{"id":99021,"date":"2026-06-29T18:13:27","date_gmt":"2026-06-29T17:13:27","guid":{"rendered":"https:\/\/invoicefly.com\/?p=99021"},"modified":"2026-06-29T18:16:08","modified_gmt":"2026-06-29T17:16:08","slug":"painting-contracts","status":"publish","type":"post","link":"https:\/\/invoicefly.com\/es\/academy\/painting-contracts\/","title":{"rendered":"Painting Contracts: Step-by-Step Guide to Find and Win More Work"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"99021\" class=\"elementor elementor-99021\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-756047c2 e-flex e-con-boxed e-con e-parent\" data-id=\"756047c2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5ff80e77 elementor-widget elementor-widget-text-editor\" data-id=\"5ff80e77\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t\n<p>Painting contracts are agreements between a painting contractor and a client that define the scope of work, price, schedule, and terms for a residential or commercial paint job. A solid painting contract protects both sides by spelling out surfaces to be painted, prep work, number of coats, products to use, payment schedule, and how change orders will be handled. If you want steady work, you need to know not just how to write a painting contract template, but also how to find painting contracts, price them correctly, and present professional proposals that win jobs.&nbsp;<\/p>\n\n\n\n<p>In this guide, you&#8217;ll learn what painting contracts are, the main types of painting contracts, and a practical process to find, bid, and win more painting contract jobs.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/painting-contractor-reviewing-house-painting-contract.jpg\" alt=\"painting contractor reviewing residential painting contract and estimate with homeowner\" class=\"wp-image-99023\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/painting-contractor-reviewing-house-painting-contract.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/painting-contractor-reviewing-house-painting-contract-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/painting-contractor-reviewing-house-painting-contract-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/painting-contractor-reviewing-house-painting-contract-18x12.jpg 18w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/painting-contractor-reviewing-house-painting-contract-710x474.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-what-are-painting-contracts\"><strong>What Are Painting Contracts?<\/strong><\/h2>\n\n\n\n<p>A painting contract is a written agreement that documents exactly what painting work will be done, at what price, on what timeline, and under what terms. It covers everything from the surfaces included and the prep required to the paint products specified, the number of coats, the payment schedule, and the process for handling any changes to the original scope.<\/p>\n\n\n\n<p>For painting contractors, a signed contract does more than protect you legally. It sets clear expectations before the job starts, reduces disputes mid-project, and gives you a professional document to reference if a client pushes back on scope or price. For clients, it provides confidence that the painter they hired will deliver exactly what was agreed.<\/p>\n\n\n\n<p>Working without a written painting contract is one of the most common and costly mistakes in the trade. Verbal agreements get misremembered. Scope creeps. Payments get delayed. A clear, signed contract prevents all of these problems before they start.<\/p>\n\n\n\n<p>For a complete foundation on running a painting business professionally, see our guide on <a href=\"https:\/\/invoicefly.com\/academy\/how-to-start-a-painting-business\/\">how to start a painting business<\/a>.<\/p>\n\n\n\n<p>\t\t<div data-elementor-type=\"container\" data-elementor-id=\"88961\" class=\"elementor elementor-88961\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b0d7428 e-flex e-con-boxed e-con e-parent\" data-id=\"b0d7428\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28b6e34 e-con-full e-flex e-con e-child\" data-id=\"28b6e34\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-a80568f e-con-full e-flex e-con e-child\" data-id=\"a80568f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1feff4 elementor-widget elementor-widget-heading\" data-id=\"c1feff4\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Create and Send Invoices with Invoice Fly<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18c8ebb elementor-widget elementor-widget-text-editor\" data-id=\"18c8ebb\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Whether you\u2019re billing clients weekly, monthly, or per project, Invoice Fly helps you create professional invoices, track payments, and stay organized from anywhere.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fac6f51 elementor-align-left elementor-widget__width-auto elementor-mobile-align-left elementor-widget-mobile__width-inherit elementor-widget elementor-widget-button\" data-id=\"fac6f51\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6Ijg4MzE5IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Try it for free &gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89c366b e-con-full e-flex e-con e-child\" data-id=\"89c366b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14efd0d elementor-widget elementor-widget-image\" data-id=\"14efd0d\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"997\" height=\"838\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup.webp\" class=\"attachment-large size-large wp-image-82505\" alt=\"invoice fly mobile dashboard\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup.webp 997w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup-300x252.webp 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup-768x646.webp 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup-710x597.webp 710w\" sizes=\"(max-width: 997px) 100vw, 997px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-types-of-painting-contracts\"><strong>Types of Painting Contracts<\/strong><\/h2>\n\n\n\n<p>There are many different kind of contracts a painting professional can bid to get work.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-residential-painting-contracts\"><strong>Residential Painting Contracts<\/strong><\/h3>\n\n\n\n<p>A residential painting contract covers paint jobs for private homeowners: interior rooms, exterior siding, decks, fences, garages, and similar work. These contracts tend to be simpler in structure than commercial ones, but they still need to cover scope, products, prep work, timeline, payment terms, and any warranties you offer on your work.<\/p>\n\n\n\n<p>Residential contracts are often signed at the kitchen table after an in-home estimate. The homeowner wants to feel confident in your professionalism before they hand over access to their home. A clear, well-formatted contract reinforces that confidence and separates you from less organized competitors.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-commercial-painting-contracts\"><strong>Commercial Painting Contracts<\/strong><\/h3>\n\n\n\n<p>Commercial painting contracts cover offices, retail spaces, multi-unit residential buildings, warehouses, and other business properties. They&#8217;re typically more detailed than residential contracts, may involve subcontractor agreements, and often include milestone-based payment schedules, insurance certificate requirements, and specific product specifications from the building owner or property manager.<\/p>\n\n\n\n<p>Commercial painting contracts also frequently involve a bidding process where multiple contractors submit proposals. Winning commercial painting contracts requires competitive pricing, professional documentation, and often a track record of similar completed work. Government painting contracts can be found through platforms like <a href=\"https:\/\/sam.gov\/opportunities\" target=\"_blank\" rel=\"noreferrer noopener\">SAM.gov<\/a> and <a href=\"https:\/\/www.bidnetdirect.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">BidNet Direct<\/a> and often provide larger, more stable projects for qualified contractors. According to the <a href=\"https:\/\/www.sba.gov\/federal-contracting\/contracting-guide\/how-win-contracts\" target=\"_blank\" rel=\"noreferrer noopener\">SBA<\/a>, registering early and maintaining an up-to-date profile improves your chances of being considered for federal painting opportunities.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-find-painting-contracts\"><strong>How to Find Painting Contracts<\/strong><\/h2>\n\n\n\n<p>Finding painting contract jobs requires a mix of direct marketing, relationship building, and online visibility.<\/p>\n\n\n\n<p><strong>Build your local reputation.<\/strong> Most residential painting contracts come through referrals, Google searches, and online reviews. A fully optimized Google Business Profile, consistent five-star reviews, and a professional <a href=\"https:\/\/invoicefly.com\/academy\/painting-contractor\/\">painting contractor<\/a> website put you in front of homeowners when they&#8217;re ready to hire.<\/p>\n\n\n\n<p><strong>Network with general contractors and property managers.<\/strong> Commercial painting contracts rarely come through cold search. Get on the preferred vendor lists of local general contractors, property management companies, and real estate developers. Introduce yourself, show your insurance and license credentials, and make it easy for them to add you to their rotation.<\/p>\n\n\n\n<p><strong>Use online bidding platforms.<\/strong> Platforms like PlanHub and BidClerk connect painting subcontractors with general contractors who need bids. For government painting contracts, register on SAM.gov and monitor your state&#8217;s procurement portal.<\/p>\n\n\n\n<p><strong>List on residential lead platforms.<\/strong> Angi, Thumbtack, Houzz, and Nextdoor generate residential leads from homeowners actively looking for painters. These platforms work best as a supplement to your own marketing rather than a primary lead source.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1000\" height=\"563\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/doing-on-site-walkthrough-for-exterior-painting-job.jpg\" alt=\"painting contractor doing exterior walkthrough and taking notes for painting contract\n\n\" class=\"wp-image-99024\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/doing-on-site-walkthrough-for-exterior-painting-job.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/doing-on-site-walkthrough-for-exterior-painting-job-300x169.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/doing-on-site-walkthrough-for-exterior-painting-job-768x432.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/doing-on-site-walkthrough-for-exterior-painting-job-18x10.jpg 18w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/doing-on-site-walkthrough-for-exterior-painting-job-710x400.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-bid-on-painting-contracts\"><strong>How to Bid on Painting Contracts<\/strong><\/h2>\n\n\n\n<p>Accurate bidding is what separates profitable painting contractors from those who stay busy but struggle financially. Here&#8217;s a step-by-step process for every job.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-do-an-on-site-walkthrough\"><strong>Do an On-Site Walkthrough<\/strong><\/h3>\n\n\n\n<p>Never bid a painting contract without seeing the job in person. A walkthrough lets you assess surface conditions, identify prep work required, check for damage or repairs needed before painting, and flag anything that might affect your price. It also gives the client a chance to meet you and builds the trust that influences their decision to hire you.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-take-precise-measurements\"><strong>Take Precise Measurements<\/strong><\/h3>\n\n\n\n<p>Measure every surface to be painted: walls, ceilings, trim, doors, and exterior areas. Calculate total square footage accurately. Errors at this stage flow directly into your material and labor estimates, so take your time and record everything. A <a href=\"https:\/\/invoicefly.com\/free-resources\/free-calculators\/paint-cost-calculator\/\">paint cost calculator<\/a> helps you convert measurements into accurate material quantities before you finalize your bid.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-estimate-materials-accurately\"><strong>Estimate Materials Accurately<\/strong><\/h3>\n\n\n\n<p>Calculate how much paint, primer, tape, drop cloths, and other supplies the job requires based on your square footage measurements, the number of coats specified, and the surface type. Use current supplier pricing instead of old averages because paint and material costs change. Build in a small overage for waste and touch-ups. Our guide on <a href=\"https:\/\/invoicefly.com\/academy\/how-much-does-it-cost-to-paint-a-house\/\">how much it costs to paint a house<\/a> covers typical material costs by project type.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-break-down-labor-by-task\"><strong>Break Down Labor by Task<\/strong><\/h3>\n\n\n\n<p>Estimate hours for each phase of the job separately: prep work, priming, painting coats, trim work, and cleanup. Be realistic about how long each task takes based on your actual experience. Labor is where most bids go wrong, either by underestimating prep time or failing to account for the difference between easy open walls and complex trim-heavy rooms. Our guide on <a href=\"https:\/\/invoicefly.com\/academy\/how-much-do-painters-charge\/\">how much painters charge<\/a> covers typical labor rates by region and project type.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-set-your-overhead-and-profit-margin\"><strong>Set Your Overhead and Profit Margin<\/strong><\/h2>\n\n\n\n<p>Your bid needs to cover more than just materials and labor. It needs to cover the cost of running your business and generate profit on top of that.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-define-and-calculate-your-overhead\"><strong>Define and Calculate Your Overhead<\/strong><\/h3>\n\n\n\n<p>Overhead includes everything it costs to operate your painting business that isn&#8217;t tied to a specific job: vehicle costs, insurance, <a href=\"https:\/\/invoicefly.com\/academy\/painting-tools\/\">painting tools<\/a> and equipment, marketing, software, and your own time on administration. Divide your total monthly overhead by your expected billable hours to get an overhead rate per hour, then add this to every bid.&nbsp;<\/p>\n\n\n\n<p><strong>Example: Calculating Overhead and Profit<\/strong><\/p>\n\n\n\n<p>Let\u2019s say your monthly business overhead is $4,000, including insurance, vehicle expenses, software subscriptions, marketing, and office costs. If you expect to bill 160 hours that month, your overhead rate is:<\/p>\n\n\n\n<p><strong>$4,000 \u00f7 160 = $25 per billable hour<\/strong><\/p>\n\n\n\n<p>Now imagine a painting project requires:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Materials: $600<\/li>\n\n\n\n<li>Labor: 20 hours \u00d7 $40\/hour = $800<\/li>\n\n\n\n<li>Overhead: 20 hours \u00d7 $25\/hour = $500<\/li>\n<\/ul>\n\n\n\n<p>Your total cost is <strong>$1,900<\/strong>.<\/p>\n\n\n\n<p>If you want a 20% profit margin, your selling price would be approximately <strong>$2,375<\/strong>.<\/p>\n\n\n\n<p>Running these numbers before every bid helps ensure you\u2019re covering your costs and building profit into every project.<\/p>\n\n\n\n<p>Many contractors use <a href=\"https:\/\/invoicefly.com\/industries\/painting-contractor-software\/\">painting contractor software<\/a> to manage estimates, proposals, schedules, and client communication from one place, which also reduces admin time and overhead cost.<\/p>\n\n\n\n<p>On top of overhead, apply your target profit margin. Many painting businesses aim for a healthy profit margin, often in the 15% to 25% range depending on the type of work and market. Our guide on <a href=\"https:\/\/invoicefly.com\/academy\/how-much-do-painters-make\/\">how much painters make<\/a> covers how income scales with business size and specialization.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-create-a-professional-proposal\"><strong>Create a Professional Proposal<\/strong><\/h2>\n\n\n\n<p>Your proposal is often the document that leads to a signed painting contract. It should be clean, easy to read, and cover everything both parties need to know before work begins.<\/p>\n\n\n\n<p>Before submitting any proposal, it helps to understand the difference between an <a href=\"https:\/\/invoicefly.com\/academy\/what-is-an-estimate\/\">estimate<\/a>, a <a href=\"https:\/\/invoicefly.com\/academy\/what-is-a-quotation\/\">quotation<\/a>, an <a href=\"https:\/\/invoicefly.com\/academy\/what-is-an-invoice\/\">invoice<\/a>, a <a href=\"https:\/\/invoicefly.com\/academy\/what-is-a-receipt\/\">receipt<\/a>, and <a href=\"https:\/\/invoicefly.com\/academy\/what-is-billing\/\">what billing<\/a> covers at each stage of the job. Using the right document at the right time presents a more professional image and keeps the payment process clear from day one. An estimate is typically sent before work begins, while an invoice follows job completion or a milestone payment.<\/p>\n\n\n\n<p>Use this structure for every painting contract proposal:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Painting Contract Section<\/strong><\/td><td><strong>What to Include<\/strong><\/td><\/tr><tr><td>Client Information<\/td><td>Name, address, phone number<\/td><\/tr><tr><td>Scope of Work<\/td><td>Surfaces, prep, coats, products specified<\/td><\/tr><tr><td>Timeline<\/td><td>Start date and estimated completion<\/td><\/tr><tr><td>Payment Terms<\/td><td>Deposit amount, milestone payments, balance due on completion<\/td><\/tr><tr><td>Change Orders<\/td><td>Approval process for any work outside original scope<\/td><\/tr><tr><td>Warranty<\/td><td>Coverage and duration on labor<\/td><\/tr><tr><td>Signatures<\/td><td>Client and contractor<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>Send the proposal promptly after your walkthrough while your visit is still fresh. Use a professional <a href=\"https:\/\/invoicefly.com\/free-resources\/free-templates\/estimate-templates\/painting-estimate-template\/\">painting estimate template<\/a> to keep your format consistent and present a polished image to every client.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"723\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/measuring-rooms-for-interior-painting-contract.jpg\" alt=\"estimator measuring interior walls and ceilings for an interior painting contract quote\" class=\"wp-image-99025\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/measuring-rooms-for-interior-painting-contract.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/measuring-rooms-for-interior-painting-contract-300x217.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/measuring-rooms-for-interior-painting-contract-768x555.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/measuring-rooms-for-interior-painting-contract-18x12.jpg 18w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/measuring-rooms-for-interior-painting-contract-710x513.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tips-for-winning-contracts-for-your-painting-business\"><strong>Tips for Winning Contracts for Your Painting Business<\/strong><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Respond fast.<\/strong> Homeowners and property managers often contact multiple painters at once. The first contractor to respond with a professional proposal often has a better chance of winning the job.<\/li>\n\n\n\n<li><strong>Show your credentials upfront.<\/strong> Display your <a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-a-painting-license\/\">painting license<\/a> and <a href=\"https:\/\/invoicefly.com\/academy\/how-to-get-your-painting-business-insurance\/\">painting business insurance<\/a> details on every proposal. Clients feel more confident signing with a contractor who is visibly legitimate.<\/li>\n\n\n\n<li><strong>Offer tiered options.<\/strong> Presenting a good\/better\/best pricing structure gives clients a choice rather than a yes or no decision. Most clients choose the middle option, which increases your average job value.<\/li>\n\n\n\n<li><strong>Follow up.<\/strong> If you haven&#8217;t heard back within two to three days of submitting a proposal, send a brief follow-up. Many contractors never follow up, so this simple habit wins jobs that would otherwise go elsewhere.<\/li>\n\n\n\n<li><strong>Build a portfolio.<\/strong> Before-and-after photos of completed painting jobs, particularly commercial work, build the credibility needed to win larger contracts over time.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-common-bidding-mistakes-to-avoid\"><strong>Common Bidding Mistakes to Avoid<\/strong><\/h2>\n\n\n\n<p><strong>Skipping the walkthrough.<\/strong> Phone or photo estimates lead to surprises on-site that squeeze your margin or create client disputes.<\/p>\n\n\n\n<p><strong>Underpricing to win.<\/strong> A painting contract that doesn&#8217;t cover your real costs isn&#8217;t a win. Price based on your actual numbers, not on what you think the client wants to hear.<\/p>\n\n\n\n<p><strong>Vague scope descriptions.<\/strong> &#8220;Paint living room&#8221; is not a scope of work. Specify surfaces, prep, coats, and products. Vague contracts lead to scope creep and payment disputes.<\/p>\n\n\n\n<p><strong>Ignoring change orders.<\/strong> Any work outside the original scope should be priced and approved in writing before you do it. Verbal approvals rarely hold up when it&#8217;s time to invoice for extras.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"667\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/preparing-professional-painting-contract-on-laptop.jpg\" alt=\"painting business owner creating professional painting contract template on laptop\" class=\"wp-image-99026\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/preparing-professional-painting-contract-on-laptop.jpg 1000w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/preparing-professional-painting-contract-on-laptop-300x200.jpg 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/preparing-professional-painting-contract-on-laptop-768x512.jpg 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/preparing-professional-painting-contract-on-laptop-18x12.jpg 18w, https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/preparing-professional-painting-contract-on-laptop-710x474.jpg 710w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\"><strong>Conclusion<\/strong><\/h2>\n\n\n\n<p>Winning painting contracts consistently requires more than skilled work. It takes a clear bidding process, professional documentation, and a system for finding and following up on opportunities. Build your estimating process on real costs, present proposals that inspire confidence, and treat every contract as the foundation of a long-term client relationship.<\/p>\n\n\n\n<p>Pair your contracts with professional billing tools to keep cash flow moving. A <a href=\"https:\/\/invoicefly.com\/free-resources\/free-templates\/free-invoice-templates\/painting-invoice-template\/\">painting invoice template<\/a> and <a href=\"https:\/\/invoicefly.com\/free-resources\/free-generators\/free-invoice-generator\/\">free invoice generator<\/a> make it easy to bill accurately after every job, while our <a href=\"https:\/\/invoicefly.com\/product\/invoicing-software\/\">invoice maker<\/a> lets you send from your phone the same day work wraps. For everything else you need to grow your painting operation, see our full guide on <a href=\"https:\/\/invoicefly.com\/academy\/how-to-start-a-painting-business\/\">how to start a painting business<\/a>.<\/p>\n\n\n\n<p>\t\t<div data-elementor-type=\"container\" data-elementor-id=\"88961\" class=\"elementor elementor-88961\" data-elementor-post-type=\"elementor_library\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b0d7428 e-flex e-con-boxed e-con e-parent\" data-id=\"b0d7428\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-28b6e34 e-con-full e-flex e-con e-child\" data-id=\"28b6e34\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-a80568f e-con-full e-flex e-con e-child\" data-id=\"a80568f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c1feff4 elementor-widget elementor-widget-heading\" data-id=\"c1feff4\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Create and Send Invoices with Invoice Fly<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18c8ebb elementor-widget elementor-widget-text-editor\" data-id=\"18c8ebb\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Whether you\u2019re billing clients weekly, monthly, or per project, Invoice Fly helps you create professional invoices, track payments, and stay organized from anywhere.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fac6f51 elementor-align-left elementor-widget__width-auto elementor-mobile-align-left elementor-widget-mobile__width-inherit elementor-widget elementor-widget-button\" data-id=\"fac6f51\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#elementor-action%3Aaction%3Dpopup%3Aopen%26settings%3DeyJpZCI6Ijg4MzE5IiwidG9nZ2xlIjpmYWxzZX0%3D\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Try it for free &gt;<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89c366b e-con-full e-flex e-con e-child\" data-id=\"89c366b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14efd0d elementor-widget elementor-widget-image\" data-id=\"14efd0d\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"997\" height=\"838\" src=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup.webp\" class=\"attachment-large size-large wp-image-82505\" alt=\"invoice fly mobile dashboard\" srcset=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup.webp 997w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup-300x252.webp 300w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup-768x646.webp 768w, https:\/\/invoicefly.com\/wp-content\/uploads\/2025\/10\/banner-footer-mockup-710x597.webp 710w\" sizes=\"(max-width: 997px) 100vw, 997px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-169e00f0 e-flex e-con-boxed e-con e-parent\" data-id=\"169e00f0\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17689fc elementor-widget elementor-widget-heading\" data-id=\"17689fc\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">FAQs\u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38757887 elementor-widget__width-initial elementor-widget elementor-widget-elementskit-accordion\" data-id=\"38757887\" data-element_type=\"widget\" data-settings=\"{&quot;ekit_we_effect_on&quot;:&quot;none&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-6a42cb1315872\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-38757887\">\n                        <a href=\"#collapse-8065b3c6a42cb1315872\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-8065b3c6a42cb1315872\" aria-expanded=\"true\" aria-controls=\"Collapse-8065b3c6a42cb1315872\">\n                            \n                            <span class=\"ekit-accordion-title\">1. How do I get contracts for painting?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-8065b3c6a42cb1315872\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-38757887\" data-parent=\"#accordion-6a42cb1315872\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Start with your local reputation: a strong Google Business Profile, consistent reviews, and referrals from past clients drive most residential painting contracts. For commercial painting contracts, network directly with general contractors and property managers. For government painting contracts, register on <a href=\"https:\/\/sam.gov\/opportunities\" target=\"_blank\" rel=\"noopener\">SAM.gov<\/a> and your state's procurement portal. Our <a href=\"https:\/\/invoicefly.com\/academy\/painting-services\/\">painting services<\/a> guide covers the full range of work types you can position your business around.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-38757887\">\n                        <a href=\"#collapse-d5b37996a42cb1315872\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-d5b37996a42cb1315872\" aria-expanded=\"true\" aria-controls=\"Collapse-d5b37996a42cb1315872\">\n                            \n                            <span class=\"ekit-accordion-title\">2. How do I write a contract for a painting job?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-d5b37996a42cb1315872\" class=\" show collapse\" aria-labelledby=\"primaryHeading-1-38757887\" data-parent=\"#accordion-6a42cb1315872\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>A painting contract should include the client's details, a detailed scope of work, the total price and payment schedule, project timeline, change order process, and your license and insurance information. Use a consistent painting contract template for every job so nothing gets missed. A professional <a href=\"https:\/\/invoicefly.com\/free-resources\/free-templates\/estimate-templates\/painting-estimate-template\/\">painting estimate template<\/a> gives you a strong starting structure that you can adapt for each job.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-38757887\">\n                        <a href=\"#collapse-cd09c836a42cb1315872\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-cd09c836a42cb1315872\" aria-expanded=\"true\" aria-controls=\"Collapse-cd09c836a42cb1315872\">\n                            \n                            <span class=\"ekit-accordion-title\">3. Can I write up a contract myself?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-cd09c836a42cb1315872\" class=\" show collapse\" aria-labelledby=\"primaryHeading-2-38757887\" data-parent=\"#accordion-6a42cb1315872\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Yes. Most painting contractors write their own contracts using a standard template they've developed or adapted over time. You don't need a lawyer for routine residential or commercial painting contracts, though legal review is worthwhile if you're taking on large commercial or government work with complex terms. The most important thing is that the contract is clear, specific, and signed by both parties before work begins.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-38757887\">\n                        <a href=\"#collapse-460c24b6a42cb1315872\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-460c24b6a42cb1315872\" aria-expanded=\"true\" aria-controls=\"Collapse-460c24b6a42cb1315872\">\n                            \n                            <span class=\"ekit-accordion-title\">4. How do painters get clients?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-460c24b6a42cb1315872\" class=\" show collapse\" aria-labelledby=\"primaryHeading-3-38757887\" data-parent=\"#accordion-6a42cb1315872\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Most painting clients come through Google search, referrals from past clients, and contractor partnerships. A well-optimized Google Business Profile and steady review generation handle the majority of residential leads. Commercial work comes through networking with general contractors and property managers, and through bidding platforms. Our guides on <a href=\"https:\/\/invoicefly.com\/academy\/painting-company-names\/\">painting company names<\/a> and <a href=\"https:\/\/invoicefly.com\/academy\/painter-apps\/\">painter apps<\/a> cover the branding and tools that support a professional client-facing operation.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-4-38757887\">\n                        <a href=\"#collapse-10f45136a42cb1315872\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-10f45136a42cb1315872\" aria-expanded=\"true\" aria-controls=\"Collapse-10f45136a42cb1315872\">\n                            \n                            <span class=\"ekit-accordion-title\">5. Are painting contractors in demand?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-10f45136a42cb1315872\" class=\" show collapse\" aria-labelledby=\"primaryHeading-4-38757887\" data-parent=\"#accordion-6a42cb1315872\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Yes. Residential and commercial painting work is consistently in demand, driven by new construction, renovation activity, and the regular maintenance needs of existing properties. Painters who combine quality work with professional bidding and contracts, timely communication, and reliable follow-through build strong reputations that generate steady referral business regardless of broader market conditions.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"1. How do I get contracts for painting?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Start with your local reputation: a strong Google Business Profile, consistent reviews, and referrals from past clients drive most residential painting contracts. For commercial painting contracts, network directly with general contractors and property managers. For government painting contracts, register on <a href=\\\"https:\/\/sam.gov\/opportunities\\\" target=\\\"_blank\\\" rel=\\\"noopener\\\">SAM.gov<\/a> and your state's procurement portal. Our <a href=\\\"https:\/\/invoicefly.com\/academy\/painting-services\/\\\">painting services<\/a> guide covers the full range of work types you can position your business around.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"2. How do I write a contract for a painting job?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>A painting contract should include the client's details, a detailed scope of work, the total price and payment schedule, project timeline, change order process, and your license and insurance information. Use a consistent painting contract template for every job so nothing gets missed. 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Residential and commercial painting work is consistently in demand, driven by new construction, renovation activity, and the regular maintenance needs of existing properties. Painters who combine quality work with professional bidding and contracts, timely communication, and reliable follow-through build strong reputations that generate steady referral business regardless of broader market conditions.<\/p>\"}}]}<\/script>\n                                <\/div>\n    <\/div>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Painting contracts are agreements between a painting contractor and a client that define the scope of work, price, schedule, and terms for a residential or commercial paint job. A solid painting contract protects both sides by spelling out surfaces to be painted, prep work, number of coats, products to use, payment schedule, and how change [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":99022,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[162,156,161,174],"tags":[],"ppma_author":[100],"class_list":["post-99021","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industries","category-manage-your-business","category-marketing-and-lead-generation","category-painting","author-jennifer-allerson"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.8 (Yoast SEO v25.8) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Painting Contracts: How to Find, Bid &amp; Win More Jobs &#8211; Invoice Fly<\/title>\n<meta name=\"description\" content=\"Learn how to find painting contracts, bid jobs accurately, write professional proposals, and win more residential and commercial work.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/invoicefly.com\/es\/academia\/painting-contracts\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Painting Contracts: Step-by-Step Guide to Find and Win More Work\" \/>\n<meta property=\"og:description\" content=\"Learn how to find painting contracts, bid jobs accurately, write professional proposals, and win more residential and commercial work.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/invoicefly.com\/es\/academia\/painting-contracts\/\" \/>\n<meta property=\"og:site_name\" content=\"Invoice Fly\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/invoiceflyapp\/\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-29T17:13:27+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-29T17:16:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/painting-contracts.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1552\" \/>\n\t<meta property=\"og:image:height\" content=\"1034\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Jennifer Allerson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jennifer Allerson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/invoicefly.com\/academy\/painting-contracts\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/painting-contracts\/\"},\"author\":{\"name\":\"Jennifer Allerson\",\"@id\":\"https:\/\/invoicefly.com\/#\/schema\/person\/364a995769dcba978dfe39d140c60023\"},\"headline\":\"Painting Contracts: Step-by-Step Guide to Find and Win More Work\",\"datePublished\":\"2026-06-29T17:13:27+00:00\",\"dateModified\":\"2026-06-29T17:16:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/painting-contracts\/\"},\"wordCount\":2241,\"publisher\":{\"@id\":\"https:\/\/invoicefly.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/invoicefly.com\/academy\/painting-contracts\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/invoicefly.com\/wp-content\/uploads\/2026\/06\/painting-contracts.webp\",\"articleSection\":[\"Industries\",\"Manage your business\",\"Marketing and Lead Generation\",\"Painting\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/invoicefly.com\/academy\/painting-contracts\/\",\"url\":\"https:\/\/invoicefly.com\/academy\/painting-contracts\/\",\"name\":\"Painting Contracts: How to Find, Bid & Win More Jobs &#8211; 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Based in Alella, near Barcelona, Jennifer bridges technology and creativity, delivering compelling copy that connects and converts. Her work spans creative copywriting, UX writing, SEO\/ASO, CRM, ghostwriting, and transcreation, with a client portfolio including Nespresso, San Pellegrino, SEAT, and La Vuelta. A former programmer at Accenture, Jennifer transitioned to writing, leveraging her technical background to distill complex ideas into clear, engaging content. Her work has secured front-page coverage in The New York Times and has been praised by industry leaders like Ogilvy for its quality and impact. Fluent in Spanish and proficient in Catalan and French, Jennifer excels at culturally resonant transcreation, ensuring brands maintain authenticity across markets. Qualifications MBA in Marketing &amp; Economics, Stockholm School of Economics, Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration, University of Illinois, USA (Graduated in Top 10%, 2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018) Areas of Specialization Creative Copywriting: Crafting brand messaging for ads, websites, blogs, product descriptions, social posts, and scripts that inspire action. UX Writing: Developing intuitive microcopy, onboarding flows, and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites, blogs, and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails, SMS, and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn, X, Forbes, and blogs that reflect client expertise. Transcreation &amp; Localization: Adapting content for US, UK, and European markets in English, Spanish, Catalan, and French. Content Strategy: Aligning content with business goals, user journeys, and brand identity for maximum impact. Professional Experience Creative Copywriter | Ogilvy, Barcelona, Spain (2016 \u2013 Present) Craft creative copy for brand campaigns for Nespresso and San Pellegrino, driving engagement across digital and print channels. Serve as UX Writer for SEAT\u2019s digital platforms, enhancing user journeys with clear, intuitive copy. Recognized by the Ogilvy Experience Team for consistently delivering \u201cgreat work.\u201d Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Spain (2017 \u2013 Present) Develop brand messaging and transcreation for clients like Cepsa (Moeve), ensuring cultural relevance in English and Spanish markets. Collaborate with design teams to create cohesive brand identities. Creative Copywriter &amp; Transcreator | Gravita, Madrid, Spain (2022 \u2013 Present) Write creative copy for brands like La Vuelta, focusing on event-driven campaigns and localized content. Optimize content for SEO to increase visibility and engagement. Ghostwriter | KA Consulting, USA (2023 \u2013 Present) Produce thought-leadership content, including LinkedIn posts, websites, and Forbes articles, for US-based executives and philanthropists. Ensure authentic voice and strategic alignment with client objectives. SEO Writer | Steve IVA Consulting, EU (2023 \u2013 Present) Create SEO-optimized content for global e-commerce accounts, improving search rankings and conversions. Creative Copywriter, UX Writer &amp; Marketing Consultant | PillSorted, UK (2023 \u2013 Present) Develop creative copy and UX content for an online pharmacy, enhancing user engagement and brand trust. Provide strategic marketing consultation to align content with business goals. SEO Writer | LabHouse, Barcelona, Spain (2024 \u2013 Present) Write SEO content for financial technology apps, driving organic traffic and user acquisition. Creative Copywriter, UX Writer &amp; Marketing Consultant | ifeel, Madrid, Spain (2024 \u2013 Present) Craft creative and UX copy for a digital mental health provider, improving user onboarding and engagement. Conduct content testing and provide marketing strategy insights. Past Roles Creative Copywriter | VML, Madrid\/UK (2024): Wrote copy for Vuse, a mixed London and Madrid-based account. Creative Copywriter, Sales Email Writer &amp; Ghostwriter | Miros (AI), EU (2021 \u2013 2023): Produced content for AI-driven platforms. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 \u2013 2021): Led branding strategy, including a TV ad and annual data reports, securing The New York Times front-page coverage. Global Head of Communication, PR &amp; Marketing | Fon (Telco), Madrid (2008 \u2013 2013): Oversaw B2C-to-B2B branding transition. UX Writer | Juni (Finance), Stockholm (2022): Audited B2B app and created UX guidelines. Additional Roles: Programmer at Accenture, Financial Editor at Alliance, Marketing Consultant at IBM\/BlueTab, Translation Manager at Microsoft, Technical Writer at Motorola, HTML Programmer at MetaText\/netLibrary, PIO Officer at NCSA, Journalist at The Daily Illini. Teaching Experience Teacher, UX Writing and Content Strategy | AW Tech, Barcelona (2021 \u2013 2022): Taught courses on UX writing and content strategy. Teacher, UX Writing | BTS, Barcelona Technology School (University of Barcelona) (2019 \u2013 2021): Delivered workshops on UX content creation. Previous Achievements Secured front-page coverage in The New York Times for Qustodio\u2019s data reports (2020). Developed UX guidelines for Juni\u2019s B2B app, improving user retention by 18% (2022). Created Nespresso\u2019s brand campaign copy, increasing engagement by 22% across digital channels (2023). Transcreated Cepsa\u2019s Moeve campaign, achieving a 15% increase in brand awareness in Spanish markets (2022). Published ghostwritten Forbes articles for US executives, enhancing their thought-leadership profiles (2023\u20132024). References Ogilvy Experience Team, Barcelona: \u201cAs always, great work.\u201d Available Upon Request: Additional references from Design Bridge, Gravita, and Qustodio. Contact For collaboration inquiries or to discuss your project, reach out to Jennifer at jallerso@gmail.com or connect via LinkedIn. 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Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca copywriting creativo, UX writing, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta. Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en The New York Times y ha sido elogiado por l\u00edderes del sector como Ogilvy por su calidad e impacto. Habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s. Jennifer destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados. Cualificaciones MBA en Marketing y Econom\u00eda, Escuela de Econom\u00eda de Estocolmo, Suecia (Graduada en 2010) Licenciada en Ciencias Aplicadas a la Administraci\u00f3n de Empresas, Universidad de Illinois, EE.UU. (Graduada en el Top 10%, 2006) Certificaciones Profesionales: Certificaci\u00f3n en redacci\u00f3n UX (2020) Certificaci\u00f3n en SEO y optimizaci\u00f3n ASO (2019) Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018) \u00c1reas de especializaci\u00f3n Redacci\u00f3n creativa: Redacci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones sociales y guiones que inspiran a la acci\u00f3n. Redacci\u00f3n UX: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas. Redacci\u00f3n SEO\/ASO: Redacci\u00f3n de contenido optimizado para sitios web, blogs y descripciones de tiendas de aplicaciones para impulsar las clasificaciones y las conversiones. Redacci\u00f3n CRM: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones en aplicaciones para fomentar las relaciones con los clientes. Escritura fantasma: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente. Transcreaci\u00f3n y localizaci\u00f3n: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s. Estrategia de contenidos: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto. Experiencia Profesional Redactor Creativo | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente) Creaci\u00f3n de textos creativos para campa\u00f1as de marca para Nespresso y San Pellegrino, impulsando el compromiso a trav\u00e9s de canales digitales e impresos. Trabajar como UX Writer para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos. Reconocido por el Equipo de Experiencia de Ogilvy por su \u201cgran trabajo\u201d. Creative Copywriter &amp; Transcreator | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente) Desarrollar mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), asegurando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol. Colaborar con equipos de dise\u00f1o para crear identidades de marca cohesivas. Redactor creativo y transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente) Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndome en campa\u00f1as orientadas a eventos y contenidos localizados. Optimizar el contenido para SEO para aumentar la visibilidad y el compromiso. Ghostwriter | KA Consulting, EE.UU. (2023 - Presente) Producir contenido de liderazgo de pensamiento, incluyendo publicaciones de LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en EE.UU.. Garantizar la autenticidad de la voz y la alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente. Redactor SEO | Steve IVA Consulting, EU (2023 - Presente) Crear contenido optimizado para SEO para cuentas globales de comercio electr\u00f3nico, mejorando los rankings de b\u00fasqueda y las conversiones. Redactor creativo, redactor UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente) Desarrollo de contenido creativo y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca. Proporcionar consultor\u00eda estrat\u00e9gica de marketing para alinear el contenido con los objetivos de negocio. Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente) Redactar contenido SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la adquisici\u00f3n de usuarios. Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente) Redactar textos creativos y UX para un proveedor digital de salud mental, mejorando la integraci\u00f3n y el compromiso de los usuarios. Llevar a cabo pruebas de contenido y proporcionar ideas de estrategia de marketing. Funciones anteriores Redactor creativo | VML, Madrid\/Reino Unido (2024): Redacci\u00f3n de textos para Vuse, una cuenta mixta con sede en Londres y Madrid. Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023): Producci\u00f3n de contenidos para plataformas basadas en IA. VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021): Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando la cobertura de primera plana de The New York Times. Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013): Supervisi\u00f3n de la transici\u00f3n de B2C a B2B. Redactor UX | Juni (Finanzas), Estocolmo (2022): Auditor\u00eda de aplicaci\u00f3n B2B y creaci\u00f3n de directrices UX. Otras funciones: Programador en Accenture, redactor financiero en Alliance, consultor de marketing en IBM\/BlueTab, director de traducci\u00f3n en Microsoft, redactor t\u00e9cnico en Motorola, programador HTML en MetaText\/netLibrary, responsable de informaci\u00f3n p\u00fablica en NCSA, periodista en The Daily Illini. Experiencia docente Profesora, UX Writing and Content Strategy | AW Tech, Barcelona (2021 - 2022): Impartici\u00f3n de cursos sobre escritura UX y estrategia de contenidos. Profesor, UX Writing | BTS, Barcelona Technology School (Universidad de Barcelona) (2019 - 2021): Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX. Logros anteriores Cobertura de portada en The New York Times para los informes de datos de Qustodio (2020). Desarrollo de directrices de UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022). Creaci\u00f3n del copy de la campa\u00f1a de marca de Nespresso, aumentando el engagement en 22% a trav\u00e9s de los canales digitales (2023). Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, logrando un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022). Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo de pensamiento (2023-2024). Referencias Ogilvy Experience Team, Barcelona: \u201cComo siempre, un gran trabajo\u201d. Disponible a petici\u00f3n: Referencias adicionales de Design Bridge, Gravita y Qustodio. Contacto Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o con\u00e9ctese a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.","sameAs":["https:\/\/www.jenallerson.com","https:\/\/www.linkedin.com\/in\/jenallerson\/"],"gender":"Female","award":["MBA in Marketing & Economics","Stockholm School of Economics","Sweden (Graduated 2010) Bachelor of Applied Science in Business Administration","University of Illinois","USA (Graduated in Top 10%","2006) Professional Certifications: UX Writing Certification (2020) SEO and ASO Optimization Certification (2019) Content Strategy and Localization Training (2018)"],"knowsAbout":["Creative Copywriting: Crafting brand messaging for ads","websites","blogs","product descriptions","social posts","and scripts that inspire action. UX Writing: Developing intuitive microcopy","onboarding flows","and in-app messaging for seamless user experiences. SEO\/ASO Copywriting: Writing optimized content for websites","blogs","and app store descriptions to boost rankings and conversions. CRM Copywriting: Creating personalized emails","SMS","and in-app notifications to nurture customer relationships. Ghostwriting: Producing thought-leadership content for LinkedIn","X","Forbes","and blogs that reflect client expertise. Transcreation & Localization: Adapting content for US","UK","and European markets in English","Spanish","Catalan","and French. Content Strategy: Aligning content with business goals","user journeys","and brand identity for maximum impact."],"knowsLanguage":["English","Spanish"],"jobTitle":"Senior Copywriter and Content Strategist","worksFor":"Senior Copywriter and Content Strategist","url":"https:\/\/invoicefly.com\/es\/academy\/author\/jennifer-allerson\/"}]}},"authors":[{"term_id":100,"user_id":7,"is_guest":0,"slug":"jennifer-allerson","display_name":"Jennifer Allerson","avatar_url":"https:\/\/secure.gravatar.com\/avatar\/b983fa8154f6647a2af0b11ff239540dfb06d261587b76ae5385abd8a6856798?s=96&d=blank&r=g","author_category":"1","first_name":"Jennifer","last_name":"Allerson","user_url":"https:\/\/www.jenallerson.com","job_title":"Senior Copywriter and Content Strategist","description":"<h3>Jennifer Allerson - Perfil del autor<\/h3>\r\n<p dir=\"ltr\"><strong>Nombre<\/strong>: Jennifer Allerson\r\n<strong>Correo electr\u00f3nico<\/strong>: jallerso@gmail.com\r\n<strong>LinkedIn<\/strong>: <a href=\"https:\/\/www.linkedin.com\/in\/jenallerson\">linkedin.com\/in\/jenallerson<\/a>\r\n<strong>Estatuto profesional<\/strong>: Redactor Senior y Estratega de Contenidos\r\n<strong>Ubicaci\u00f3n<\/strong>: Alella (Barcelona), Espa\u00f1a<\/p>\r\n\r\n<h3 dir=\"ltr\">Sobre Jennifer Allerson<\/h3>\r\n<p dir=\"ltr\">Jennifer Allerson es una experimentada redactora y estratega de contenidos con m\u00e1s de una d\u00e9cada de experiencia en la creaci\u00f3n de narrativas impactantes para marcas globales, agencias y startups. Con sede en Alella, cerca de Barcelona, Jennifer tiende puentes entre la tecnolog\u00eda y la creatividad, ofreciendo textos convincentes que conectan y convierten. Su trabajo abarca la redacci\u00f3n creativa, la escritura UX, SEO\/ASO, CRM, ghostwriting y transcreaci\u00f3n, con una cartera de clientes que incluye Nespresso, San Pellegrino, SEAT y La Vuelta.<\/p>\r\n<p dir=\"ltr\">Antigua programadora en Accenture, Jennifer se pas\u00f3 a la escritura, aprovechando sus conocimientos t\u00e9cnicos para destilar ideas complejas en contenidos claros y atractivos. Su trabajo ha sido portada en <em>El New York Times<\/em> y ha sido elogiada por l\u00edderes del sector como Ogilvy por su calidad e impacto. Jennifer, que habla espa\u00f1ol con fluidez y domina el catal\u00e1n y el franc\u00e9s, destaca en la transcreaci\u00f3n culturalmente resonante, garantizando que las marcas mantengan la autenticidad en todos los mercados.<\/p>\r\n\r\n<h3 dir=\"ltr\">Cualificaciones<\/h3>\r\n<p dir=\"ltr\"><strong>MBA en Marketing y Econom\u00eda<\/strong>, Escuela de Econom\u00eda de Estocolmo, Suecia (Licenciada en 2010)<\/p>\r\n<p dir=\"ltr\"><strong>Licenciatura en Ciencias Aplicadas a la Administraci\u00f3n de Empresas<\/strong>, Universidad de Illinois, EE.UU. (Graduado en el Top 10%, 2006)<\/p>\r\n<p dir=\"ltr\"><strong>Certificaciones profesionales<\/strong>:<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n de redacci\u00f3n UX (2020)<\/p>\r\n<p dir=\"ltr\">Certificaci\u00f3n en optimizaci\u00f3n SEO y ASO (2019)<\/p>\r\n<p dir=\"ltr\">Formaci\u00f3n en estrategia de contenidos y localizaci\u00f3n (2018)<\/p>\r\n\r\n<h3 dir=\"ltr\">\u00c1reas de especializaci\u00f3n<\/h3>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n creativa<\/strong>: Elaboraci\u00f3n de mensajes de marca para anuncios, sitios web, blogs, descripciones de productos, publicaciones en redes sociales y guiones que inspiren la acci\u00f3n.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n UX<\/strong>: Desarrollo de microcopy intuitivo, flujos de onboarding y mensajer\u00eda in-app para experiencias de usuario fluidas.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n SEO\/ASO<\/strong>: Redacci\u00f3n de contenidos optimizados para sitios web, blogs y descripciones de tiendas de aplicaciones con el fin de impulsar las clasificaciones y las conversiones.<\/p>\r\n<p dir=\"ltr\"><strong>Redacci\u00f3n de CRM<\/strong>: Creaci\u00f3n de correos electr\u00f3nicos personalizados, SMS y notificaciones dentro de la aplicaci\u00f3n para fomentar las relaciones con los clientes.<\/p>\r\n<p dir=\"ltr\"><strong>Escritura fantasma<\/strong>: Producci\u00f3n de contenidos de liderazgo intelectual para LinkedIn, X, Forbes y blogs que reflejen la experiencia del cliente.<\/p>\r\n<p dir=\"ltr\"><strong>Transcreaci\u00f3n y localizaci\u00f3n<\/strong>: Adaptaci\u00f3n de contenidos para los mercados estadounidense, brit\u00e1nico y europeo en ingl\u00e9s, espa\u00f1ol, catal\u00e1n y franc\u00e9s.<\/p>\r\n<p dir=\"ltr\"><strong>Estrategia de contenidos<\/strong>: Alineaci\u00f3n de los contenidos con los objetivos empresariales, el recorrido del usuario y la identidad de la marca para lograr el m\u00e1ximo impacto.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia profesional<\/h3>\r\n<p dir=\"ltr\">Redactora creativa | Ogilvy, Barcelona, Espa\u00f1a (2016 - Presente)<\/p>\r\n<p dir=\"ltr\">Elaboraci\u00f3n de textos creativos para campa\u00f1as de marca de Nespresso y San Pellegrino, impulsando la participaci\u00f3n en los canales digitales e impresos.<\/p>\r\n<p dir=\"ltr\">Trabajar como redactor de UX para las plataformas digitales de SEAT, mejorando la experiencia del usuario con textos claros e intuitivos.<\/p>\r\n<p dir=\"ltr\">Reconocido por el Equipo de Experiencia de Ogilvy por ofrecer sistem\u00e1ticamente un \u201cgran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\">Redactor creativo y transcreador | Design Bridge, Madrid, Espa\u00f1a (2017 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollo de mensajes de marca y transcreaci\u00f3n para clientes como Cepsa (Moeve), garantizando la relevancia cultural en los mercados ingl\u00e9s y espa\u00f1ol.<\/p>\r\n<p dir=\"ltr\">Colaborar con los equipos de dise\u00f1o para crear identidades de marca cohesivas.<\/p>\r\n<p dir=\"ltr\">Redactor Creativo y Transcreador | Gravita, Madrid, Espa\u00f1a (2022 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar textos creativos para marcas como La Vuelta, centr\u00e1ndose en campa\u00f1as orientadas a eventos y contenidos localizados.<\/p>\r\n<p dir=\"ltr\">Optimice el contenido para SEO con el fin de aumentar la visibilidad y la participaci\u00f3n.<\/p>\r\n<p dir=\"ltr\">Escritor fantasma | KA Consulting, EE.UU. (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Producir contenidos de liderazgo intelectual, como publicaciones en LinkedIn, sitios web y art\u00edculos de Forbes, para ejecutivos y fil\u00e1ntropos con sede en Estados Unidos.<\/p>\r\n<p dir=\"ltr\">Garantizar una voz aut\u00e9ntica y una alineaci\u00f3n estrat\u00e9gica con los objetivos del cliente.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | Steve IVA Consulting, EU (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Cree contenido optimizado para SEO para cuentas de comercio electr\u00f3nico globales, mejorando las clasificaciones de b\u00fasqueda y las conversiones.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor de UX y consultor de marketing | PillSorted, Reino Unido (2023 - Presente)<\/p>\r\n<p dir=\"ltr\">Desarrollar contenidos creativos de copy y UX para una farmacia online, mejorando el compromiso del usuario y la confianza en la marca.<\/p>\r\n<p dir=\"ltr\">Proporcionar asesoramiento estrat\u00e9gico de marketing para alinear los contenidos con los objetivos empresariales.<\/p>\r\n<p dir=\"ltr\">Redactor SEO | LabHouse, Barcelona, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Redactar contenidos SEO para aplicaciones de tecnolog\u00eda financiera, impulsando el tr\u00e1fico org\u00e1nico y la captaci\u00f3n de usuarios.<\/p>\r\n<p dir=\"ltr\">Redactor creativo, redactor UX y consultor de marketing | ifeel, Madrid, Espa\u00f1a (2024 - Presente)<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n de textos creativos y de experiencia de usuario para un proveedor digital de servicios de salud mental, con el fin de mejorar la integraci\u00f3n y el compromiso de los usuarios.<\/p>\r\n<p dir=\"ltr\">Realice pruebas de contenido y proporcione informaci\u00f3n sobre estrategias de marketing.<\/p>\r\n\r\n<h3>Funciones anteriores<\/h3>\r\n<p dir=\"ltr\"><strong>Redactor creativo | VML, Madrid\/Reino Unido (2024)<\/strong>: Redact\u00f3 textos para Vuse, una cuenta mixta con sede en Londres y Madrid.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor creativo, redactor de correos electr\u00f3nicos de ventas y escritor fantasma | Miros (AI), UE (2021 - 2023)<\/strong>: Producci\u00f3n de contenidos para plataformas basadas en IA.<\/p>\r\n<p dir=\"ltr\"><strong>VP of Branding &amp; Communication | Qustodio, Barcelona (2018 - 2021)<\/strong>: Dirigi\u00f3 la estrategia de marca, incluido un anuncio de televisi\u00f3n e informes anuales de datos, asegurando <em>El New York Times<\/em> cobertura en portada.<\/p>\r\n<p dir=\"ltr\"><strong>Director Global de Comunicaci\u00f3n, RRPP y Marketing | Fon (Telco), Madrid (2008 - 2013)<\/strong>: Supervis\u00f3 la transici\u00f3n de la marca B2C a B2B.<\/p>\r\n<p dir=\"ltr\"><strong>Redactor UX | Junio (Finanzas), Estocolmo (2022)<\/strong>: Auditor\u00eda de aplicaciones B2B y creaci\u00f3n de directrices UX.<\/p>\r\n<p dir=\"ltr\"><strong>Funciones adicionales<\/strong>: Programador en Accenture, Redactor financiero en Alliance, Consultor de marketing en IBM\/BlueTab, Gestor de traducciones en Microsoft, Redactor t\u00e9cnico en Motorola, Programador HTML en MetaText\/netLibrary, Oficial de informaci\u00f3n p\u00fablica en NCSA, Periodista en <em>El Daily Illini<\/em>.<\/p>\r\n\r\n<h3 dir=\"ltr\">Experiencia docente<\/h3>\r\n<p dir=\"ltr\"><strong>Profesor, Escritura UX y Estrategia de Contenidos | AW Tech, Barcelona (2021 - 2022)<\/strong>: Imparti\u00f3 cursos sobre redacci\u00f3n de UX y estrategia de contenidos.<\/p>\r\n<p dir=\"ltr\"><strong>Profesor, UX Writing | BTS, Escuela Tecnol\u00f3gica de Barcelona (Universidad de Barcelona) (2019 - 2021)<\/strong>: Imparti\u00f3 talleres sobre creaci\u00f3n de contenidos UX.<\/p>\r\n\r\n<h3 dir=\"ltr\">Logros anteriores<\/h3>\r\n<p dir=\"ltr\">Cobertura de portada en <em>El New York Times<\/em> para los informes de datos de Qustodio (2020).<\/p>\r\n<p dir=\"ltr\">Desarrollo de directrices UX para la aplicaci\u00f3n B2B de Juni, mejorando la retenci\u00f3n de usuarios en 18% (2022).<\/p>\r\n<p dir=\"ltr\">Creaci\u00f3n del texto de la campa\u00f1a de la marca Nespresso, aumentando la participaci\u00f3n en 22% en todos los canales digitales (2023).<\/p>\r\n<p dir=\"ltr\">Transcreaci\u00f3n de la campa\u00f1a Moeve de Cepsa, consiguiendo un aumento de 15% en la notoriedad de marca en los mercados espa\u00f1oles (2022).<\/p>\r\n<p dir=\"ltr\">Publicaci\u00f3n de art\u00edculos fantasma en Forbes para ejecutivos estadounidenses, mejorando sus perfiles de liderazgo intelectual (2023-2024).<\/p>\r\n\r\n<h3 dir=\"ltr\">Referencias<\/h3>\r\n<p dir=\"ltr\"><strong>Equipo Ogilvy Experience<\/strong>, Barcelona: \u201cComo siempre, un gran trabajo\u201d.\u201d<\/p>\r\n<p dir=\"ltr\"><strong>Disponible previa petici\u00f3n<\/strong>: Referencias adicionales de Design Bridge, Gravita y Qustodio.<\/p>\r\n\r\n<h3 dir=\"ltr\">Contacto<\/h3>\r\n<p dir=\"ltr\">Para consultas sobre colaboraci\u00f3n o para hablar de su proyecto, p\u00f3ngase en contacto con Jennifer en jallerso@gmail.com o a trav\u00e9s de LinkedIn. Visita www.jenallerson.com para explorar su portafolio y servicios.<\/p>"}],"_links":{"self":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/99021","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/comments?post=99021"}],"version-history":[{"count":4,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/99021\/revisions"}],"predecessor-version":[{"id":99030,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/posts\/99021\/revisions\/99030"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media\/99022"}],"wp:attachment":[{"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/media?parent=99021"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/categories?post=99021"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/tags?post=99021"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/invoicefly.com\/es\/wp-json\/wp\/v2\/ppma_author?post=99021"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}