>\u00c1reas de especializaci\u00f3n<\/h3>\r\n<p><strong>Redacci\u00f3n de contenidos<\/strong>: Entradas de blog, art\u00edculos y comunicados de prensa de formato largo optimizados para SEO y captaci\u00f3n.<\/p>\r\n<p><strong>Redacci\u00f3n publicitaria<\/strong>: Textos persuasivos para sitios web, campa\u00f1as de correo electr\u00f3nico, contenidos para redes sociales y materiales de relaciones p\u00fablicas que conviertan.<\/p>\r\n<p><strong>Guiones de doblaje y animaci\u00f3n t\u00e9cnica<\/strong>: Guiones pulidos para contenidos de v\u00eddeo, incluidos v\u00eddeos explicativos y series de marca (por ejemplo: v\u00eddeos de b\u00fasqueda visual de Armani).<\/p>\r\n<p><strong>Estrategia de contenidos SEO<\/strong>: Creaci\u00f3n de contenidos basados en palabras clave para mejorar el posicionamiento y los v\u00ednculos de retroceso.<\/p>\r\n<p><strong>Mensajes de marca<\/strong>: Desarrollo de voces de marca aut\u00e9nticas y centradas en el ser humano para startups y empresas globales.<\/p>\r\n<p><strong>Marketing de contenidos<\/strong>: Crear campa\u00f1as que garanticen la cobertura en medios de gran visibilidad como <em>TimeOut<\/em> y <em>El tel\u00e9grafo<\/em>.<\/p>\r\n\r\n<h3>Experiencia profesional<\/h3>\r\n<h4>Redactora | Vistaprint, Barcelona, Espa\u00f1a (Abr. 2024 - Presente)<\/h4>\r\n<p dir=\"ltr\">Crear textos para campa\u00f1as de correo electr\u00f3nico, entradas de blog, relaciones p\u00fablicas, redes sociales y experiencias de marketing (MX) para una marca global de impresi\u00f3n y marketing.<\/p>\r\n<p>Colaborar con los equipos de dise\u00f1o y marketing para desarrollar contenidos coherentes y centrados en la conversi\u00f3n.<\/p>\r\n<p>Optimizar el contenido para SEO, contribuyendo a aumentar la participaci\u00f3n de los usuarios y las tasas de clics.<\/p>\r\n\r\n<h4>Locutora y guionista t\u00e9cnica de animaci\u00f3n | Propulse Video (TransPerfect), Barcelona, Espa\u00f1a (Ene. 2022 - Presente)<\/h4>\r\n<p>Escribir guiones concisos y atractivos para series de v\u00eddeo de marca, incluido un v\u00eddeo de b\u00fasqueda visual de tres partes para Giorgio Armani.<\/p>\r\n<p>Garantizar que los guiones se ajusten al tono y los objetivos del cliente, transmitiendo mensajes lujosos pero accesibles.<\/p>\r\n<p>Contribuir al desarrollo creativo, desde la planificaci\u00f3n narrativa hasta los comentarios posteriores a la producci\u00f3n.<\/p>\r\n\r\n<h4>Copywriter Freelance | EMCK Creative Copywriting, Remoto (Ene. 2022 - Presente)<\/h4>\r\n<p>Prestar servicios de redacci\u00f3n y contenidos para clientes de todo el mundo, como Pfizer, LVMH, Samsung y M\u00e9dicos sin Fronteras.<\/p>\r\n<p>Especializada en guiones de voz en off, blogs SEO y mensajes de marca para marcas dirigidas por mujeres y centradas en mujeres.<\/p>\r\n<p>Conseguir backlinks y cobertura en publicaciones como <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em> a trav\u00e9s del marketing de contenidos estrat\u00e9gico.<\/p>\r\n\r\n<h4>Responsable de Comunicaci\u00f3n y Participaci\u00f3n | Department for Communities, Belfast, Reino Unido (nov. 2023 - abr. 2024)<\/h4>\r\n<p>Desarrollo de estrategias de comunicaci\u00f3n y contenidos para iniciativas de participaci\u00f3n comunitaria.<\/p>\r\n<p>Elaboraci\u00f3n de comunicaciones internas y externas, incluidos informes y material de cara al p\u00fablico.<\/p>\r\n\r\n<h4>Ejecutivo de Marketing de Contenidos | Minty Digital, Barcelona, Espa\u00f1a (Ene. 2023 - Nov. 2023)<\/h4>\r\n<p>Creaci\u00f3n de contenidos SEO de formato largo para los sectores de estilo de vida, finanzas y viajes, asegurando backlinks en publicaciones mundiales.<\/p>\r\n<p>Gesti\u00f3n de calendarios de contenidos y colaboraci\u00f3n con los clientes para alinear los contenidos con los objetivos de marketing.<\/p>\r\n<p>Utilizaci\u00f3n de Google Analytics para optimizar el rendimiento de los contenidos, aumentando el tr\u00e1fico org\u00e1nico en 20% para campa\u00f1as clave.<\/p>\r\n\r\n<h4>Responsable de Marketing y Comunicaci\u00f3n | Northern Ireland Civil Service (DAERA NI), Belfast, Reino Unido (dic. 2020 - ene. 2023)<\/h4>\r\n<p>Elaboraci\u00f3n de materiales de marketing y comunicaciones para programas agr\u00edcolas y medioambientales.<\/p>\r\n<p>Dirigi\u00f3 la creaci\u00f3n de contenidos para campa\u00f1as digitales e impresas, mejorando la concienciaci\u00f3n y el compromiso del p\u00fablico.<\/p>\r\n\r\n<h4>Ejecutivo de marketing de afiliaci\u00f3n y contenidos | Westwood One, \u00e1rea metropolitana de Nueva York, Estados Unidos (oct. 2018 - sep. 2019)<\/h4>\r\n<p>Desarrollo de contenidos y campa\u00f1as de marketing de afiliaci\u00f3n para una importante empresa de medios de comunicaci\u00f3n.<\/p>\r\n<p>Redacci\u00f3n de entradas de blog, correos electr\u00f3nicos y contenidos para redes sociales con el fin de impulsar las conversiones de los afiliados.<\/p>\r\n\r\n<h3>Logros anteriores<\/h3>\r\n<p>Backlinks asegurados y cobertura en <em>TimeOut<\/em>, <em>El espejo<\/em>, y <em>El tel\u00e9grafo<\/em> para contenidos de estilo de vida, finanzas y viajes en Minty Digital.<\/p>\r\n<p>Escribi\u00f3 una serie de guiones de voz en off en tres partes para la funcionalidad de b\u00fasqueda visual de Giorgio Armani, elogiada por su tono lujoso y su claridad.<\/p>\r\n<p>Aumento del tr\u00e1fico org\u00e1nico en 20% para las campa\u00f1as de contenidos de Minty Digital gracias a la optimizaci\u00f3n SEO (2023).<\/p>\r\n<p>Contenido publicado para Vistaprint que mejor\u00f3 el porcentaje de clics en las campa\u00f1as de correo electr\u00f3nico en un 15% (2024).<\/p>\r\n<p>Reconocido por el director general de B\u00e9im Digital por ofrecer contenidos \u201cextraordinarios\u201d que generaron resultados tangibles.<\/p>\r\n\r\n<h3>Referencias<\/h3>\r\n<p><strong>Eamon Corcoran<\/strong>, director general de B\u00e9im Digital: \u201cLa capacidad de Ellie para convertir ideas en textos convincentes es extraordinaria. Su contenido resuena y genera resultados\u201d.\u201d<\/p>\r\n<p><strong>Disponible previa petici\u00f3n<\/strong>: Referencias adicionales de clientes como Propulse Video y Vistaprint.<\/p>\r\n\r\n<h3>Contacto<\/h3>\r\n<p>Para consultas sobre colaboraci\u00f3n o para hablar de tu proyecto, ponte en contacto con Ellie en emckcreativesolutions@gmail.com o a trav\u00e9s de LinkedIn. Visita elliemckenna.com para explorar su portafolio y servicios.<\/p>"}],"_links":{"self":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/88258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/comments?post=88258"}],"version-history":[{"count":16,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/88258\/revisions"}],"predecessor-version":[{"id":88281,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/88258\/revisions\/88281"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media\/88260"}],"wp:attachment":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media?parent=88258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/categories?post=88258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/tags?post=88258"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/ppma_author?post=88258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}