Jennifer Allerson

Jennifer is a skilled senior copywriter with over 10 years of experience in content strategy, creative, and UX writing and other digital marketing disciplines. Her work prioritizes clarity and conversion optimization (CRO). The approach is deeply rooted in branding, where she crafts compelling narratives and drives unique and meaningful engagement. Born in Minnesota, North America, she has deep industry knowledge and experience creating content about banking, accounting, travel, food, SaaS products and mobile apps, as she has work for companies such as Ogilvy, Design, Juni and Qustodio, among many others.